Viva-lolita

SMHM 3370Fashion Theory

Lolita 

Objectives To determine why people dress the way they do. To incorporate fashion theory with a specific group of evaluation. To understand implications of dress and the separation from society. To observe and evaluate the separation of group members from non members. To identify culture, inspiration and history of the interest group. To identify fashion interpretation of the group and the uniqueness of fashion trends

associated within and outside of the group.

Learning Outcomes Lolita is a unique group that identifies with purity and innocence in a child –like manner. The influence of Lolita is from past decades of Beauty such as the Victorian Age,

Rococo Period and Edwardian Period. Lolitas area expected to portray modesty and elegance in their clothing but certain

subcultures of Lolita such as Gothic Lolita go against this ideology. A n abundant amount of Lolitas tend to make their own clothing due to expensive Lolita

ready-to -wear garments available. Many Lolitas order their clothing online rather than purchase in retail stores. Lolitas do not always dress in their Lolita clothing due to certain professions and

education that can cause for their clothing to become worn, snagged or accident prone. Lolita Fashion is not associated with the “Lolita” novel. Lolita meet ups are relevant for members to meet up in their Lolita clothing. Lolitas are a misunderstood group of women who portray themselves as young girls

simply to escape from societal judgments.

A.J.D