Visual Comparison of Conventions

By Daryl Teague

Front Covers

Price and barcode

Coverlines which stand out well with aggressive and san serif fonts

Strip of information at the top of the cover.

Large Masthead which stands out well due to it being large.

Similar cover image of a band with seductive female artist

Free posters gift

More information at the bottom of the page such as artists and stories

Contents PagesLarge Contents title placed in the top corner and stands out well to the reader

Wide range of images placed on the contents page with captions and information about the story/article

Editor's letter in the top left corner which gives information about the magazine to the reader

Subscription offer in the bottom right corner for fans of the magazine who want to subscribe

Pull quote under the contents title which is typically aggressive and uses slang words to appeal to the target audience as it is conventional of the rock genre

Contents information both conventionally placed on the side to give the audience knowledge on where to look to find what they want from the magazine

Similar conventional layout

Double Page Spreads

Image which covers over half of the page which is conventional as it makes the article look more appealing and can attract the audience into reading the body copy

Both contain pull quotes which are large and easily visible

Both have conventional kickers which can help lead the reader into looking at the body copy

Page numbers so the reader know what page they're on

Large body copy's with 2 columns which is conventional in double page spreads

Both have conventional Standfirsts under their headline which stand out to the audience