Virtualization Leadership Presentation - LONG and SHORT (April 2010)
-
Upload
ibm-india-smarter-computing -
Category
Technology
-
view
9 -
download
1
description
Transcript of Virtualization Leadership Presentation - LONG and SHORT (April 2010)
© 2010 IBM Corporation
IBM Systems SoftwareThe Virtualization Journey
IBM Systems Software
March 18, 2010
© 2010 IBM Corporation
IBM Systems Software
2 March 31, 2010
A Smarter Planet…
Demands…
Smarter Software
Smarter Hardware,
…Smarter Integration
Something Meaningful is Happening in the WorldToday’s IT Infrastructure Needs to Evolve
2
The digital and physical infrastructures of the planet are converging…
…and we are infusing intelligence into the way our planet works.
© 2010 IBM Corporation
IBM Systems Software
3 March 31, 2010
Digital data is projected to grow tenfold from 2007 to
2011
Digital data is projected to grow tenfold from 2007 to
2011
Infrastructure needs to get Smarter
Of companies in the global 1,000 will have to modify their data
centers to meet increased power
and cooling requirements
of CIO’s want to improve the way they
use and manage their data
Of digital data growth will be “unstructured”
and requiring significant effort to “understand” and
analyze
70% on average is spent on maintaining
current IT infrastructures versus
adding new capabilities
80%
70¢ per $1
10x
Devices will be connected to the internet by 2011
1 trillionof information is
exchanged over the internet every
second
6 terabytes
70%70% 78%78%
IT Infrastructure is under pressureIt’s not built for what’s coming
© 2010 IBM Corporation
IBM Systems Software
4 March 31, 2010
IBM 2009 CIO Survey Results
CIOs select their ten most important visionary plan elements
76% of CIOs cited “implementing a virtualized computing environment” as part of their visionary plans to enhance competitiveness
© 2010 IBM Corporation
IBM Systems Software
5 March 31, 2010
Is this familiar?
How can I see everything in one place?
Who should be paying for this?
What’s going on with this
system?
What if this breaks?
Source: IBM client engagement experience
Who is accessing
this?
Did someone breach this?
© 2010 IBM Corporation
IBM Systems Software
6 March 31, 2010
How do I make THIS run there?
Hybrid
Private/ Internal Public/
ExternalThe
Cloud
Off Premises / Third PartyOn Premises / Internal
Source: IBM client engagement experience
© 2010 IBM Corporation
IBM Systems Software
7 March 31, 2010
Virtualization with Integrated Service Management for improved business agility
ManageWorkloadsManageWorkloads
AutomateProcesses
AutomateProcesses
OptimizeDelivery
OptimizeDelivery
ServerServer
Consolidate Resources
Consolidate Resources
StorageStorage NetworkNetwork Agility
Consolidate Resources hypervisor choice
Manage Workloads single “pane of glass”
Automate Processes Tivoli integration
Optimize Delivery pre-integrated offerings
“Integrated Service Management provides clients with the visibility, control and automation of their virtualized environments resulting in higher quality delivery of business services, at a fraction of the cost.”
– Doug Brown, Vice President, MarketingIntegrated Service Management and Tivoli Software
© 2010 IBM Corporation
IBM Systems Software
8 March 31, 2010
Agility
Virtualization helps deliver improved agility – Retail Example
The marketing department at a major retailer is rolling out a major marketing campaign culminating in a new television advertisement at the World Cup. This campaign requires a provisioned web commerce site to handle increased customer transaction volume
Reaction Time
Consolidate Resources Manage Workloads Automate Processes Optimize DeliveryOriginally required PHYSICAL server, storage and network equipment be procured (CapEx) through purchasing with associated install, configure, test by IT Staff
Web commerce server can be provisioned using available capacity on IT infrastructure with associated configuration and testing by IT Staff
Unanticipated traffic is detected by IT staff day of event which determines that the increased traffic is not due to a security attack (eg DDOS attack) but rather from legitimate customer traffic, where by the IT staff is able to manage the IT infrastructure using a “single pane of glass” to reallocate server capacity to handle the increased customer traffic
Unanticipated traffic is detected by the IT systems on the day of the event and quickly determines that the increased traffic is not due to a security attack (eg DDOS attack) but rather from legitimate customer traffic, and the IT systems are able to “sense & respond” to automatically reallocate server capacity to handle
Traffic increase is anticipated and capacity is reserved based on marketing department proactively scheduling necessary IT resources to coincide with product launch and advertisement.
Start6 months
prior to launch
Start2 months
prior to launch
2 hoursafter launch
2 minutesafter launch
0 minutesafter launch
© 2010 IBM Corporation
IBM Systems Software
9 March 31, 2010
ConsolidateConsolidate ManageManage AutomateAutomate OptimizeOptimize
KPIsKPIsPlan Consolidation and Management
Server Consolidation and Workload Migration
Integrated virtual/physical Management
Basic Workload Management
Rapidly Deploy Virtual Infrastructure
Basic Image Management
Self-Service / Service Process Automation
Advanced Image Management
Business DashboardBusiness Dashboard
Business Continuity (HA/DR)
Policy based OptimizationPolicy based Optimization
Maintain UtilizationMaintain
Utilization
Manage ImagesManage Images
Federated, composite Federated, composite
Svc. ProcessAutomation
Svc. ProcessAutomation
Task Automation
Task Automation
Security Management
Core Required Functionality•Automatic/Real Time Discovery•Central configuration management•Provisioning•Monitoring•License management•Usage and accounting•Analytics
The journey has well-defined steps
Monitoring
Advanced Workload Management
© 2010 IBM Corporation
IBM Systems Software
10
March 31, 2010
Consolidate Resources
BENEFITS: Improved IT efficiency Reducing complexity by reducing
the number of physical servers, storage, and network devices
Improving resource utilization that helps reduce electricity consumption due to idling servers (utilization), storage (virtualizing and de-duplication) and network (bandwidth compression) devices
Reducing floor space requirements
© 2010 IBM Corporation
IBM Systems Software
11
March 31, 2010
50% lost to general cooling, power conversion, UPS, etc
70% lost to memory, disk, planer, PCI, other
80% lost to idle
Po
we
r C
on
su
mp
tio
n
Facility Equipment Processor
80% utilization
Processor Equipment Facility
Virtualization
4 X Savings
BEFORE AFTER
Immediate impact of consolidation on power consumption - Example
© 2010 IBM Corporation
IBM Systems Software
12
March 31, 2010
Consolidate Resources
Needs Improved IT efficiency and utilization Reducing complexity by reducing the number of physical
servers, storage, and network devices Improving resource utilization that helps reduce electricity
consumption due to idling servers (utilization), storage (virtualizing and de-duplication) and network (bandwidth compression) devices
Reducing floor space requirements
ResultsGruppo FIAT Italy: Feb 2009 Massive consolidation, minimal impact across a full range of IBM servers, including System z. Met aggressive targets for physical consolidation (2:1), logical consolidation (1.6:1), and standardization. Improved response times by 30%, storage capacity by 50 TB.
JR Thompson gains a 30% productivity boost by virtualizing their IT infrastructure by consolidating on IBM BladeCenter using IBM Director
Lead Offerings
Virtualization optimized servers & storage: IBM System x & IBM BladeCenter
with choice of VMware, Hyper-V, KVM IBM System p with PowerVM, IBM System z with z/VM and LPARs IBM XIV Storage
IBM Systems Director IBM Tivoli Storage Productivity Center IBM Proventia virtualized network security WebSphere Application Server DB2 IBM assessments
© 2010 IBM Corporation
IBM Systems Software
13
March 31, 2010
Manage Workloads
BENEFITS: Provides a simplified and integrated single pane
of glass to manage the existing underlying logical complexity in a cohesive, integrated systems approach
Helps address device sprawl (physical and virtual)
Features:• Decouple complexity from scale• Share resources optimally• Automate workload management• Incorporate High Availability (HA) and Disaster
Recovery (DR)
“Virtualization without good management is more dangerous than not using virtualization in the first place” – Gartner
Source:http://www.gartner.com/it/page.jsp?id=505040
© 2010 IBM Corporation
IBM Systems Software
14
March 31, 2010
Source: IDC Worldwide Server Market - 2009
Managing virtualized workloads requires new capabilities
Using the right virtualization technologies is a critical success factor in a virtualization or consolidation project
Management of virtualized systems is a critical success factor for continued operations
–Physical and virtual resources
–Ability for management tools to interoperate
–Enabling for service management
“… the days of focusing on physical system management are now gone. Upper-level management wants greater IT operational efficiencies. CIOs require resources to be virtualized to increase resource utilization and simplify management, and that data center energy consumption be reduced.”
- Clabby Analytics, March 2009
“Growing use of virtualization solutions … has started to slow the rate of growth in physical server bases. But large-scale virtualization creates new sets of manageability and service quality challenges.”
– International Technology Group, September 2008
© 2010 IBM Corporation
IBM Systems Software
15
March 31, 2010
Manage Workloads
Needs Improved IT staff productivity Simplified and integrated systems management of IT
resources Address increasing complexity and interdependency
resulting from growth of physical and virtual resources (sprawl).
ResultsInternational Trade (INTTRA): Aug 2009 Supports the global supply chain with a world-class IT infrastructure from IBM; “The industry depends on us. We can’t let the industry down by having anything less than the most dependable data center. And we deliver that with IBM technology.”
Virginia Commonwealth University: Jun 2009 IBM XIV Storage system helps lower patient risk; We now have a fully integrated cross-IBM solution with consistent administrative capacity. We can easily move storage around, grow it, shrink it – whatever our need is.
Lead Offerings
IBM Systems Director Editions + VMControl IBM SAN Volume Controller IBM BladeCenter virtual fabric switch IBM Open Fabric Manager IBM Tivoli Storage Productivity Center Active Energy Management & ITM for Energy
Management Tivoli Monitoring (ITM) Tivoli Application Discovery and Dependency
(TADDM) Tivoli Dynamic Workload Broker (TDWB) Tivoli System Automation WebSphere Virtual Enterprise
© 2010 IBM Corporation
IBM Systems Software
16
March 31, 2010
Automate Processes
BENEFITS:Automation by codifying business
priorities, processes and service level agreements (SLA), systems are able to respond in an automated manner to changing business conditions consistent with best practices and regulatory compliance (eg SOX, HIPAA, Patriot Act, etc)
Features:• Sense and respond automatically to changing
workload requirements• Dynamically move workloads to best-fit
infrastructures• Integrated virtualization management with
established IT processes supporting business priorities
Business Processes as Services
© 2010 IBM Corporation
IBM Systems Software
17
March 31, 2010
Automate Processes
Needs Improved IT staff productivity Consistent execution of business priorities, processes and
service level agreements (SLA) in a consistent manner where systems are able to respond in an automated manner to changing business conditions consistent with best practices and regulatory compliance (eg SOX, HIPAA, Patriot Act, etc)
ResultsPostal Organization UK: Aug 2009 Adopts WebSphere Virtual Enterprise for their application server technology; “downtime is reduced dramatically we can manage workloads autonomically”
UPMC: Sep 2008 Takes healthcare delivery to new levels with dynamic infrastructure; “Today most of our servers are virtual, not physical. The virtualized infrastructure flexes to meet processing peaks; the staff can respond to the demands of UPMC faster. We are more productive, more agile, and more reliable, at a lower cost point. It works well.”
Lead Offerings
Tivoli Provisioning Manager Tivoli Asset Discovery Tivoli Service Automation Manager (TSAM) Tivoli Usage and Accounting Manager (ITUAM) Tivoli Business Services Manager Tivoli Provisioning Manager for OS Deployment Tivoli Provisioning Manager for Images WebSphere Virtual Enterprise Service management strategy and planning
Tivoli Provisioning Manager Tivoli Asset Discovery Tivoli Service Automation Manager (TSAM) Tivoli Usage and Accounting Manager (ITUAM) Tivoli Business Services Manager Tivoli Provisioning Manager for OS Deployment Tivoli Provisioning Manager for Images WebSphere Virtual Enterprise Service management strategy and planning
© 2010 IBM Corporation
IBM Systems Software
18
March 31, 2010
Optimize Delivery
BENEFITS: Improving agility and business effectiveness by
having business priorities dynamically drive the underlying IT infrastructure allowing business users to self provision as required
Cloud computing is a business and delivery model where a ‘virtual enterprise’ is unconstrained by physical barriers and location
Features:• Low cost through economies of scale • Always on• Globally available• Elastic scaling• Pay for use• Self-service with rapid provisioning• Service catalog
© 2010 IBM Corporation
IBM Systems Software
19
March 31, 2010
Optimize Delivery
Example Your sales person has a customer call to demonstrate a new banking application. The
sales person is able to:
1. provision the virtual demo of the application on the internal “private cloud” service
2. while scheduling the external customer webinar on a “public cloud” service using LotusLive
3. and sends meeting confirmation to customers thru e-mail using LotusLive iNotes
ACTUAL
IBM internal
deployment
© 2010 IBM Corporation
IBM Systems Software
20
March 31, 2010
Optimize Delivery
Lead Offerings Tivoli Business Services Manager
(ITBSM) IBM CloudBurst™ IBM Information Archive IBM Smart Analytics System WebSphere CloudBurst™ Appliance IBM Smart Business Test Cloud IBM Smart Business Desktop Cloud Private test cloud implementation service IBM Scale Out Network Attached
Storage (SONAS)
Needs Improve agility and business effectiveness by having
business priorities dynamically drive the underlying IT infrastructure allowing business users to self provision as required
Leverage Cloud computing as a new business and delivery model where a ‘virtual enterprise’ is unconstrained by physical barriers and location
ResultsSK Telecom deploys new Cloud of 80 systems including IBM System x and IBM BladeCenter capable of orchestrates thousands of services in a workload-optimized fashion using Tivoli Service Automation Manager.
Star Technology UK: Mar 2009 Meets stringent SLAs with IBM Service Management Tools; “Star has built a successful cloud computing infrastructure using IBM Tivoli Monitoring software and working closely with IBM.”
NC State: Dec 2008 Makes a breakthrough in improving access to academic computing resources; With its new self-provisioning model, NC State can now follow a more efficient licensing strategy based on real utilization, reducing its future licensing costs by up to 75%.
© 2010 IBM Corporation
IBM Systems Software
21
March 31, 2010
Leveraging virtualization for added business value
IT benefits:
Reduce Cost Reduce complexity. Enhance resource utilization. Recapture floor space. More efficient power & cooling.
Improve Service Improve performance and optimize
scalability. Improve service levels. Bring new services online quickly.
Manage Risk Improve uptime/availability and increase
recoverability.
Business benefits:
Respond to new business opportunities quickly by establishing a foundation for growth and agility.
Process more information in real-time to make better business decisions.
Consolidate operations and overall systems control.
Reduce or eliminate redundancy in infrastructure and personnel.
Improve employee productivity.