Vpromoter Concept

1.The User goes to the shop

He is confident he will find what he needs

Vpromoter Concept

Vpromoter Concept

2.The User looks at the products

He apreciates the design as-pects of the products

Vpromoter Concept

3.The User looks at the technical specifications

As technology is always going further he is not sure about the technical details

Vpromoter Concept

4.The User needs assistance

He wants to talk to someone who knows the products to confirm his choice

Vpromoter Concept

5.The User Expe-rience meets a risky point

Having many people in the shop is good for business but can compromise the users ex-perience

Vpromoter Concept

6.The Sentiment Diagram

During waiting time the Engagement Curve tents to decrease while the Disappointment rap-idly increases

Vpromoter Concept

REW.Let’s go back a couple of stepIs there a way to keep the User engaged and provide him with the informations he needs?

1.The User goes to the shop

He is confident he will find what he needs

Vpromoter Concept

Vpromoter Concept

2.The User becomes curious

He sees something new and appealing

Vpromoter Concept

3.The User explores the products

He wants to talk to someone who knows the products to confirm his choice

Vpromoter Concept

4.We meet the User needs on time

We provide the User with an easy and intuitive way to ac-cess more informations

Vpromoter Concept

5.The User interacts with the VpromoterShe is prepared and enthusiast about the product and she can guide the User in his choice

Vpromoter Concept

6.The shop is “augmented”

The shop surface becomes and interactive layer

Vpromoter Concept

7.The User leaves the shop

He is happy with his experi-ence and he is going to tell other people about it

Vpromoter Concept

8.MyCastTechnology

Our technology allows interac-tions via webcam and through social networks