Virtual city's Agro Voucher solution
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Agro-Voucher
Agro Voucher Solution Unlock Value in the Supply Chain
Product brief
Voucher platform: overview
What it is
How it works
Why it matters
• A mobile based Afya Voucher where value is held on the consumers mobile phone
• The Aggregate value of the vouchers is held by custodial bank
• “X” Voucher Value valid for “Y” services in all players in the ecosystem
• Players in the ecosystem can Cash in to their Agto Vouchers
• Farmers can make payments for agro input services and products using vouchers
• farmers can Top up health vouchers via mobile money ot cash at agents
• Ensures that value can only be used for singular purpose
• Distribution of products and services is made easy by the co-operative or Government
• Provides farmer with freedom to visit agro vet of choice as long as they accept the Agto Voucher
• The Agro voucher custodian bank can extend credit to the farmers based on their transactional past and the through the use of the vouchers
The Vision: Create a Cashless Ecosystem
Develop mobile centric Voucher System, to hold value plus create linkage between product or service and assumed value
Capture all service delivery transaction data electronically, comprising all ecosystem players
Create repository of all visits / transactions / payment data, with historical trends, customer insight and analytics
Provide packaged services at each level in the value chain, that efficiently, reliably delivers world-class service with no cash
Link Supply Chain Actors
The Regulators
Smallholder Farmers
Trade Associations
Co-operatives
Extension Officers
Traders
Estate Factories
Millers
Raw Commodity Marketers Processors
Dis
join
ted
Eco
syste
ms
Agro Purchase Experience
Marketers Exporters
Processors Ware-houses
Societies Growers
Estates Growers
Market
Factory Co-op
Factory B Factory C Estate
Factory
Smallholder Farmers Estate Farms
Ext Officers + Input Suppliers (e.g. accredited nursery merchants) Flow of
goods Flow of
cash
AgriManagr Mobile
AgriManagr Hub
AgriManagr HQ
Hewani
Retailers Farmers
Stockists Buying Centres
Distributors Co-op Factories
Purchase Order
Delivery
Van Sales
Stock
Payments
Supply Chain Ecosystem
Manufacturer Processor
Field Sales Extension Services
Voucher Agency Network
Agent Agent Agent
Sub Agent Sub Agents Retailer
Sub Agent Retailer
Retailer
Consumer
Consumer
Consumer
Consumers
Voucher
Commissions
Structure
Loyalty
Points
8%
5%
3%
2%
500
300
200
100
HQ
Micro-agent hierarchy will enable agents to carry out transfer voucher value, between the agents within their hierarchy, using the mobile platform
Voucher database
Database
Quick snapshot of how it works
Farmer / Consumer Experience: Loyalty & Voucher Tracking
Farmers / Consumer will receive value on Loyalty based
on points
Value can be used to redeem product or Processor Voucher From: HQ
Message: You have received Award Points worth 1000 Farmer can send feedback
directly to Processor
Farmer can make queries and even voucher requests
Processor can send out alerts to its entire value chain
Agro-Voucher
End
Product brief