Video selection of the best startups pitches
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Pitch like a king Our presentation tips for business ideas. by @boardofinno boardofinnovation.com IMG: World Travel & Tourism Council via Flickr
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The best presentation & pitching techniques explained by a selection of youtube & other videos. A great source of inspiration!
Transcript of Video selection of the best startups pitches
Pitch like a king
Our presentation tipsfor business ideas.
by @boardofinnoboardofinnovation.com
IMG: World Travel & Tourism Council via Flickr
Template to start from:
1. Problem Statement
2. Your solution (product)
3. How to capture value ($)
4. Credibility
5. Call to action
The 5 key topics you should cover, preferably in this sequence.
Used in our innovation bootcamps:
Bookmark this listPDF download
1. ProblemWhat pain in the market do you solve?
Start with the problem you plan to solve.
Example: MissApp, apps for women by women full clip: youtube
play
video
Start with the problem you plan to solve.
Problems she identified in the first 30 sec: - “Man don’t understand women” - “Not a lot of apps exist for women.” - “the app that exist are not good enough (developed by men?)”
2. SolutionShow your product or service.
Show what your product or service can do!
Example: Catchbox, throwable microphone full clip: youtube Video jumps to 1m20s
play
video
Show what your product or service can do!
Avoid abstract buzz-lingo, just demo your service. - Try to make it tangible (bring props?) - A live demo will pull your audience in the story (will it work?) - Although Catchbox demo failed at first, they were able to convince
their audience about their solution. !important: - Have a back-up plan:
e.g. “When live doesn’t work, switch to a pre-recorded demo”
3. How to capture value
How will you make money?
Explain how you plan to monetise your product:
Example: Foursquare, original slide deck
Explain how you plan to monetise your product:
Example: Foursquare, original slide deck
Explain how you plan to monetise your product:
Example: Foursquare, original slide deck
Explain how you plan to monetise your product:
Example: AirBnb, original slide deck
4. Add credibilityWhy should they believe you?
Most important: share numbers
Example: Doordash, next-gen food delivery full clip: youtube Video jumps to 1m30s
play
video
Add credibility by using numbers
Doordash uses several techniques - Compare own results with competitors (3500 deliveries so far!) - Share user uptake, market growth - First revenue figures and sales - …
Add credibility by using numbers
Example: Envolve, website chat service full clip: youtube Video jumps to 1m10s
play
video
Add credibility by using numbers
Envolve - 29% growth, month-over-month - “4 million unique users” - “Our revenue is growing just as fast as our chat messages.”
!Additionally, Envolve drops references from big clients - Universal, Mitsubishi, Empire Avenue,…
Add credibility by using numbers
Example: MOZ, SEO service.
Add credibility by using numbers
Example: MOZ, SEO service.
5. Call to actionWhat are the next steps?
What is your long term plan?
mint.com had a clear!long term strategy,!!with 4 options to exit.
What is your long term plan?They managed to sell!to Intuit (goal 3)
General tips
Make a personal connection
Example: Scan, barcode & QR scanning appfull clip: youtube
play
video
Do you have a WOW moment?
Example: Scan, barcode & QR scanning appfull clip: youtube
play
video
Use metaphors to explain a complex story
Example: Twoodoo, next-gen collaboration servicefull clip: youtube Video jumps to 2m30s
play
video
Now your numbers by heart!
Example: zapper.co.uk (resell books & media, ft. Dragons Den) full clip: youtube Video jumps to 1m50s
play
video
Practice, Practice, Practice!
Example: CupAd (ads on coffee cups) full clip: youtube full clip
play
video
What other examples should we add?
Tips to @nickdemey or @boardofinno
