Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI...
Transcript of Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI...
COME & SEE
Video Marketing
Janelle Elms Visonaire of OSI Rock Stars
OSI Rock Stars
eBay, Amazon, Website, and Etsy platforms
Home Run Guide
Mermaid Caramels
Agenda
Why Video?
Social Media
Equipment and Tools YouTube
Surprise
Success Steps
Q&A
our clients
our clients
Why Video
73% of your potential customers are more likely to buy when you have a video!
THE END!
58% Videos make brands more trustworthy
96% Videos helpful in making online purchases
93% Turned to videos for post-purchase instructions & guidelines
42% Want more 360 degrees views of products
Video Researchers Buyers
Video Sells! 73% are more likely to buy with video
27% 73%
• Live • Live and
Recorded • Recorded
Inward – Coaching, VA
training, interviews
Combinations – Upsell group
coaching, Additional product creation
Outward – customer, marketing,
landing pages
Variations on Video
Where to Use Video is everywhere
!
eBay Listings
eBay Store Custom Pages
Facebook, Twitter, Pinterest, etc
Website
Amazon Reviews
YouTube (and other video sites)
Ways To Use Video 40 Ideas…
How to use a widget, Show someone using your product, FAQ’s, Post purchase instructions
Customer testimonials, Customer stories, Smooth over problems, Thank yous, Help cross-promote client’s products
Branding, Corporate tour, Introduction of you/employees, Press releases, Breaking news, Business policies
Niche shows (Thrift Thursdays), man on the street interviews, Crowd funding, Private coaching, group coaching, Live auctions
How to checkout on eBay, How to use PayPal, How we package/ship, How to use a sniper program
Teaching webinar, Amazon review, Customer service response, Landing page, subscribe/unsubscribe
Troubleshoot, VA training, Employee orientation, Team meetings, Idea sourcing, Open office hours, Job interviews
Case studies, In store/waiting room, Location tour (real estate, virtual garage sales), Video magazine,
Sharing Videos
Educational Promotion or Discount
Share Option
89% 86% 80%
Free Marketing
You Tube
How popular is YouTube?
What sites do they visit before YouTube?
How popular is eBay?
What sites do they visit before eBay?
Social Media
Facebook – the new feed
Facebook – the new feed
Equipment & Tools
Equipment
Lighting Video Camera
External Mic Editing Software
Best Practices for
Video Shooting
Arqspin
IFTTT
Surprise For You
Home Run Guide
Home Run Guide
Success Steps
Success Steps
Make a Plan
Match up your Google+ with your YouTube business channel
Create your first video
Use tools to automate
QUESTIONS ANSWERS
THANK YOU! See You Soon!