Viddsee Short Movie Content Marketing
Transcript of Viddsee Short Movie Content Marketing
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awesome short movies
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we made short movies viewed over 500 MILLION globally
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we are a platform for storytellers to tell stories, and communities to share stories
we move our audience hearts through awesome local stories
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MULTI-PLATFORM DISTRIBUTION
VIDEO MARKETING CONVERSATIONS
CONTENT COMMUNITY
Entertainment channel that drives marketing and distribution of awesome local short movies through targeted communities
VIDDSEE OVERVIEW
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Curating & creating short movies with thousands of creators across AsiaFILMMAKER COLLECTIVE
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10M+ monthly active
audience
Sources: Google Analytics, Facebook Insights, YouTube Analytics
50M+monthly
video views
75%mobile audience
45%18-2430% 25-34
55% female 45% male
MILLENIALS
regional
PH
IDSG
MY
TW
2.9M+on air flights
profiles
University students Working professionals
Families with young kids
Sharing stories across multi-platform channels for social-mobile audience AUDIENCE COMMUNITY
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Marketing content with editorial, video teasers & conversations to seed engagementVIDEO CONTENT MARKETING
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using media for marketing, we move frominterruptive advertising to immersive storytelling
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• Native video amplification and marketing with ready-made video content
• Branded/ Original scripted content creation
• Creator community engagement
Content Amplification
Branded Content
CreatorCommunity
MARKETING COLLABORATIONS
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Supercharging views from thousands to MILLIONSVIDEO AMPLIFICATION FOR BRANDS
Worked with:
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End-to-end content creation for effective amplification DATA-DRIVEN CONTENT CREATION
Insights from Viddsee Platform
Filmmaker’sCreative
+Brief Content
Seed to Community
Mult
i-plat
form
Dist
ribut
ion
Mar
ketin
g
Conv
ersa
tions
AmplificationData
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NTUC Income “Last Day of School”
Case Study
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Viddsee drives multi-platform video distribution to reach wider audienceCASE STUDY - LAST DAY OF SCHOOL
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Video marketing with articles and conversations CASE STUDY - LAST DAY OF SCHOOL
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Within 1 month, Viddsee contributed to:
- 4,200,000+ audience reached
- 620,000+ video views
- 53,000+ social engagement, shares, comments, likes
Lifetime video views of 3,000,000+ video views
GONG Creative Circle Awards 2015 Finalist Social/Viral Video
Cannes Lions 2016 Silver Lions
CASE STUDY - LAST DAY OF SCHOOL
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Where are we heading? Making the next BIG contentHelping brands become successful with online video
Derek, [email protected]