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Vehicle Advertising

15 Reasons

to Invest.

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#1

It’s the most innovative & drooled over advertising tactic to date!

**Studies show that the general public has a more favorable view toward companies that use vehicle advertising. It enhances reputation and promotes

an image of success.

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#2

CPM is extremely low compared to traditional advertising mediums

Compare:$10 to $12 CPM for 1 Radio spot

$18 to $20 CPM for 1 TV spot$0.75 to $1 CPM for 1 vehicle wrap

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#3

No more bidding on ad spots! What was competition can turn into a

free enterprise.

**While you can drive any streets on any days of the week at no cost, radio, TV, and internet ads operate

on a specifi c time-based run which is always in high demand and therefore more expensive

and harder to get.

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#4

It offers exclusivity. No more sharing ad space with other vendors!

**No more paying for an ad in the paper that’s saturated with hundreds of other ads. With a vehicle wrap you can beat your competitors by being where

your target is at all times.

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#5

Brings value to delivery services.

**I never knew grocery stores delivered until I saw a wrapped van making frequent visits to my college dorm. If it wasn’t for the wrap this delivery service wouldn’t have attracted 50+ new shoppers a year!

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#6

Boosts overall reputation.

**Because wraps are a high ticket product, people generally believe a company with vehicle wraps is much more successful, especially when comparing

them to businesses or competitors without truckside advertising.

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#7

Creates widespread awareness to audiences whom you may have never

considered or who have never considered you.

**Vehicle advertising targets everyone! It does not discriminate age, gender, size, or ethnicity because

these ads have the ability to move from place to place and reach new eyes on a daily basis.

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#8

Protects your vehicle’s finish.

**Vehicle wraps can be removed without leaving any adhesion or damage to the vehicle’s fi nish. In fact, if you buy a new car.. a wrap will actually protect and

lengthen the value of your factory paint.

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#9

An estimated 96% of Americans travel by vehicle every single day.

**That equals HUGE opportunity EVERY single DAY.

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#10

Your campaign can last years!

**While TV and radio spots generally last a season, vehicle wraps have a lifespan of 5-10 years in some

cases! Viewers may get sick of the same old commercial but you can never go wrong with an

eye-catching wrap that gets people talking!

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#11

People cannot ignore wraps that they just happen to see during rush hour.

**When you see a commercial you hate, you can turn it. When a fl ash ad comes up on your favorite

website, you can hit “skip ad.” On the road, you cannot choose what vehicles you get stuck behind and you cannot ignore larger than life graphics. It’s

common sense, vehicle wraps GET SEEN!

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#12

It puts your message directly in front of people.

**If you know 75% of your customers live in the surrounding four counties, why wouldn’t you wrap your delivery and service trucks? When neighbors

see the same delivery trucks coming to your driveway week after week, interest is sparked and the likelihood

that they too convert to customers is very high.

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#13

Whether in drive, in rush hour, or parked.. vehicle advertisng works

24/7, 365!

**No more spending a fortune on multiple ad options. You need a billboard? Wrap a semi-truck and park it out in front of a busy intersection. On the road they

work as mobile advertisements, parked they are simply billboards!

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#14

In the midst of huge campaigns, wraps are the cherries on top.

**Sometimes I see a commercial that I like, and then hear a radio spot that makes me laugh, and then see a matching banner ad a few days later. If I see that brand’s truck wrap after all of that, I’m 200% more

likely to remember that campaign, and gain a favorable opinion of that product or service.

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#15

People like you more.

**Why are Superbowl commercials so popular when more than half the viewers don’t even watch football?

INTEREST. The NFL wants people to like their commercials, so they seek the best of the best in hopes of more viewers, and it works! Do you want

people to like your brand?

Invest in vehicle advertising today. 2010 is the best year to do it! If I haven’t convinved

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Invest in vehicle advertising today. 2010 is the best year to do it! If I haven’t convinved

Think BIG!

Invest in vehicle advertising today. Didn’t you know that 2010 is the best year to do

it? Think BIG and print BIG while the tactic is still young!