Ve Summit How Producers Prepare Final
13
Twitter #VE10 Prevent Virtual Event Nightmares: How Producers Prepare Speakers, Exhibitors and Attendees Susan Friedmann, CSP, the Tradeshow Coach Dennis Shiao, Director of Product Marketing, InXpo
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Transcript of Ve Summit How Producers Prepare Final
Twitter #VE10
Prevent Virtual Event Nightmares: How Producers Prepare Speakers,
Exhibitors and Attendees
Susan Friedmann, CSP, the Tradeshow Coach
Dennis Shiao, Director of Product Marketing, InXpo
Twitter #VE10
Introduction
Twitter #VE10
Speakers (Presenters) Speaker unable to login to the environment Speaker not familiar with Webcasting platform
Exhibitors Exhibitors unfamiliar with networking tools Live attendance below expectations Low activity / engagement
Attendees Attendee confusion
Common Virtual Event Issues
Twitter #VE10
Speaker Preparation
Training Session
Technology Walk-thru
Practice Session
Live Recording /
Live Broadcast
Twitter #VE10
Exhibitor Preparation
Recruit the right
staffers
Educate the staffers (internal)
Educate the staffers (external)
Sneak Preview / Dry Run
Twitter #VE10
Exhibitor Preparation: Sneak Preview
Twitter #VE10
Attendee Preparation
Attendee Guides
Flash Tours
Welcome Greeting
Greenscreen
Host/Hostess
Attendee Preparation
Twitter #VE10
Key to a Successful Event…
5 Ps Formula
Proper
Planning
Prevents
Poor
Performance
Twitter #VE10
The Players
Speakers
Exhibitors Attendees
Twitter #VE10
Avoid Speaker Duds
Program
objectives
Audience needs
Good information Virtual
EventExperience
Successful Event
Twitter #VE10
Avoid Exhibitor Duds
Know what want
to achiev
e
Set measurable goals
Prepare a script
Become
familiar with
technology
Successful Event
Twitter #VE10
Key to a Successful Event…
Proper
Planning
Produces
Profitable
Performance
Twitter #VE10
Contact Information
Susan Friedmann, CSP The Tradeshow Coach
www.thetradeshowcoach.com
Dennis Shiao, Director, Product Marketing, InXpo
www.InXpo.com
