vanderbilt

accelerator®

Summer Business Institute

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These days, it’s tough to get a good job out of college without meaningful experience. And it’s tough to get experience without a job. Accelerator®—Vanderbilt Summer Business Institute helps college students and recent grads get both.

In four fast-paced weeks, you’ll immerse yourself in the business world. Build knowledge and skills that win jobs. Apply what you learn almost as soon as you learn it. Work in teams (and lead them). Make connections with potential employers.

Do more than you ever imagined. (And have fun while you’re doing it!)

The experience, knowledge, contacts and new confidence you’ll gain will help you get a big head start as you launch your career—and a big advantage.

Accelerator®—Vanderbilt Summer Business Institute

give yourself a killer resume.

in just 28 days.

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Table of ContentsReal Projects ...................................................2-3An Internship on Steroids .............................4-5One Day in the Life ....................................... 6-7Admissions Information ..............................8

owen.vanderbilt.edu/accelerator

give yourself a killer resume.

in just 28 days.

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J U S T A f E W O f T h E c O M PA n I E S T h AT h AV E S P O n S O R E D A c c E L E R AT O R P R O J E c T S O V E R T h E y E A R S

The client: Warner Music Group

The assignment: Students were asked to develop ideas for cross-promotional opportunities by identifying an existing brand whose consumers might have an affinity for Warner’s country music arm (Warner Music nashville) and its christian music label (Word) and to devise a plan to drive consumer awareness and impressions.

The result: Warner adopted the idea of the winning Accelerator team to pitch a partnership with Vera Bradley, which included well-conceived product tie-ins and promotions, plus a cohesive plan for activating the brands and measuring the resulting impressions.

The client: Thistle farms—Thistle Stop café The assignment: Thistle Stop café is a new venture for Thistle farms, a nationally recognized nonprofit that helps provide housing, treatment and employment for women who have been trafficked or suffered addiction and life on the streets. Students were asked to create a market demand study of the customer segments targeted for the café; suggest the products and services the café should offer; develop a plan for operating hours and staffing; and estimate operating costs and revenues for the business. The result: The winning team identified and analyzed a target market of “cause” consumers within a five-mile radius of the café, as well as potential competition. They also developed a comprehensive business and operations plan that included hours, staffing and a menu. They even presented concepts for interior design, including coffee cup lighting you can see in the café today.

In four short weeks, Accelerator students handle multiple real-world consulting projects. Applying what they learn in class, they devise solutions to business problems for companies. Then they present their teams’ ideas to the companies’ key executives, sometimes even the cEO (people you’d never meet in an ordinary internship). here are some examples:

ities.Real projects. Real clients. Real opportunities.

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ities.Real projects. Real clients. Real opportunities.

“Throughout the programI learned about aspects of

business such as marketing,consulting, advertising,

communications and supplymanagement, but I also

learned more about myselfthan I could have imagined.”

sarah macyVanderbilt Accelerator | 2013

Undergrad Institution: Middlebury College

Undergrad Major: Psychology and film & Media culture

Anticipated Graduation year: 2015

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“All of the faculty here are so willing to use their experience

to guide you or connect you with people who can.

Instead of making life seem like a competition, Owen

encourages students to work collaboratively to achieve unique individual goals. ”

“I chose Accelerator to broaden my knowledge

base as well as to help me discover hidden passions

for areas I had not yet considered.”

“What I cherish the most from Accelerator are the

opportunities and the experiences you receive. Accelerator has been the

most beneficial thing I have done to set myself in front

of other students.”

jack liVanderbilt Accelerator | 2013

Undergrad Institution: University of Georgia

Undergrad Major: finance Anticipated Graduation year: 2015

jeffrey fischerVanderbilt Accelerator | 2013

Undergrad Institution: Harvard College

Undergrad Major: Mechanical Engineering

Anticipated Graduation year: 2015

It’s like a four-week semester,plus an internship on steroids.

maja majewskiVanderbilt Accelerator | 2013

Undergrad Institution: Vanderbilt University

Undergrad Major: human and Organizational Development

Anticipated Graduation year: 2015

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Accelerator gives you classroom learning in the business fundamentals—from marketing and branding to finance, operations and logistics—all from Vanderbilt’s world-class faculty. But that’s only for starters.

On top of that, you’ll learn how to work in teams (just as real business consultants do) on projects for real companies, with invaluable advice and feedback from faculty and MBA coaches on everything from your business ideas to your presentation skills.

you’ll receive career counseling, too, that will help you sharpen your interviewing and networking skills as well as develop your resume.

We don’t think you’ll find another summer program that gives you so much in such a short time.

It’s like a four-week semester,plus an internship on steroids.

Professor cherrie clark

Professor Luke froeb

Professor Kimberly Pace

Professor Steve hoeffler

Professor David Owens

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An Accelerated Day in the Life: Ilana French Robbins

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Rising junior at Vanderbilt with a major in Economics and a minor in corporate Strategy. native of Westchester, ny, and first in her family, she says, not to go to college in new England. “I love nashville and Vanderbilt. now my younger brother wants to apply. I knew I wanted to go into business, so I talked to other students here who had gone through Accelerator. They said it was an incredible experience—and they were right!”

6:00 AMWake up and get ready for a fast-paced day. It’s never the same from one day to the next. In fact, we never even know what our schedule will be for the next day until the evening before.

7:00 AMBreakfast (on most days) at Owen—and (on some days) at Starbucks with colleagues on my team to review our work on one of our consulting projects or review details for a presentation.

8:00 AMOn most days, like today, we have class after breakfast. One day it might be creative advertising. Another might be managerial economics. On the “presentation days” (like yesterday)—when groups present their ideas to a “client,” such as nissan, we’d wait in the lobby to make our 10-minute pitch and then watch other groups (there are 10 teams in all) make theirs. Then we’d talk with each other in the lobby while the nissan executives did their evaluations and ranked our groups. The winning teams posed for photos. We got to pose twice!

9:30 AMOn days without presentations, our teams work on our projects until lunch. We usually have two projects running at once, which makes it feel like the real business world, and our sessions involve a mix of group thinking and regrouping on individual assignments.

nooncatered lunch at Owen. Depending on what our team needs to do, we often make it a working lunch.

1:00 PMfaculty host different breakout sessions for professional development—like how to dress

for a business environment, or how to use Photoshop, or interviewing skills. We can choose what interests us most.

2:45 PMToday, we have a class in Entrepreneurship with Professor Michael Burcham (the knowledge I got from the professors at Owen was amazing). Two afternoons a week, we’d have free time for exercise, when I’d head to the Student Rec center or maybe call my family.

4:00 PMProject time again. This morning, we worked on Surgical care Associates. now, we switch gears to something completely different—Warner Music nashville.

6:00 PMAfter dinner at 5 (every day), our teams get together again to work on our projects. for each client, our projects involve evaluating the 3c’s—the company, customers and competitors—and developing the “big idea” for the business challenge they’ve given us.

8:00 PMMaybe one night out of six, we’re done for the evening when the building at Owen closes. not tonight, though. We’ve just received our schedule for tomorrow, so we can gauge how much more we need to accomplish tonight. We head back to our dorm for a few more hours before bed.

An Accelerated Day in the Life: Ilana French Robbins

owen.vanderbilt.edu/accelerator

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class Size . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 77 Women . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45%Recent Graduates . . . . . . . . . . . . . . . . . . . . . . . 20%Rising Seniors . . . . . . . . . . . . . . . . . . . . . . . . . . . .31%Rising Juniors . . . . . . . . . . . . . . . . . . . . . . . . . . . .44%Rising Sophomores. . . . . . . . . . . . . . . . . . . . . . . .5%

Partial List of Undergraduate InstitutionsAuburn UniversityBoston collegeBucknell Universityclemson Universitycolgate Universitycollege of charlestoncornell UniversityDavidson collegeDenison UniversityDuke UniversityEmory Universityfurman UniversityGeorge Washington UniversityGeorgetown Universityharvard UniversityKenyon collegeLafayette collegeMcGill UniversityMiddlebury collegeRice UniversitySaint Olaf college

Syracuse UniversityTrinity collegeUniversity of AlabamaUniversity of GeorgiaUniversity of KentuckyUniversity of Miami (fL)University of Michigan- Ann ArborUniversity of MississippiUniversity of notre DameUniversity of PennsylvaniaUniversity of RichmondUniversity of the SouthUniversity of VirginiaVanderbilt UniversityWake forest UniversityWashington UniversityWestern Kentucky UniversityXavier Universityyale University

Where Accelerator Alumni Went to Work AccentureAT&TBain and companyBank of Americacapital OneconocoPhillipsDeloitteEyGE capitalGooglehcA

huron consultingMerrill LynchMorgan StanleyOne Acre fundPepsicoPwcSaatchi & SaatchiScotiabankSunTrust BankTeach for AmericaUBS

All Vanderbilt Business students have one thing in common: They’re different. But while there’s no risk that we’ll ever reduce students to statistics and averages, here are a few figures that may give you a picture of who your classmates might be.

List of Undergraduate MajorsAccountingArt historyBiologyBusiness AdministrationBusiness Marketingcommunicationscomputer ScienceEconomicsEngineering ScienceEnglishfinance & EconomicsGeographyGovernmenthistoryhuman & Org. Dev.

International BusinessInternational PoliticsLatin American StudiesMarketingMathematicsMechanical EngineeringMedicine, health & SocietyMusicneurosciencePhilosophyPolitical SciencePsychologySociologySpanishSports Management

class Profile

Past SponsorsAmerican Airlines | Bridgestone | chamber of commerce   coca-cola | fedEx | habitat for humanity | Junior Achievement | Lexus | Mars | nashville charter School Incubator | nissan | nashville Predators | Oreck Thistle farms | yum! Brands

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Accelerator Profile Class of 2013

admissions requirements

Online Learning Sessions* Learn more about what Accelerator can offer you while sitting in the comfort of your dorm room. During these web events you will talk directly with the program director, hear an overview of the program as well as have the opportunity to ask questions.

Session TimeWednesday, January 8 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11:00 AMTuesday, January 28 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4:00 PMTuesday, february 25 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11:00 AMWednesday, March 19 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4:00 PM*All times listed are central standard time

admissions events

cost of ProgramEstimated ExpensesTuition . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 9,000Books . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . IncludedMeals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . IncludedActivities and Excursions . . . . . . . . . . . . . . . . . . . . . . Includedhousing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 1,000Access to Vanderbilt Rec center . . . . . . . . . . . . . . Included

Scholarships are available and may be awarded based on achievement and potential.* * Contact Program Director for more information.

Additional costs to consider Travel to nashville | housing essentials (towels, sheets, etc.) | Business clothing | Laundry service & dry cleaning

Admissions RequirementsSuccessful applicants will have a strong record of achievement, a thirst for knowledge and the ability to bring energy and a positive attitude to an intense, yet rewarding program. To be considered, all applicants will provide the following:

n Online applicationn Undergrad transcriptn Two essaysn Two letters of recommendation

InterviewsSelect applicants will be contacted within two weeks of submitting an application with an invitation to interview either in person or via video call.

There are no prerequisites for the Accelerator program.

aPPlication deadlinesWe encourage you to apply as early in the admission cycle as possible.

Application Deadline to Decision Deposit Round Apply Deadline Deadline

Early* Dec. 31, 2013 feb. 3, 2014 One month after acceptance

1 Jan. 28, 2014 feb. 20, 2014 One month after acceptance

2 feb. 25, 2014 Mar. 18, 2014 full tuition due upon acceptance

3 Mar. 14, 2014 Apr. 18, 2014 full tuition due upon acceptance

owen.vanderbilt.edu/accelerator* Receive $500 discount on tuition

Program datesSunday, June 1 - Saturday, June 28, 2014

Accelerator®—Vanderbilt Summer Business Institute

©2013 Vanderbilt and the Vanderbilt logo are registered trademarks and service marks of Vanderbilt University.

Vanderbilt University is committed to principles of equal opportunity and affirmative action. Visit owen.vanderbilt.edu for Vanderbilt University’s complete EEO and affirmative action statement.

A distinguished school. With some distinctive differences.

We’re competitive, not cutthroat.We lead with ideas, not egos.We take business personally.Our professors will know you by name.

Vanderbilt University | Owen Graduate School of Management401 21st Avenue South | Nashville, TN 37203-2422

Telephone: 615.343.6291 | Fax: 615.343.7177 Email: accelerator@owen.vanderbilt.edu

Web: owen.vanderbilt.edu/acceleratorHours: 8:30 AM – 5:00 PM, U.S. Central Time