UX an Approach

7/29/2019 UX an Approach

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UX - Product Life Cycle

+91 9833823252

[email protected]

Dummy Project


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As a tech-savvy person, perhaps many people approach you with their technical problems.

"How do I take a picture with my phone?" "My pictures always come out bad", "I lost my file inthe computer", "How to send an attachment?" "Can you pay for me by credit card?" "How do Iput my phone in the silent mode?" "I can't get rid of this caller tune - it costs me Rs. 30 per

month."

Can we make it easier for people to provide others with help with technical matters? Can wemake this a professional service? - "I will Take the best pictures from your phone. I willcompose, make settings, and shoot - you just hold the phone still. Call me on 98xxx - Rs. 5per picture."

SPEC

IFICATIONS


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ROADMAP

Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 7 Day 8 Day 9


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WHAT MATTERS ?DIVERGENCE


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Normal Tasks

Intermittent TaskUninterruptible Task

Extremely Long Task

Internal Task

Decide Whom to

Interview?

How do people seek help?

Why do they seek help?

When do they seek Help?

How they get help?What happens if they dont get help?

Most commonly faced problems

Which age group??

PLANNINGAN

INTERVIEW


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Novice

Professionals

Experts

15-25 26-40 41-60 61-75

PLANNINGAN

INTERVIEW


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Master Apprentice | Context | Partnership | Interpretation | FocusCONTEXTUAL INTERVIEWS


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Conventional Interview

The Transition

Contextual Interview

Wrap Up

CONTEXTUALINTERVIEWS


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ROADMAP


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WO

RKMODELS

FLO

W

Mr. RaneSr Accountant IIT Mumbai

55 yrs

MobileUses basic Features

ComputerUses only for Verifying data

Son /

NephewManuals

Lady

Officer

TelevisionWatches selected Channels


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Mr. Menon57 yrs Businessman

from Mumbai

TelevisionBasic Features known


Scooter

(Activa)

ComputerUses for Train

Ticket Bookings

ATMDoes not use a ATM

because of

bitter experience earlier

Daughter

WO

RKMODELS

FLO

W


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TelevisionBasic Features known

Mr. Natarajan73 yrs

Mechanical Engineer


MaintenanceDoes all the household

Tech Maintenance

ComputerDoes not operate

SecurityIs worried about

security hence

does not call any

technician

Banking

Uses ECIS, ATM

WO

RKMODELS

FLO

W


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Internet

Start Computer

Open Browser

Open a URL

Chat

Download Photo

Upload Photo

Mobile

Receive and Make Calls

Take Photographs

Guided

Cannot open saved Photos

Other

Maintenance of Old Tech

New Technologies

WO

RKMODELS

SEQ

UENCEMODEL


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IN

TERPRETINGINTERVIEWS


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AFFINITYDIAGRAMS


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MENTAL MODELS

User Profile Try Things on their own

Consult ImmediateFamily Members

Local Technician

MENTALMODELS


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Problems

Simple Problems Iterative Problems Complicated Problems

MENTALMODELS


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Interviews

Affinity Diagrams

ROADMAP


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Personas | Scenarios | UX Goals | Detailing Interaction DesignTransformation


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Mr. and Mrs PradhanPERSONAS


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Mrs Shah

Micro Owen operation Problem

SCENARIOS


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UX GOALS


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Interviews

Affinity Diagrams

Personas | Scenarios

Detailing UX Goals

ROADMAP


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Role Modeling

Task ModelingDETAILINGUSERINTERACT

IONDESIGN


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FINDABILITY

LESS TIME TO LEARN

LEARN TO USE THE PRODUCT ON THEIR OWN

CONSISTENCY WITH OTHER PRODUCT

EASY TO REMEMBER

EASY TO USE (Navigation / Memory / Specific markets)

NO ENTRY BARRIER

LESS TRAINING REQUIRED

INTUTIVENESS

EASILY ACCESSIBLE

EMOTIONALLY ENGAGED

C

HALLENGES

S


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Capture Information

Identify Users /

Provide Feedback /Log Information

Technicians

Help Seekers

SMART System

Help Givers

Channel 1 Channel 2 Channel 3 Channel 4

SOLUTIONS

LS


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BUSINESSMODE

Help Seekers Help Providers

System

Easy Help informs the users

that he will be charged Rs 10/-

On his mobile service provider

bill in the following month.

Easy Help pays Rs 5/- on

successful service.

Calls/ Text for Help

Interprets the calls

And forwards it to the

Local technician

Informs the system

about his availability

System Forwards the

Technician data to

Help Seeker

The Cost of Repairs will be born by the User

SOLUTIONS

P


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1

23P

RODUC

TROADMAP

P


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Interviews

Affinity Diagrams

Personas | Scenarios

Detailing UX Goals

ROADMAP

S


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MOBILE

Familiarity with Calling or Text Messages

Level of Expertise required

Any person who can dial numbers or type Text.

Familiarity Input Device

SOLUTIONS

S


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SOLUTIONS

MOBILE

S


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SOLUTIONS

MOBILE

S


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SOLUTIONS

MOBILE

S


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COMPUTER


Keyboard / Mouse

Internet Connection

Level of Expertise requiredAny person who can operate a Computer.

SOLUTIONS

S


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COMPUTERSOLUTIONS

S


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PERSONAL ASSISTANCE

System shall send the info of the technician

to the Help Seeker for Security Purpose.

Each Successful Help will be credited to the

Technicians Account

SOLUTIONS


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FUTURE PLANS

S


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CLASSROOMS

Personal Assistance

Level of Expertise requiredDifferent Classes can be conducted

for various age groups


SOLUTIONS

S


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RADIO

No such Device

Level of Expertise requiredShould be able to Hear


SOLUTIONS

S


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TELEVISION

Familiarity with Remote

Level of Expertise requiredAny person who can operate a remote or change channels


SOLUTIONS


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HOW TO DESIGN? | HOW ARE WE DOING

Convergence

N


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EVALUATION


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THANK YOUAMOL TONDWALKAR

+91 9833823252

[email protected]

UX an Approach

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