Using social science and design methods for social change
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Transcript of Using social science and design methods for social change
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towards flourishing lives and flourishing systems
Using social science and design methods for social change
muryani kasdani @inwithforward @muryanikasdani
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Joining InWithForward...
Sarah Schulman
Muryani KasdaniJonas Piet Satsuko
VanAntwerp
Social Policy Service Design BusinessService Design
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Dwayne, age 44
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Has a key to an apartment, but continues living on the streets.
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“…cause I am bored, I wanna see the same actions happening every day, it fascinates me…”
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Question:
Who sets good outcomes?
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Question:
How do we transition our social safety nets into trampolines?
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We re-make & un-make social services.
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NL
UK
AU
Homeless SMSdeveloped at TACSI (2010-2012)
developed at participle (2008-2010)
CA
#disability #homelessness #youth #addiction #family #domestic violence
Homeless SMS
A mixed track record:
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We spend time in context, on the margins.
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We flip the order.
from: to:
experts
policies
people people
ideas
policy
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experts
policies
people
Top-down:
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people
ideas
policy
Bottom-up:
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Mark
Katie & kids
Letitia
We measure what is meaningful change, for whom.
Raul
Janya
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Question:
How do we create solutions when people don’t know what they don’t know?
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A new computer centre.
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A new computer centre. ... but no one came.
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Question: Without exposure to different possibilities - how can you know what you want or need?
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Social science + design:
What is user-centred design?
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Designers have to understand context
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Designers bring ideas to life. To make products that are usable and feasible
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chapter 3: London (UK) February 8th, 2008Design can be applied to social problems
— not just posters & toasters
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In Spring 2014, we moved into a social housing complex
Our partnership in Vancouver, CA
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We got to know 50 local residents.
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We found that people weren’t isolated in the traditional sense.
They were isolated from novelty and ongoing learning.
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Mark
“I just want to make something new…”
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a new service delivery model for day programs in the disability sector
an interagency social R&D space within disability agencies
What is coming out:
we partner up with 3 largest disability agencies in British Columbia:
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KUDOZ
100s of splendid
learning experiences
Kudoz: a catalogue of learning experiences
Someone in the community can share their passion for as little as 1hr/ month with somebody with intellectual disability
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We recruit passionate people in the community.
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Kudoz
We build a catalogue
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sign up choose a badge
go on an experience reflect
How Kudoz works…
earn a badge
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Anthony learns how to drum on any surface with Francis.
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Ben goes to Reflection Cafe to reflect on what he learns
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Hosts and Kudoers get recognized for learning through a badge
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6 months of prototyping: testing tweaking, reshaping....
new tool
value propositions tools
interactionsroles
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Social Policy Service Design
Business
Education
Anthropology
Our team has grown…
Community Outreach
Management
Service Design
Interaction Design
Industrial Design
Product Design
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Behind it all: partnership.
3 largest service providers
75 million turnover
1200 staff
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Change Mechanisms
Design teams +
+ Invested Partners
Social change ? }
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From Canada to Indonesia…
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Social welfare systems…
Indonesia 0.5% of GDP
The Philippines 1% of GDP
Brazil and India 1.4% and 2.2% of GDP respectively.
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What it looks like…
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Raskin. Subsidized rice program for poor families. 10 kg of rice = Rp1,000 per kg
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Low effectiveness: - the distribution - lack of program socialization & transparency - inaccurate targeting - frequency of rice received by beneficiaries - high cost of program management - ineffective monitoring, evaluation, and complaint
mechanism.The issues faced are actually similar each year
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Innovation in education system. But not yet systemic. Only change the supply of teachers. Innovation outside of the governmental system.
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What will it look like?
If government starts small, works with users, in an iterative prototyping process: testing, tweaking, shaping?
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Change Mechanisms
Design teams +
+ Invested Partners
Social change ? }
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www.inwithforward.com
Muryani Kasdani [email protected] @inwithforward @muryanikasdani
www.kudoz.ca
Let’s have a chat!