Using ICT in outreach and guidance Jaana Kettunen

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UNIVERSITY OF JYVÄSKYLÄ Guidance for low qualified adults in the light of The New Skills Agenda 9 November 2016 Reykjavik, Iceland Jaana Kettunen, Finnish Institute for Educational Research, University of Jyväskylä, Finland Using ICT in outreach and guidance for low-qualified adults

Transcript of Using ICT in outreach and guidance Jaana Kettunen

Page 1: Using ICT in outreach and guidance Jaana Kettunen

UNIVERSITY OF JYVÄSKYLÄ

Guidance for low qualified adults in the light of The New Skills Agenda

9 November 2016 – Reykjavik, Iceland

Jaana Kettunen,

Finnish Institute for Educational Research,

University of Jyväskylä, Finland

Using ICT in outreach and guidance for

low-qualified adults

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Outline

Evolving role of ICT in guidance

(career services )

Evolving role of practitioners

Skills and competencies of career

professionals

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Introduction

The increasing use of information and communication technologies (ICT) in career-related activities is placing new demands on career practitioners and on the organizations (Bimrose & Barnes, 2010; Sampson, Osborn, Dikel, & Sampson, 2011)

Access to services, including e-services, is changing and requires that both users, providers and public administrations have sufficient digital skills.

Social media is fast becoming as much a necessity as an opportunity and competency to work in this new mode is an area of increasing importance.

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Defining social media

“Social media is a process, where individuals and groups build up a common understanding and meanings with contents, communities and web 2.0 technology.”

Sources: Ahlqvist et al., (2010) andKolbwich & Maurer (2006)

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Evolving role of career professionals

expert in content

expert in process

expert in managing the social space

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The role of information

and communication

technology in career

services can be seen in

three ways; as a tool, as

an alternative, or as an

agent of change.

Career practitioners

have generally used

technology in one of

the three ways: to

deliver information, to

provide automated

interaction and to

provide channel for

communication.

Roles of ICTEvolving role of ICT

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suggested that ICT be

used for the following

four functions :

informing,

experiencing,

constructing and

communicating.

proposed a similar

model of three

functions:

understanding, acting

and coping.

Roles of ICTEvolving role of ICT

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The internet has evolved

from a resource to

facilitate communication

and disseminate

information to the

collaborative construction

of knowledge using social

media and mobile devices

Social media in career

services was experienced

as a means for delivering

information, a medium for

one-to-one

communication,

an interactive working

space, and an impetus for

paradigm change and

reform.

Roles of ICTEvolving role of ICT

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The ICT can be the

means for

transformation of

separate sector-based

and provider-centered

provision into user-

centered lifelong

guidance system.

Roles of ICTEvolving role of ICT

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Current state

What is your impression/experience of

information and communication

technology (including social media), its

character and purpose?

Select and mark the

option that best describe

your current impression/

experience?

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Current state –

pair conversation

Share and reflect

your impressions

How are your

impressions alike or

different?

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Kettunen, J., Vuorinen, R., Sampson, J. P., Jr. (2015).Practitioners experiences of social media.

Practitioners experiences

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delivering information

delivering career services

collaborative career

exploration co-careering

Emergence of the utilization in guidance and counselling

Emergence of the utilization

Kettunen, J., Sampson, J. P., Jr. Vuorinen, R. (2015). Career Practitioners Conceptions of Competency for Social Media in Career Services

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Co-careering orientation

Career education orientation

Career practice

orientation

Information orientation

Four orientations

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Information orientation

technology focused

operational understanding of ICT and ways of using varying online technology/tools as means for delivering information

media literacy skills

proficiency in locating, and evaluating various types of online content and services in a critical and active manner

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Career practice orientation

content focused

practical skills to use ICT

not just for delivering

information but also as a

medium for one-to-one

communication

proficiency in using various

types of online content and

services in specific context

and work settings

motivate and assist

individuals in processing

information/data

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Career education orientation

pedagogically focused

emphasis on methods, techniques and activities that foster career learning process and acquisition of career management skills

opportunities for novel practices that support increased user engagement with both career professionals and career information (e.g. increased use of interactive and multimedia content)

appropriate structuring and active facilitation in terms of guiding and shaping the discourse with individuals and groups

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Co-careering orientation

Systematising and improving the quality and

efficiency of career guidance services

through transformation of separate sector-

based and provider-centered provision into

user-centered lifelong guidance system

multi-synchronous ways of communication

where direct communication and

asynchronous means are combined to

satisfy the varying needs of individuals

well-structured and well-thought-through

professional goals and strategies that fit

those goals

requires a cognisant, properly managed and

monitored online presence

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Kettunen, J., Sampson, J. P., Jr. Vuorinen, R. (2015). Career Practitioners Conceptions of Competency for Social Media in Career Services

Skills and competences of practitioners

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Practitioners need to establish a strong presence in social media related to both initial choices and life-long career decision making.

One central prerequisite for versatile and functional utilisation ICT is a good understanding of how different career-related questions become relevant at different stages of an individual’s life and how technology may be best used in different approaches

If the goal is to use the opportunities provided by new technologies, it is important to assess and develop practitioners’ beliefs about technology and career services as a whole as well as hone their practical skills regarding these technologies.

Discussion

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References

Kettunen, J., Vuorinen, R., & Sampson, J. P. (2015).

Practitioners’ Experiences of Social Media in

Career Services. The Career Development

Quarterly, 63, 268-282.

https://jyx.jyu.fi/dspace/handle/123456789/46809

Kettunen, J., Sampson, J.P., & Vuorinen, R. (2015).

Career practitioners´ conceptions of competency for

social media in career services. British Journal of

Guidance & Counselling, 43, 43-56.

https://jyx.jyu.fi/dspace/handle/123456789/45919

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For further information, please contact:

Ms. Jaana KettunenFinnish Institute for Educational Research University of JyväskyläTel. + 358 40 805 4255E-mail: [email protected]

https://ktl.jyu.fi/en/staff/kettunen-jaana

Takk fyrir, Thank you