Facebook Connect - Facebook Developer Garage Milan- April 2009
Using Facebook to Connect with Customers
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Transcript of Using Facebook to Connect with Customers
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Using Facebook to
Connect With Customers
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OutlineQuestions from Librarians
Introduction to Facebook
Uses for Facebook
Hands-On Workshop
Summary / Conclusions
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What is Social Networking?
A way to connect with friends, family and colleagues online
Websites that help connect you with people with similar interests to you
Online tools that keep connected to your customers and patron base
Keyword: CONNECT
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Why Social Networking?
It’s where your patrons are
One place to keep all contacts
Email is not as popular as it used to be
A new way to deliver news and information
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Why Facebook?Outreach opportunities
Virtual networking with librarians
Advertising opportunities
Your patrons are there! (or will be soon)
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Facebook & Your PatronsExtremely popular
Most popular website among young adults (18-24)
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More Facebook StatsMore than 100 million active users
Facebook is the 4th most-trafficked website in the world
Over 55,000 regional, work-related, collegiate, and high school networks
More than half of Facebook users are outside of college
The fastest growing demographic is those 25 years old and older
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Your Library on Facebook
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Your Library on Facebook
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Your Group on Facebook
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Your Group on Facebook
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Facebook Applications
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Facebook Applications
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Facebook Applications
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Let’s Get StartedCreate a Facebook account
Find Friends
Update Your Profile
Set up your privacy
Create a page for your library
Find Applications
…. and more
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Reading List IT Professional says “No” & Phil Bradley Responds
http://tametheweb.com/2008/11/01/phil-bradleys-thoughts/
10 Privacy Settings Every Facebook User Should Knowhttp://www.allfacebook.com/2009/02/facebook-privacy/
Facebook 101http://www.web2learning.net/facebook-101
Create a Facebook App for your Libraryhttp://bringitonhome.pbwiki.com/Facebook-applications
Facebook as a social search engine and the implications for libraries in the twenty-first centuryLibrary Hi Tech / 2008 / 26 (4) / pp. 540 - 556 / DOI: 10.1108/0737883081092088
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Thank You
Nicole C. EngardOpen Source Evangelist, LibLime
Slides: http://web2learning.net > click Publications & Presentations