Use fb to build your list 2017 talk

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Build Your List With Facebook Sherri-Lee Woycik Facebook Marketing Expert

Transcript of Use fb to build your list 2017 talk

Page 1: Use fb to build your list 2017 talk

Build Your List With Facebook

Sherri-Lee WoycikFacebook Marketing Expert

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How I Got Started

• Workshops

• Speaking

• Management

• Ads

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My Experience with Facebook• Built local businesses likes from 0 – 5000 in 2 months with targeted customers.• Used FB ads on my own page to get targeted likes from 1600 in Aug to 6300 in

Nov.• Grew a mail order mediation ring business from 600 likes to over 8000 likes in

6 weeks.• Invited to speak at two national conventions.• Added 10,000’s of email address to various lists for clients using Facebook.

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5 Steps to List Building On Facebook

1) Set up your page properly and use it well – Use social proof to connect

2) Know your ideal client3) Create your “lead magnet” that solves your

ideal clients biggest problem4) Promote – posts, ads, partners5) Email Follow up to the sale

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Facebook Basics

Page vs Profile – Which is better and why?Set your page up right – Cover image, profile

image, URL in about section, custom tabs, regular posts.

Variety of Content – 80/20 rule for postingShare other’s contentKnow your ideal customer so you can talk to that

person.Grow your page to show social proof.

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What is Social Proof?

Social Proof is when people assume other people’s actions are correct when deciding what their action should be.

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https://www.facebook.com/ChoiceDementia/

110 reactions23 comments

93 shares

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Who’s your ideal client?

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Knowing your ideal client make a difference

to your business

https://www.facebook.com/joellespractice/

Stressed Out VS Burned Out

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What’s a lead magnet and why do you need one?

Free report, webinar, strategy session, ebook and more!

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Once You Have Your Lead MagnetYou Can Build Your Funnel

FREE OFFER

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Successful Funnels:

• Capture Lots of Leads• Email Regularly• Give Great Content• Stay in contact• Give away your best stuff• Convert

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Promote your Funnel

• Reach out to your data base• Post on Facebook• Run a contest or promotion• Build your Social Proof with Facebook ads• Invite your friends• Use ads to to reach new people – other pages• Use ads to custom audiences to stay top of mind

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Use ads to connect with your ideal audience

https://www.facebook.com/trisha.passionigniter/

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Use your Newsletter List to your Advantage

• Send frequently• Offer tips and tricks• Give your best content• Don’t sell often• Promote others• Offer value• Consistently grow your list!

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Facebook for Business Made Easy Free Challenge!

http://www.socialmediaminder.com/fbmadeeasy

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Connect with me!

Web: socialmediaminder.comFacebook: Group: Fb.com/groups/smmbadassPage: Fb.com/socialmediaminderPersonal: Fb.com/sherrilee.Woycik

Email: [email protected]

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Thank you