Use fb to build your list 2017 talk
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Transcript of Use fb to build your list 2017 talk
Build Your List With Facebook
Sherri-Lee WoycikFacebook Marketing Expert
How I Got Started
• Workshops
• Speaking
• Management
• Ads
My Experience with Facebook• Built local businesses likes from 0 – 5000 in 2 months with targeted customers.• Used FB ads on my own page to get targeted likes from 1600 in Aug to 6300 in
Nov.• Grew a mail order mediation ring business from 600 likes to over 8000 likes in
6 weeks.• Invited to speak at two national conventions.• Added 10,000’s of email address to various lists for clients using Facebook.
5 Steps to List Building On Facebook
1) Set up your page properly and use it well – Use social proof to connect
2) Know your ideal client3) Create your “lead magnet” that solves your
ideal clients biggest problem4) Promote – posts, ads, partners5) Email Follow up to the sale
Facebook Basics
Page vs Profile – Which is better and why?Set your page up right – Cover image, profile
image, URL in about section, custom tabs, regular posts.
Variety of Content – 80/20 rule for postingShare other’s contentKnow your ideal customer so you can talk to that
person.Grow your page to show social proof.
What is Social Proof?
Social Proof is when people assume other people’s actions are correct when deciding what their action should be.
https://www.facebook.com/ChoiceDementia/
110 reactions23 comments
93 shares
Who’s your ideal client?
Knowing your ideal client make a difference
to your business
https://www.facebook.com/joellespractice/
Stressed Out VS Burned Out
What’s a lead magnet and why do you need one?
Free report, webinar, strategy session, ebook and more!
Once You Have Your Lead MagnetYou Can Build Your Funnel
FREE OFFER
Successful Funnels:
• Capture Lots of Leads• Email Regularly• Give Great Content• Stay in contact• Give away your best stuff• Convert
Promote your Funnel
• Reach out to your data base• Post on Facebook• Run a contest or promotion• Build your Social Proof with Facebook ads• Invite your friends• Use ads to to reach new people – other pages• Use ads to custom audiences to stay top of mind
Use ads to connect with your ideal audience
https://www.facebook.com/trisha.passionigniter/
Use your Newsletter List to your Advantage
• Send frequently• Offer tips and tricks• Give your best content• Don’t sell often• Promote others• Offer value• Consistently grow your list!
Facebook for Business Made Easy Free Challenge!
http://www.socialmediaminder.com/fbmadeeasy
Connect with me!
Web: socialmediaminder.comFacebook: Group: Fb.com/groups/smmbadassPage: Fb.com/socialmediaminderPersonal: Fb.com/sherrilee.Woycik
Email: [email protected]
Thank you