U.S. MEDIA KIT

WELCOME TO OUR WORLD

LE BOOK THE DEFINITIVE REFERENCE FOR FASHION, PHOTOGRAPHY, ADVERTISING, PRODUCTION AND EVENTS

U.S. MEDIA KIT 2011U.S. MEDIA KIT

MISSIONCelebrating 30 years in print, LE BOOK stands at the epicenter of the most reliable service providers, the most talented creatives, and the most prestigious brands. LE BOOK is the world’s first and only trade publication for the Beauty, Design, Entertainment, Publishing, Advertising and Fashion industries. It has become an essential communication tool for advertising agencies, press and fashion brands.

With a worldwide presence, LE BOOK is published in five editions: Paris, New York, London, Berlin and West Coast. It identifies more than 50,000 professionals. LE BOOK showcases images from the finest photographers, art directors, graphic designers and illustrators of today and tomorrow.

LE BOOK and www.lebook.com: two essential communication tools, constantly updated.

LE BOOK PARIS, 2 volumes• photography / illustration / art direction / magazines• production

LE BOOK NEW YORK, 2 volumes• photography / illustration / art direction / magazines• production

LE BOOK LONDON, 2 volumes• photography / illustration• production / art direction / magazines

LE BOOK BERLIN, 2 volumes• photography / illustration• production / art direction / magazines

LE BOOK WEST COAST, 1 volume• photography / model & talent management, hair, makeup & stylists / photo production & post-production / rentals / events & hotels / video, music & fashion / magazines / art direction & advertising agencies

LE BOOK CONNECTIONSIn 2005 LE BOOK launched CONNECTIONS, a custom-made tradeshow for the creative community. At CONNECTIONS, an international network of creative talent and decision-makers gather under the LE BOOK label to form a new, living, breathing pulse of what’s going on in the world of trendsetting image-making. CONNECTIONS takes place five times a year in New York, London, Paris, Berlin and Los Angeles. For more information, please visit: www.lebook.com|connections

In 2010, building on the success of CONNECTIONS, LE BOOK created PRODUCTIONS in New York, a new tradeshow for visual production and a unique meeting point for image-makers.

Vol 2productionadVertisingmusicfashion

2 0 1 0 N e w Y o r k V o l . 2p r o d u c t i o N

w o r k s b Y r o b e r t M a p p l e t h o r p e

hIStOryFor 30 years in Paris, 15 in New York, and 10 in London, LE BOOK has been the bible of the fashion, beauty, design, entertainment, publishing and advertising industries. Displaying the work of the most revered photographers, designers & illustrators of our time, LE BOOK serves not only as an indispensable reference, but also as a time capsule of the year’s most noteworthy images.

Created in 1982 by Véronique Kolasa, LE BOOK started as a local source in the Parisian market for all photography and fashion-related professionals. It quickly became the “secret tool” for the small yet burgeoning creative industry. Over the years, as the size and circulation of the book continued to grow, so did the demand to have a similar directory for the other major international markets.

Thus, in 1995, the first edition of LE BOOK New York was released, with distribution throughout the United States, Canada and select venues in Asia. November 1999 saw the launch of LE BOOK London followed by LE BOOK Berlin in 2009 for Germany and Eastern Europe, and our latest edition LE BOOK West Coast just released in fall 2010. Like the Paris and New York editions, London, Berlin and West Coast provide comprehensive listings for all photography, film, video production and event-related services.

Today, the carefully targeted circulation of 36,000 copies is annually distributed for free to all the decision-makers at every luxury brand throughout the United States, Canada, France, Italy, Spain, the United Kingdom, Germany, Northern Europe and Asia. In addition, our most reputable international guide touches the four corners of the globe through www.lebook.com, which receives over 80,000 visits monthly in large part due to its invaluable LA CREATIVE service.

With an unparalleled global presence, LE BOOK has become the international key to the production world—a portal to more than 50,000 professionals. The most famed photographers, art directors, stylists and model agencies; the most lauded producers, location finders, photo labs, rental studios, event spaces and caterers; the pre-eminent record labels, magazines, advertising agencies, fashion designers and PR firms can all be found in LE BOOK. In short, LE BOOK is a must for everything and everyone that propels the creative industry.

Showcasing thousands of images, LE BOOK is a virtual who’s who of contemporary talent including work by A-list photographers such as Juergen Teller, Philip-Lorca DiCorcia, Richard Burbridge, Paolo Roversi, Norbert Schoerner, Stephane Sednaoui, Sølve Sundsbø, Terry Richardson, Michael Thompson, and Michel Comte, and art directors such as Lee Swillingham, Steven Baillie, Martin Jacobs, Michel Mallard, Daren Ellis, Donald Schneider, Marc Ascoli, Fabien Baron, Giovanni Russo…

IN A

SS

OC

IAT

ION

WIT

H H

ER

MÈ

S

PHOTOGRAPHIEROUGHILLUSTRATION

20

06

PA

RIS

IN A

SS

OC

IAT

ION

WIT

H H

ER

MÈ

S

PRODUCTION

20

06

PA

RIS

PRODUCTION

INA

SS

OC

IAT

ION

WIT

HH

ER

MÈ

S

ART DIRECTIONMAGAZINES

MUSICADVERTISING

FASHION

INA

SS

OC

IAT

ION

WIT

HH

ER

MÈ

S

VOL.1 Photography / Illustration / Art Direction / Magazines

thE BOOK

VOL.2 Models / Hair, Makeup, Stylists / Photo Production / Post-Production / Rentals / Event & Hotels / Fashion, Music, & Video / Advertising Agencies

past advertisers include...JED ROOT / TIM HOWARD MANAGEMENT / FORD MODELS / N6 / MARGARET HOWELL / STOCKLAND MARTEL / MILK STUDIOS / ARTISTS BY TIMOTHY PRIANO / ART DEPARTMENT / CXA / ADORAMA / LEICA / JACK STUDIOS / SOHO GRAND HOTELS / DNA MODEL MANAGEMENT / WALTER SCHUPFER MANAGEMENT / CLM / MORGANS HOTEL GROUP / MD70 / SELECT / RAY BROWN REPRESENTS / BERNSTEIN & ANDRIULLI / SHOTVIEW / SEE STUDIOS / STORM MODEL MANAGEMENT / CEFT & COMPANY / THOMPSON HOTELS / TRUMP MODEL MANAGEMENT / PICTUREHOUSE / MS4 PRODUCTIONS / URBAN STUDIOS / Q MODEL MANAGEMENT / TRIBECA SKYLINE STUDIOS / PATRICK MCMULLAN COMPANY / LOT 71...

NEW JERSEY . NEW YORK . WASHINGTON D.C. . HAMPTONS . PHILADELPHIA . BALTIMORE . CONNECTICUT

AFTER 37 YEARS OUR HIPPO IS NOW ON HIS WAY TO: RED BANK, NJ . LOCUST VALLEY, NY . NEW PRESTON, CT

MORE THAN JUST PINK.

PA R T Y R E N TA L LT D . . 2 0 1 . 7 2 7 . 4 7 0 0 . W W W. PA R T Y R E N TA L LT D . C O M

www.ceftandcompany.com

ceft and company is a modular creative lab with strategic alignments with a range of partnersthat are structured to solve communication challenges without the usual limits imposed by preconceived mediums/services

632 broadway, unit 302, new york, new york, 10012-2614 [email protected] contact : +1 212 625-2004

1209CC 1/1

2009 World Luxury Awards - Monacogold award - best campaign

2008 Graphis International Awardsgold award - best identity

“…much more than a creative agency. a creative lab that invents new territories and languages which have an enduring effect on brands. in ceft and company I found

‘une perle rare’ – a genius strategist... can think outside of traditional advertising...”– natacha dzikowski, current director of advertising and marketing christian dior

clientsceft and company works with a range of global clients based in

france, italy, japan and the U.S.

brands including nike, h&m, fendiermenegildo zegna, w hotels

lancôme, krug champagne ferragamo, loreal luxury division

various LVMH brands, ralph lauren rolex, kosé, sony BMG

moët & chandon, and ligne roset

brand strategy from market analysis to stratigic

positioning of brands and products

advertisingfrom global print + outdoor

campaigns to television, radio programming and web

interactive + online mediaonline efforts including web design

and integrated web campaigns

naming + identitybrand (re)creation from naming of

products and companies to conception of a brand turf and

visual identity

packaging + collateralcollateral material from elaborate

media kits to special content driven books. product design and

packaging design including implementation through production

event + special projectsspecial projects with

clients such as nike have included production and design for events

spaces, stores, and PR venues

media planningUS and international print

editorial designdoingbird (AU) numéro (FR)

big magazine (US) and sleek (DE)

client adore photo indlekofer+knoepfel

client aliph - jawbone photo greg sorensen client LVMH - champagne krug photo thomas lagrange

client nike project event design and production

client lancôme photo sølve sundsbø

client adore photo sofia sanchez and mauro mongielloclient joto sake project packaging

WWW.SOHOGRAND.COM WWW.TRIBECAGRAND.COM NEW YORK RESERVATIONS 800 965 3000 UK 0800 7646 4726

www.champagne-goerg.com

“ A Champagne for connoisseurs to share great moments and memorable experiences ”.

www.mrconsultant.com

C

M

Y

CM

MY

CY

CMY

K

TH_COVER_LISTING.pdf 8/7/09 2:06:53 PM

www.lebook.comSimilar to the print version, www.lebook.com is a valuable source of information that is updated constantly. It is a great resource for finding the best contacts and interlocutors and has all the tools you need to accomplish your project.

DIRECTORY OF ADVERTISERSWith the option of a multi-criteria search, www.lebook.com enables users to find advertisers by name, job and location. Our index guides users in finding the best contacts to fit their needs all around the globe.

Each advertiser in LE BOOK is featured on www.lebook.com, which provides unlimited access to advertisers’ portfolios, including:

• Galleries of up to 60 images• Contact information• Email links• Website links• Biographies | Brief histories• Lists of Clients• Lists of Editorial Work• Lists of Exhibits | Books

WEB PORTFOLIO ON WWW.LEBOOK.COM LE BOOK offers advertisers complete control of their online portfolios via private access. All information and visuals featured in the portfolios on the website can be modified instantly by advertisers themselves.

This image gallery provides advertisers visibility that is essential, not just in print but online, a vital component of today’s world.

LA NEWSLEttEr + LA CrEAtIVE

LA NEWSLETTERWeekly newsletters and special themed newsletters (released monthly), are perfect and easy ways to stay connected with the world of visual creation and new trends from around the globe. As an advertiser, when updating your web gallery or submitting work to our LA CREATIVE site, you will be featured in this newsletter, sent to 100,000+ professionals in the creative industry, maximizing your exposure.

LA CREATIVEThe “who’s doing what” of the creative industry, LA CREATIVE is a magazine within the LE BOOK website that displays the best print advertising campaigns in the fashion, beauty, design and luxury worlds.

It is LE BOOK’s ambition to provide benchmarks to industry professionals revealing in one click who’s done what, when and with whom. In a fast-paced world where image is a vital component of communication, LA CREATIVE is the place to see the best and be seen by the best.

Since the biggest players in fashion and advertising entrust their campaigns to LA CREATIVE, lebook.com has become the only website to provide an extensive amount of information on each campaign and a wide variety of work, whether it be fashion, advertisements for household products, or promotional work for entertainment. This is what makes LE BOOK a vital and irreplacable source of information.

Posting advertising campaigns on LA CREATIVE is free, and offers numerous advantages:• Global exposure to both a professional and general public - over 80,000 professionals worldwide visit lebook.com monthly.• Web traffic - each campaign links to the respective brand and advertising agency’s website.• Image and credit control – advertisers select which visuals to post.• Credits are given to all the professionals who participated in creating and producing images (creative directors, art directors, photographers, illustrators, models, stylists, hair stylists, makeup stylists, art buyers, production studio, lab, retouching…)• Direct marketing - a weekly newsletter is sent to our entire database listing new campaigns.

To receive the newsletter, simply visit lebook.com and register.

Submitting a Campaign:• Please email the production department with campaign images + a credit sheet (available upon request) or the call sheet used for production. • All campaign images should be sized to: JPEG|RGB | 72 dpi | 340 pixels high.

Contact EUROPE / UK Benedicte | +33 (0) 1 47 70 03 30| [email protected] | +44 (020) 7739 1155 | [email protected]

Contact USAAiya | 212 334 5252 | [email protected]

As an advertiser, a pink square next to your name links to your online portfolio on www.lebook.com, where your contact information, biography, and portfolio images will be viewable.

DIStrIBUtION

Total Professional Circulation :

•Advertising Agencies 3,300Art Buyers 1,000Art Directors 1,200Creative Directors 700Creative Services 300Producers 100

•Art Directors & Design Studios 1,200

•Cable & TV Networks 150

•Casting Directors 100

•Catalogues & Department Stores 150

•Direct Clients 750

•Event Planners & Show Producers 500

•Fashion & Beauty 1,900 Fashion Designers, Houses & Firms 900

Luxury Accessory Companies 600Perfume & Cosmetic Companies 400

•Film Studios 150

•Luxury Brands 2,000Automotive 200Electronics & Equipment 300Food, Beverage & Alcohol 500Interiors & Home Furnishings 200Retail Stores, Chains & Boutiques 500Travel & Hospitality 300

•Magazines 2,000Art Directors & Creative Directors 400Beauty Editors & Directors 200Bookers 100Editors-in-Chief 150Fashion Editors & Directors 350 Photo Editors & Directors 400Promotions & Event Coordinators 300Publishers 100

•Photographers, Reps & Studios 2,500

•PR Firms, Publicists & Managers 500

•Photo & Video Producers 300

•Record Labels 500

GLOBAL DISTRIBUTION :

U.S.A. 15,000CALIFORNIA 3,250CONNECTICUT 200FLORIDA 1,250ILLINOIS 1,500MARYLAND 100MASSACHUSETTS 300MICHIGAN 100MINNESOTA 150 NEW JERSEY 200NEW YORK 7,000OHIO 150PENNSYLVANIA 250TExAS 150WASHINGTON 150OTHERS 250

GLOBAL 1,000CANADA 300 JAPAN 400KOREA 100TAIWAN 100OTHERS 100

Total Circulation : 240,000 Printed Circulation : 16,000VIP Distribution: 14,000

LE BOOK can also be found in select boutiques and specialty book stores.

LE BOOK new york

DIStrIBUtION


•Advertising Agencies 2,280Art Buyers 650Art Directors 770Creative Directors 580Creative Services 220Producers 60

•Art Directors & Design Studios 860






•Fashion & Beauty 1,000Fashion Designers, Houses & Firms 530Luxury Accessory Companies 300Perfume & Cosmetic Companies 170

•Film Studios 80

•Luxury Brands 1,100Automotive 100Electronics & Equipment 150Food, Beverage & Alcohol 300Interiors & Home Furnishings 100Retail Stores, Chains & Boutiques 300Travel &Hospitality 150






Total Circulation : 150,000 Printed Circulation : 10,000VIP Distribution : 8,000


LE BOOK PArIS

GLOBAL DISTRIBUTION

FRANCE 7,500ITALY 1,300SPAIN 600BELGIUM 300SWITZERLAND 300

DIStrIBUtION


•Advertising Agencies 2,280Art Buyers 650Art Directors 770Creative Directors 580Creative Services 220Producers 60

•Art Directors & Design Studios 860






•Fashion & Beauty 1,000 Fashion Designers, Houses & Firms 530

Luxury Accessory Companies 300Perfume & Cosmetic Companies 170

•Film Studios 80

•Luxury Brands 1,100Automotive 100Electronics & Equipment 150Food, Beverage & Alcohol 300Interiors & Home Furnishings 100Retail Stores, Chains & Boutiques 300Travel & Hospitality 150






TOTAL CIRCULATION : 240,000 Printed Circulation : 10,000 VIP Distribution: 8,000


LE BOOK london

GLOBAL DISTRIBUTION

EUROPE 10,000

U.K. 7,500GERMANY 1,000HOLLAND 700SWEDEN 400DENMARK 300OTHERS 100

CONNECtIONS

View talks by NIKE, WIEDEN + KENNEDY, CONVERSE, BARNEYS NEW YORK & SHOW STUDIOS :

WWW.LEBOOK.COM/CONNECTIONSWWW.LEBOOK.COM/CONNECTIONS/REPORTLA11

3D VIDEO: WWW.MARTINLENCLOS.COM/LEBOOK/3D.HTML

“CONNECTIONS IS THE HEARTBEAT OF THE INDUSTRY”

Kenny Felix | Art Director SPEEDO USA

LE BOOK organizes tradeshows dedicated to the creative community five times a year in Paris, New York, London, Berlin and Los Angeles. For two days, the best agents from all over the world gather to present over 1,000 portfolios from photographers, illustrators and stylists.

A worldwide, prominent event, CONNECTIONS gathers a microcosm of the arbiters in taste; the best in image-creation worldwide. A link between the most prominent artists representatives and an audience of the top global decision-makers: brand managers, creative and art directors, photo and fashion directors, and image and communication executives.

It is the meeting point of those who dream and make images.

CONNECTIONS TOUR 2011:

PARIS MARCH 30TH WEDS / 31ST THURS PALAIS DE CHAILLOT, 1 PLACE DU TROCADERO

NEW YORK JUNE 8TH WEDS / 9TH THURS 82 MERCER SOHO, NEW YORK

BERLIN AUTUMN 2011

LONDON WINTER 2011WWW.LEBOOK.COM/CONNECTIONS

CONNECtIONS AND prODUCtIONS

PAST SHOWS & COCKTAIL PARTIESPARIS 2001

For LE BOOK’s 20th anniversary, a celebration honoring fashion, photography and music was held at the Jeu de Paume national gallery. Sponsored by Fuji-Film, Michael Malland decorated the night with video installations and Hay Sy curated the photographs that were exhibited.

LONDON 2003

A creative encounter & photo showcase was held on July 3rd, at the Saatchi & Saatchi headquarters.

NEW YORK 2001

A retrospective exhibition with Dutch magazine showcased the very best of photography, followed by an after party, with performances by legendary French electro duo, AIR on June 21, 2001 at the Eyebeam workshop.

PARIS 2004

On June 16th, 2004 LE BOOK and Canon joined to celebrate in the Bourbon Conde Hotel’s magnificent garden.Artistic director: Michael MallandMusic: Keziah ones, Nouvelle Vague and Think Twice

TOKYO 2004

Generously Sponsored by Shiseido, Inoui, All Nippon Airways and Domino, LE BOOK showcased its most stunning images at the LauneProduction: Foundation World Inc (NY), and Vurt-U-Want (Tokyo)

BRUXELLES 2004

LE BOOK and Base Design celebrate with works by Christian Lacroix on February 20th, 2004 in the beautiful city of Brussels.

tEStIMONIALS“All the best agencies are here in one place at one time. You can go through a lot of books at once and still talk to the reps, who are all here.”Ikko Asada | Art Director | L’ORÉAL USA

“I met an eclectic group of creatives today, showcasing inspira-tional work. Very glad to have been a part of it all.” Paul Tedesco | Design Director | DONNA KARAN

“ConneCtIons met all my expectations and the talent assem-bled in one room was impressive.” Hiromi Yoshida | Vice Chairman | DENTSU

“ConneCtIons is a great place to get a sense of the industry as it stands now.”David Diliberto | Art Director| BBDO

“I thought ConneCtIons looked great--it was very interesting to come by and see it first hand.”Francis Cavanaugh | V.P. | CBS ENTERTAINMENT

“ConneCtIons and Art Basel are the two number one things to do throughout the year. It is a must – an event even your boss will happily send you to.”Jeff Steep | Creative Director | CONVERSE

“ConneCtIons is enlightening! It’s a great vibe and a logical set of solutions.”Sabrina Bynnar | Art Buying Coordinator | OGILVY & MATHER

“ConneCtIons gives you the chance to meet the agents in per-son, and thus have a better understanding of each artist. ConneC-tIons in new York was great! We will definitely visit again.”Jimmy Fang | Art Buyer | WIEDEN + KENNEDY Shanghai

“It is a privilege to be here. the whole industry is here for my benefit. It helps do your job better.”Miranda Kendrick | Art Buyer | BBH

“Le BooK is a wonderful resource: it’s a one-stop shop where you can view a vast array of talented artists all in one space all together, as opposed to running from spot to spot.”Deverell Smith | Creative Manager | TIFFANY & Co.

“An invaluable resource for the image making industry.”Robin Derrick | Creative Director | VOGUE UK

“Le BooK: genius and time saving. our bible.”Art Buying Team | PUBLICIS Paris

“there are so many great opportunities here, including instant ac-cess to a lot of information in a prompt and orderly fashion.”John Lavet|Director of Photography|NBC UNIVERSAL

“Very well organized--it’s different in a good way. A lot of com-panies who we work with are here--it’s great to have face-to-face time.”Mike Geiger | Chief Digital Officer | GOODBY, SILVERSTEIN & Partners

“We found the best illustrators in the industry here.”Samantha Jacobson | Sr. Art Director | PENGUIN GROUP USA

“Le BooK is probably the best and only printed resource for contacts in the international fashion business; I couldn’t really work without it. All the necessary information about photogra-phers, stylists, PR agencies etc. that I could possibly need are in Le BooK.”Karl-Johan Bogerfors | PR | FILIPPA K, Stockholm

“We use Le BooK print and web everyday. It’s the most reliable and powerful database of the creative industry. Le BooK’s web-site is a wonderful search tool for creative information on advertis-ing campaigns, photographers and agencies. It’s the best creative food for our art buying.”Medhi Benmamar | Head of Art Buying | NIKE EUROPE

“Great to attend Le BooK’s shows each year.”Aric Rist | Producer | NIKE USA

“It’s definitely great to see everyone together in the same room!” Stefan Havercamp | Art Director | McCANN ERICKSON

“this is my 3rd year at ConneCtIons, I’m always looking for hairstylists, art buyers for photoshoots, wearing so many hats, we are so busy! It is great to have an opportunity like this.”Fusako “Fuko” Chibachi | Sr. Art Director | SONY BMG Music Entertainment

“this was my first time back to ConneCtIons since the very first tradeshow, and I have to say, ‘Wow!’ Participation and plan-ning have grown tremendously, it’s a much-needed opportunity for our industry. this was tHe place to be for networking and information gathering.”Sue Vaness | Art Buying Sr. Mgr. | JC PENNEY MEDIA INC.

“At ConneCtIons you can get right to the point. You get what you need.”Jenny Lim | Photo Director | DISCOVERY COMMUNICATIONS

“I met a lot of people that I knew and have worked with and dis-covered new services and possibilities. A show not to be missed.”Ifeoma Bass | Special Events Manager | VH-1

“ConneCtIons is work and fun!”Rebecca O’Neill | Art Producer | CRISPIN PORTER & BOGUSKY MIAMI

“I really was glad I could make it this year. I was able meet up with agencies that I had only spoke with over the phone. the face to face meetings and being able to pick up a portfolio on the spot was priceless. I saw a lot of creative work and felt my time was well spent on building relationships with other creatives.”Fred Machuca | Advertising & Graphics | SKECHERS USA

“Le BooK conversation series allows the industry to hear unique perspectives of marketing initiatives that have been impactful to different types of organizations. Assembling such a panel allows everyone in the audience to take something away that can be help-ful to their business.”Carl Sparks | President | GILT GROUPE

“It’s very cool to see both a tradeshow and a talk combined.”Jayanta Jenkins|Creative Director | TBWA \ CHIAT \ DAY

“ConneCtIons is the heartbeat of the industry. there is a diverse cross-range of agents/artists, which makes an eclectic recipe.” Kenny Felix | Art Director | SPEEDO USA

“I had a lovely time. thank you for inviting me.”Susan White | Photo Director | VANITY FAIR

“there is nothing else like this in L.A. It’s a very timely setting!” Takashi Sato | Sr. Art Director | ADK Los Angeles

“I enjoyed visiting ConneCtIons nY very much. I think it’s a very good opportunity for people in our industry to get to know more and better of professional services.”Liza Law | Head of Art Buying | JWT Shanghai

“We enjoyed our visit to ConneCtIons very much. It was so well organized; every detail was taken care of. the show itself was very productive. I definitely recommend it as a yearly event.” Cindy Rowe | Senior Art Producer | SAATCHI & SAATCHI Los Angeles

“I discovered so many artists for future work. It’s great to connect with people in one room.” Leah Linder | Account Executive | EURO RSCG

“Full of brilliant work. I’ve met great potential contacts. I was able to get in touch and spend time with both old and new cli-ents. It’s just been such an enjoyable and pleasant experience.”Lonny Keels | Creative Manager | BATH & BODY WORKS

“My favorite thing about my ConneCtIons experience was to be able to finally meet all the wonderful agents that I talk to on the phone. It really makes such a difference when you are able to connect face-to-face.”Marisa Shold | Photo Producer | EDDIE BAUER

“Le BooK offers great resources. I have so many choices for work now. It’s also very international; I met people from abroad who I normally wouldn’t have met. It’s really great to be able to expand out of my usual circle.”Jamie Appelbaum | Senior Art Buyer | McGARRY BOWEN

“I really enjoyed spending time with the reps this year. Getting to know the people behind the artists is very important to develop-ing successful working relationships.”Chris Peters | Head Art Producer | COLLE+McVOY

“I’ll only say one word: tHAnKs to all Le BooK’s team.”Marion Venot | Art Buyer | SAATCHI & SAATCHI Paris

“It’s great to meet colleagues and have dialogue. I get to see the old become new again.”Desiree Barkeyto & Lisa Smith| Art Buying Managers | TARGET

“Le BooK is for me the only definitive photographic resource in the world. every year it gets bigger and better.”Tyler Brûlé |Creative Director | WINKREATIVE London

“ConneCtIons offered a comfortable and friendly gathering opportunity for like-minded creatives, all of whom are looking for ways to ignite and elevate both their own work and the work of the industry. Professionals can often find themselves living in a bubble, and ConneCtIons has created a place and community through which amazing works are celebrated, friendships are made, and inspiration & creativity are recognized and renewed. Looking forward to the next one.” Matt Fife | V.P. & Creative Director | FOX BROADCASTING

LOOK LE BOOK, Karl Lagerfeld In 2002, Mr. Lagerfeld was the first official, high fashion designer to contribute his creativity to the cover of LE BOOK. The result was a slick interpretation of a sophisticated lady looking at LE BOOK with the phrase, “LOOK LE BOOK.”

“Difficult to book without LE BOOK.”

— Karl Lagerfeld

FOR USE IN ALL CREATIVE SOURCING MISSIONS, MaharishiFor the 2002 edition of LE BOOK London, sophisticated urban clothing label Maharishi gave its own version of LE BOOK’s creative and peaceful mission, featuring one of their signature camouflage prints.

LOVE, Yves Saint Laurent2003 editions of LE BOOK featured exclusive drawings from legendary designer Yves Saint Laurent. Every year from 1971 to 2001, Monsieur Saint Laurent interpreted the word “Love” on a series of holiday greeting cards that he illustrated himself, and sent to his friends and colleagues. Shortly after retiring, he donated this private collection of images to LE BOOK, as a “farewell kiss” to the creative industry that he belonged to for so many years.

thE LOOK Of LE BOOKCreative Collaborations Every year, LE BOOK presents the personal work of some of the most well respected international fashion designers, such as Yves Saint Laurent, Karl Lagerfeld and Christian Lacroix, and showcases exclusive prints and hidden treasures from such legendary fashion houses as Emilio Pucci, Hèrmes or Yohji Yamamoto, and recently Azzedine Alaïa, Paul Smith, Martine Sitbon and Marc Ascoli, Proenza Schouler and legendary magazine Stern.

Following the collaboration with Christian Lacroix, LE BOOK shared its love of the designer’s “little monsters” by exhibiting them at the Jardin des Tuileries in Paris. From October 7th to December 9th 2003, the park’s railings were covered with giant images of the little monsters, to the joy of the public, and all attendees of Paris Fashion Week in October that year. The exhibition was sponsored by LVMH.

2003 CALENDAR by Sølve SundsbøLE BOOK launched LE CALENDAR in 2003, featuring unpublished work by photographer Sølve Sundsbø. In the words of art director Michel Mallard, Sundsbø’s images unveiled “a study of nature and its sublime wonder, the purest and most instinctive approach that I have seen to landscape photography.” Sundsbø told the story behind each picture: “January is about the winter light in Norway while February is a memory of skiing in the Alps. September is about coming back to the city after summer holidays, while October is about vanishing lights.”

An exclusive distribution of 2000 complimentary calendars were sent to a group of VIPs in the fashion, photography and media industries, while a limited number of calendars were available for sale at Jeffrey’s in New York and Colette in Paris.

LES MONSTRES by Christian Lacroix For the design of its 2004 editions, LE BOOK brought three major creative talents together: fashion designer Christian Lacroix, artist|photographer Guido Mocafico, and art director Michel Mallard. Mr. Lacroix entrusted LE BOOK with the opportunity to unveil his one-of-a-kind personal collection of high-fashion dolls, dubbed “little monsters.” It was his wish to have these creations immortalized by one of his favorite photographers, Guido Mocafico. Mr. Lacroix creates these dolls as a personal hobby, employing the fabrics of his haute couture collections to express the freedom, creativity, and “untamed” nature of his house. Over the years, these “little monsters” have become the unofficial mascots for both Christian Lacroix and LE BOOK.

“LE BOOK is to style what a dictionary is to a writer, a tool that helps transform the ordinary into the extraordinary.”— Christian Lacroix

THe look oF LE BOOK

THe look oF LE BOOK

EMILIO PUCCI The House of Emilio Pucci, under the image direction of Laudomia Pucci and creative direction of Christian Lacroix, granted LE BOOK exclusive rights to showcase patterns from Emilio Pucci’s Fall 2004 and Spring 2005 collections.A splash of colour and Italian glamour dressed LE BOOK’s tabs, covers and boxes for its 2004-2005 editions.

2004 CALENDAR, featuring Christian Lacroix’s Little MonstersIn 2004, Christian Lacroix’s little monsters filled LE BOOK’s calendar, and gave readers the ability to see the monsters from the front or the back. On the front, Guido Mocafico’s full color images over a white background was used. On the back, Toby McFarlan Pond proposed his own vision, shooting the monsters over a black background.

2,000 complimentary copies of this instant collectible were sent to VIPs in the fashion, photography and media industries. A limited number of calendars were available for sale at Jeffrey’s in New York and Colette in Paris.

IN A

SS

OC

IAT

ION

WIT

H H

ER

MÈ

S

PHOTOGRAPHIEROUGHILLUSTRATION

20

06

PA

RIS

IN A

SS

OC

IAT

ION

WIT

H H

ER

MÈ

S

PRODUCTION

20

06

PA

RIS

PRODUCTION

INA

SS

OC

IAT

ION

WIT

HH

ER

MÈ

S

ART DIRECTIONMAGAZINES

MUSICADVERTISING

FASHION

INA

SS

OC

IAT

ION

WIT

HH

ER

MÈ

SHERMÈS In 2005, LE BOOK worked in collaboration with fashion and luxury brand Hermès to showcase patterns from their collection of “carrés” (scarves). Their rich design history, combined with LE BOOK’s status as inspira-tion for future creation, this association was a perfect match.

The carrés date back to 1937, when Hermès’ designers drew inspiration from the collection of paintings, books and “objets d’art” passionately compiled by founder Émile Hermès. The carrés have since attained the sta-tus of a timeless fashion classic. LE BOOK aimed to celebrate this creative “savoir-faire” through its new editions.

YOHJI YAMAMOTO Black, white, red and simplicity. This is the philosophy that traveled from Yohji Yamamoto’s world to LE BOOK’s pages for 2006.

The New York edition presented a selection of superb original sketches, made between 1982 and 2002, by revered Japanese designer Yohji Yamamoto.

Rarely seen before, these Yamamoto sketches reflect uniquely the rigorous search for perfect cut and draping that define the master’s silhouettes. By showcasing these pencil and charcoal drawings, delicately highlighted with watercolour touches, LE BOOK unveiled the root of these clothes’ creation while celebrating the hand that brought them into full realization. With a nod to Talking to Myself by Yohji Yamamoto, the only monographic publication on Yamamoto so far, the front and back covers of LE BOOK New York was covered in fabric representing the importance of material choice as the starting point of the designer’s work.

NEW YORK COUV.indd 1 31/10/05 16:39:43

PA

RIS

2007

PhotographieRough

Illustration

THe look oF LE BOOK

Photography

LONDON2007

COUVERTURE-Tome1 27/06/07 15:54 Page 1

LONDON2007

Art DirectionIllustration,Magazines,Advertising,Music,Fashion

Production

N.Y.2

007

Photography

N.Y.2

007

Productionmodel agencies,hair,makeup&stylists,photoproduction,postproduction,rentals,events,hotels

LONDON2007

Photography

LONDON2007

COUVERTURE-Tome1 27/06/07 15:54 Page 1

LONDON2007

Art DirectionIllustration,Magazines,Advertising,Music,Fashion

Production

N.Y.2

007

YOHJI YAMAMOTOEn 2006, du noir, du blanc, du rouge, de la pureté : un code couleur et un état d’esprit qui voyagent de l’univers Yohji Yamamoto aux pages du BOOK.

L’édition New York présente une sélection de superbes croquis originaux réalisés entre 1982 et 2005 par le couturier japonais.

Très rarement montrés, les dessins de Yohji Yamamoto reflètent d’une façon unique l’exigence de la coupe et du tombé qui définissent les silhouettes du créateur. En présentant ces croquis réalisés au fusain et à la mine de plomb, avec des ponctuations de couleur à l’aquarelle, LE BOOK choisit de dévoiler la création dans son expression la plus originale, celle de la main qui dessine, qui à la fois crée et réalise. En clin d’œil à « Talking to Myself by Yohji Yamamoto », seul ouvrage monographique dédié au créateur, la première et la quatrième de couverture du BOOK New York seront réalisées en toile. Ce qui n’est pas sans rappeler l’importance du choix de la matière, point de départ des créations de Yamamoto.

AZZEDINE ALAÏAEn 2007, les éditions du BOOK New York et Londres proposent une promenade dans l’univers du célèbre couturier Azzedine Alaïa.

LE BOOK New York livre la vision de Jean-Paul Goude, complice de longue date de Monsieur Alaïa. Leur collaboration a donné lieu à quelques unes des images de mode les plus marquantes des années 80. Tissus, aiguilles et ciseaux à la main pour l’un, caméra et montages de pellicule pour l’autre, tous deux recomposent, exagèrent et enfin subliment le corps des femmes. Béatrice Dalle, Farida, Grace Jones… des créatures à la féminité extrême, des muses qui signeront l’époque. Sur une des couvertures du BOOK New York on retrouve notamment « Azzedine et Farida » (1987), tirage découpé et retravaillé au ruban adhésif par Goude, une image qui fit le tour du monde des magazines de mode. Plus loin, Béatrice Dalle campe une parisienne exubérante qui emporte le génie lui-même dans une des boîtes à trésors de la maison Alaïa.

LE BOOK Londres présente un travail personnel de Sarah Moon, très inspirée par des créations récentes d’Azzedine Alaïa. Cette nouvelle édition est en vente chez M.A.C., à la boutique du MoMA, chez Colette, Librairie 107, Drugstore Publicis, Magma à Londres, Beams à Tokyo, et au 10 Corso Como à Milan.

NEW YORK COUV.indd 1 31/10/05 16:39:43

PA

RIS

2007

PhotographieRough

Illustration

LE LOOK DU BOOK

Photography

N.Y.2

007

Productionmodel agencies,hair,makeup&stylists,photoproduction,postproduction,rentals,events,hotels

LONDON2007

AZZEDINE ALAÏAIn 2007, the New York and London editions of LE BOOK proposed a trip into renowned designer Azzedine Alaïa’s world. LE BOOK New York showed the vision of Mr. Alaïa’s long time friend, Jean-Paul Goude, whose collaboration with Mr. Alaïa gave birth to some of the most recognizable fashion images of the 80s; fabric, needle and scissors in one hand, camera and negative exposures in the other. Together, they both exaggerated and sublimated the bodies of some extreme feminine creatures; Beatrice Dalle, Farida, and Grace Jones, three muses who marked their era.

On one of the LE BOOK New York covers is “Azzedine and Farida” (1987), a cut up photo reconstructed with scotch tape by Goude that was an iconic image in fashion magazines worldwide at the time of its release. On another cover is Beatrice Dalle as an exuberant Parisian woman, carrying genius personified in pile of gift boxes from the house of Alaïa.

LE BOOK London presented a personal piece by Sarah Moon inspired by recent creations of Azzedine AlaÏa.

VOGUE, NARCISO RODRIGUEZ ANDVIVIENNE WESTWOODLE BOOK 2008 reinforced its creative edge by col-laborating with Narcisso Rodriguez for the New York edition, with Vienne Westwood for the London edition, and with VOGUE France for the Paris edition. Three strong visions for three memorable publications.

THe look oF LE BOOK

DRIES VAN NOTEN, PAUL SMITH AND STEPHEN SPROUSEIn 2009 LE BOOK paid tribute to artist and creator of fashion, Stephen Sprouse, a symbol of the New York 80s art scene who passed away in 2004.

LE BOOK Paris collaborated with unique colorist Dries Van Noten and photographer Mario Palmieri. Their work mixed styles: casual and formal, rigid and flex-ible, past and present.

LE BOOK London was “dressed” by Paul Smith, Lon-don’s emblematic figure, and creative director Tom Hingston. The result is an eclectic mix full of humor.

THe look oF LE BOOK

MARTINE SITBON, STERN MAGAZINE, ROBERT MAPPLETHORPE, AND KEITH HARING

In 2010, LE BOOK had some superb surprises for you. Aside from its collaboration with Martine Sitbon and Marc Ascoli for the French edition, LE BOOK Berlin and LE BOOK West Coast were added to the range of collectible reference guides.

The artistic direction for LE BOOK Berlin was orchestrated by Donald Schneider and renowned magazine, STERN. LE BOOK New York and LE BOOK West Coast, alternatively, pay homage to two major 20th century artists, Robert Mapplethorpe and Keith Haring.

2 0 1 0 N e w Y o r k V o l . 2p r o d u c t i o N

w o r k s b Y r o b e r t M a p p l e t h o r p e

LE BOOK New York includes famous black and white portraits of male nudes, among many other photographs by Mapplethorpe, while LE BOOK West Coast is illustrated with the vibrant paintings of Keith Haring, an engaged and original artist emblematic of the1980s.

The 2010 edition of LE BOOK London shows the creative vision of desginer Gareth Pugh who worked in collaboration with creative director Daren Ellis and filmmaker Ruth Hogben. Their compelling images are a welcomed feature to the illustrious reference.

yOUNG & NEW IN LE BOOK

LE BOOK PHOTO AWARD AT SVA (US)

The LE BOOK Award at SVA (New York’s School of Visual Arts) is awarded to a graduating senior who demonstrates originality in fashion photography. By publishing the winner’s work, this award is meant to establish visibility to a professional audience and serve as a springboard for the winning students as they begin their commercial photographic career.

LE BOOK and the SVA MENTORS PROGRAM (US)

‘Mentors’ is a year-long program in which a group of leading New York City photographers, curators, critics, and art directors are selected to mentor individual students. The work inspired by these relationships is exhibited in a show displaying the BFA Photography Department’s most contemporary work by graduating seniors. Starting in 2004, Michael Kazam, in charge of LE BOOK’s international development, has been one of the mentors involved with this project.

www.schoolofvisualarts.edu

LE BOOK SUPPORTS THE HYÈRES FESTIVAL INTERNATIONAL DES ARTS DE LA MODE

Since 1998 LE BOOK has had the pleasure of supporting the International Fashion Festival, which takes place at the prestigious Villa Noailles in the French city of Hyères on the Mediterranean coast.

Over the years, the festival has featured some of the best young talent in fashion design and photography to be judged by a jury of industry leaders. Past fashion design laureates include: Viktor + Rolf, Alexandre Matthieu and Gaspard Yurkievich, among many others. Past photography laureates include: Anouschka Blommers + Niels Schumm, Sølve Sundsbø, Camille Vivier, Vava Ribeiro, Sofia Sanchez and Mauro Mongiello. Past judges include John Galliano, Helmut Lang, Jean Paul Gaultier, Hussein Chalayan, Nicolas Ghesquière, Martin Margiela, Martine Sitbon, Clements|Ribeiro, Bernard Wilhelm,and Jean Colonna...

Every year, LE BOOK publishes the images of all Hyères contestants in its New York, Paris and London editions, ensuring for them great visibility to a professional audience.

www.villanoailles-hyeres.com

Aiming to encourage and promote fresh creation, LE BOOK is involved with several photography, graphic and fashion design schools and contests. By presenting different LE BOOK awards and publishing the winners’ work, LE BOOK also gives established industry professionals a peek at what’s new and happening. These awards and portfolios are an opportunity to be seen for the up and coming, and a chance to discover for the experienced. By offering international visibility and enabling this interaction, LE BOOK fulfills its role as a creative network for all talents whether brand new or well-established.

YOUNG AND NEW IN LE BOOK

LE BOOK supports :

THE AVANT GUARDIAN PROJECT & SURFACE MAGAZINE

The magazine Surface created the Avant Guardian project in 1998, with the aim to support American based emerging talent, and celebrating American innovation in fashion, design, and architecture through photography.

In 2004, Surface approached LE BOOK to develop the Avant Guardian project on a professional level, creating stronger visibility throughout the creative industry.

As a result of this collaboration, every year LE BOOK helps build awareness for the featured artists and selects the work of one of the Avant Guardian photographers to spotlight in LE BOOK, promoting their talent to the creative industry worldwide.

THE ÉCOLE INTUIT|LAB LE BOOK AWARD

Every year, LE BOOK offers the École Intuit|Lab, dubbed the School of Creation for All Graphic Arts, a two-page spread in its Paris edition for two senior students to showcase their most recent and ambitious work. This award is meant to establish visibility to a professional audience and serve as a springboard for the winning students as they begin their career as professional designers and art directors.

www.ecole-intuit-lab.com

LE BOOK is distributed to students and teachers of the following schools :

School of Visual Arts | Parsons | Fashion Institute of Technology | Pratt | Rhode Island School of Design | Central Saint Martins College of Art and Design | Gobelins | Efet | Estienne | E.C.V | Olivier De Serres | Louis Lumière | Duperré | Esag | Penninghen | École Boule | École Intuit|Lab | École Icart | Stp Formation | École des Arts Décoratifs | École d’arts Plastiques | Institut Français de la Mode | Créapole | Iris | MJM Graphic Design | Esra | Lycée Jules Etienne Marey | Paris Viii | CIFAP Pantin | CE3P Ivry | Spéos | LEP Lycée Renoir | Maryse Eloi | LEP Quinault

i-D eye october 2006

Q.

Wha

t d

o y

ou

call

a m

an w

ith

a se

agul

l on

his

head

? A

. C

liff.

130 i-D THE HAPPINESS ISSUE

These Scousers make us smile. Honed on Liverpool’s

hardcore punk and metal circuit, and playing an unconventional brand of

indie pop, you could say Hot Club de Paris – brothers Matthew and Al Smith

plus Paul Rafferty – emerged from a musical school of hard knocks. “All our

friends were hardcore kids, so that mentality has always been drilled into us,”

states guitarist Matthew. “We’ve always had to keep up with the thrash.”

Beneath the surface of vocal harmonies, their sound is brimming with US

punk. Densely syncopated rhythms, and unusual structures, invoke math-punk

legends Don Caballero. Their towering harmonies and less-is-more approach

to song length – see long-titled but 2.08 mins short Sometimes It’s Better

Not to Stick Bits of Each Other in Each Other For Each Other – is

borrowed from another of their favourites: pop punk icons NOFX. With all

this in mind, however, there is still no escaping the British indie environment

in which they reluctantly find themselves. “For a laugh we spent one tour

speaking in American accents in between songs, then we’d still be singing in

Scouse,” Matthew remembers. “It was taking the piss out of most the bands

we played with who insisted on singing in this terrible Yankee whine.” Hot

Club have no chip on their shoulder – singer Paul’s warm lyrical charm and

regional observation takes the sting out, and presents a more palatable

package for the average shmindie punter. Yet it still seems they don’t quite fit

in the Club. “No one knows what to do with us,” sighs Matthew, “they keep

on comparing us to these indie bands we’ve never heard of. But whatever, as

long as people like it I guess that’s what matters.” www.hotclubdeparis.com

Jaimie Hodgsonget

low

bus

Ellen Allien has released a clothing line to ensure you look as hot as the music you’re rocking to. In collaboration

with designer Markus Stich (who’s previously designed for Dior, Lanvin and Plein Sud), the collection is named after

her album ‘Thrills’. Boasting sharp cotton dresses and skirts, camisole tops are delicately detailed with puff sleeves,

pinched waists and ruffled collars. Ellen explains of her inspiration, “I travel with my record case and live out of a

suitcase. The hotel is my home. I need a wardrobe to reflect that.” No ironing allowed. www.fashion.ellenallien.de

Holly Shackleton

big

up

yo

sel

f

When Karl Lagerfeld said “you can’t book without Le Book,” the contacts book sealed its status as a bible for the fashion industry. Not content with resting on their laurels,the 25-year-old institution – containing everything from photographers’ agents to music PRs – is planning a two-day event called Connections in a bid to bring those listed in Le Book together with theirclients. It’s a chance to meet the voice at the end of the phone. Premiering to great success in New York back in June, this month sees London’s turn to network. Get your air kissing on.www.lebook.com/connections2

Lauren Cochrane

Calling all ‘zine queens, here’s the news to make the hairs stand on the back of your neck. Sweaty palms aside (you don’t want to dog-ear the paper)

make your way down to Visionaire Gallery this month to Megazines - a gem of an exhibition featuring rare back issues, out of print titles, and the best of

contemporary independent publications from the worlds of art, fashion, literature and design. The awe-inspiring selection is also up for grabs, with a

one-off chance to purchase the launch issues of all the featured publications. www.visionaireworld.com

Holly Shackleton

PRESS

PRESS

Le Book et Hermès, c’est carré

Attention, collector : Le Book et Hermès « s’associent » en 2005 pour sor-tir trois éditions de la « bible » internationale de la photo, de la mode, dudesign et de la publicité. Les motifs des carrés de soie de la maison Hermèshabillent donc les coffrets, les couvertures et les pages intérieures des nou-velles éditions du Book à New York, Londres et Paris.

Cette alliance créative avec Hermès s’inscrit dans une série de colla-borations commencée lors de l’édition 2000 du Book. De KarlLagerfeld à la ligne d’urbanwear Maharishi, divers créateurs se sont prêtésau jeu d’habiller la publication. Yves Saint-Laurent a cédé la collection descartes de vœux qu’il dessinait chaque année pour ses amis – des imagesjamais vues auparavant. Christian Lacroix dévoila dans les pages du Bookl’existence de ses « monstres », des poupées créées avec des bouts de tissus deses collections haute-couture. Et la maison Emilio Pucci donna au BOOK lesdroits exclusifs de diffusion sur les imprimés de ses collections 2004-2005.

Comme chaque année, cette nouvelle édition du BOOK tout d’Hermèsvêtue sera offerte aux personnalités clés du monde de la mode, de la publi-cité et des médias à New York, Los Angeles, Paris, Londres, Milan et Tokyoparmi d’autres grandes villes.

Où se procurer cette édition limitée ? Chez Jeffrey’s, M.A.C. et à la bou-tique du MoMA à New York, chez Colette, L’Eclaireur, Drugstore Publiciset La Hune, à Paris, Magma à Londres, Beams à Tokyo, et au 10 CorsoComo à Milan.

Le Book + I-D : 25 ans déjà

Le Book et le magazine I-D ont célébré ensemble leur 25e anniversaire. C’était le 15 juin dernier aux Skylights Studios de New York. Sur la piste,quelques 3000 invités, dont de nombreux VIP de la mode et la photo, s’agi-taient au son du très pointu Juan Maclean, de DFA.Sur les murs, les images de Mario Sorrenti, Ellen von Unwerth, StevenMeisel, Patrick Demarchelier et Craig McDean parmi bien d’autres,illustraient la longue liaison du Book avec le meilleur de la photogra-phie de mode du dernier quart de siècle. Et 25 ans clignaient de l’œildepuis la collection des couvertures d’I-D. Le tout conçu par Hady Sy, cura-teur de l’International Festival of Fashion Photography et des rétrospecti-ves Yves Saint Laurent et Condé Nast. La rumeur veut que cette cocktail party new-yorkaise ne soit que la pre-mière des fêtes prévues par Le Book et I-D pour leur anniversaire. A suivredonc, car Paris est sur la liste… www.lebook.com/expony2005

Nadav KanderThe Estate of Guy Bourdin Craig McDean Éric Traoré Mikael Jansson

Brigitte Lacombe Max Vadukul Ellen von Unwerth Alasdair McLellan Sølve Sundsbø

Cou

vert

ure

s et

boî

tes,

LE

BO

OK

Par

is2

00

6 b

y H

erm

ès.

AD

: M

arti

n J

acob

s

Imag

es d

u d

ern

ier

BO

OK

Par

is,

exp

osée

sà

la s

oiré

e d

’an

niv

ersa

ire

LE

BO

OK

+ I

-D

LE BOOK + i-D : 25 Years and Counting

LE BOOK and i-D Magazine celebrated their 25th birthdays together on June 15th, 2005 at New York’s Skylight Studios. 3,000 guests joined the celebration including numerous fashion and photography VIPs, and enjoyed music by DFA Records founder Juan Maclean. Works by artists including Mario Sorrenti, Ellen von Unwerth, Steven Meisel, Patrick Demarchelier and Craig McDean, decorated the walls, illustrating the longtime liaisons between LE BOOK the the best in photography and fashion over the past quarter century. Also on the walls were 25 years of i-D Magazine covers. All this was put together by Hady Sy, curator of the International Festival of Fashion Photography, and retrospectives of Yves Saint Laurent and Condé Nast. Rumor has it that this the first of its kind. www.lebook.com|expony2005

PRESS

Karl Lagerfeld’s got the notion: “Hard to book without LE BOOK”.

This quote sums up the characteristics of how influential our publication is; unknown by the public, but indispensible for professionals in fashion, photography and publicity. Insiders already know that when running an event or producing a shoot, LE BOOK is the richest and easiest resource to find all the right contacts.

LE BOOK compiles thousands of addresses, phone numbers, and samples from visual professionals in Europe and the United States. Crammed with information and superbly illustrated, LE BOOK is the network bible of image-makers defining our era.

Veronique Kolasa created LE BOOK at the start of the 80s. Closely connected with thousands of Parisians in fashion and photography, she kept getting the same questions: Do you know how to find such and such photographer? Do you know somebody who could do this or that? It was through this that she gathered together vital word of mouth information into one accessible body, bringing to life LE BOOK. Unchanged since, the sleek format and famous spiral binding were there from the start.

In publicity, magazine and press offices everywhere, LE BOOK has quickly become both an everyday staple and a cult object. With the globalization of image professions, this secret weapon of Parisians was bound to burst past the borders. 1995 brought the first edition of LE BOOK New York, and in 1999 the creation LE BOOK London. Today, LE BOOK possesses a circulation of 36,000 recipients throughout Europe, the U.S., and Asia.

Since the 1980s, we’ve witnessed photographers become stars all of their own. Always a faithful reflection of the creative world, LE BOOK has followed every fluctuation down the wire of its annual editions. A signpost of the times, its pages have been seen scoured by Helmut Newton, David Sims, Philip Lorca di Corcia, Paolo Roversi, Sarah Moon, Steven Meisel, Steven Klein, Mario Sorrenti, Patrick Demarchelier…the list is long and draws a flawless who’s who of contemporary fashion and photography.

LE WHO.LE WHAT.LE WHERE.LE BOOK.

LE BOOK - TECH SPECS

Format :-Native InDesign CS 4 or Quark xpress 7 fileswith all fonts and links included (packaged)-or a pdf with crop marks at trim size + 5mm bleed

Files :-Images and logos should be TIFF or EPS files -Uncompressed-CMYK color for print -Resolution should be 350 dpi

Single Page Size:-Trim size: 190 mm (w) x 210 mm (h)-+5 mm bleed -(total page size: 205mmx 220mm)

Double Page Size: -390mm (w) x 210mm (h)

The background image must fill the 5mm bleed space.

Our books are binded by rings. To avoid any holes in the text of your ad, please make sure there is a space of at least 8.5mm between the edge of the page and your text (the black dots above signifiy the rings).

Max ink percentage: 340%Recommended CMYK for Black: C : 60% M : 40% Y : 40% K : 100%

LE BOOK will not be responsible of color reproduction unless the pre-press engraving process is purchased, though we will do our best to reproduce your ad to the best of our ability. If you choose to forgo our pre-press process, please provide us with a match proof, including CMYK co-lor reference bars. A pre-press waiver must also be signed.

We look forward to your ads,Thank you!

195 mm + 5 mm bleed

210

mm

+ 5

mm

ble

ed

U.S. MEDIA KIT

Documents

Transcript of U.S. MEDIA KIT