Urban Nomad
description
Transcript of Urban Nomad
Urban NomadTaj Campbell
James HughesCale SchupmanBrian Steadman
Problem and Solution Task descriptions Prototype structure Breakdown of each task Experimental Method/Results Suggested UI Changes Summary Q & A
Overview
Customers often go to lunch having no idea what local, or non-local restaurants are high quality. This leads to many bad dining experiences.
Problem
Solution – Urban Nomad Provides a quick and easy system to write and
read reviews of local restaurants on a mobile phone. Location awareness enhances searches for reviews.
Easy Task: Fill out a review prompt.
Medium Task: Find a restaurant based on the recommendation system.
Hard Task: Find a restaurant given part of it’s name and call to make a reservation.
Tasks
Cursor
Soft Buttons
Directional Buttons and Enter Button
Keypad
Prototype Structure
Task 1 – Rate a Resturant
Task 2 – Find Reccomendation
Task 3 – Find a Restaurant and Call
Odegaard study room. Random students asked to participate, offered a 5$
Starbucks gift card as compensation. One friend of a team member volunteered to be a pilot participant.
◦ K. Pilot participant. 28, has a smart phone, eats out 1-2 times per week.
◦ S. 21, has a Motorola RAZR, eats out 2-3 times per week.
◦ J. 21, has a Motorola phone, eats out 1-2 times per week.
◦ M. 22, has a Sony Erikson, eats out 2-3 times per week.
Experimental Method
All participants showed overall satisfaction. All found calling very easy. Participants alternated between use of right
arrow and enter button. Difficulties following the cursor. Irrelevant topics and ratings. Secondary sort or filter. Map needs scrolling and zooming. Participants wanted directions to the location. Some users will definitely ignore prompts.
Experimental results
Make the cursor easier to identify◦ Blink the cursor◦ Higher contrast
Provide advanced search options◦ Have a secondary sort or a filter option
Maps need to be more controllable◦ Provide means to pan and zoom◦ GPS style directions
Narrow criteria for search and rating◦ Ambience was found to be confusing to
participants
Suggested UI changes
Participants found Urban Nomad to be quick and easy to use
Suggestions were made to make searching and browsing for a restaurant faster.
Summary
Q & A