Upa Bangalore Town Hall Oct 19

http://upabangalore.org http://upabangalore.org

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UPA Bangalore Town Hall UPA Bangalore Town Hall meeting Oct 19meeting Oct 19

-Amit Pande-Amit Pande President, UPA Bangalore President, UPA Bangalore


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UPA Town Hall - AgendaUPA Town Hall - Agenda

Introduction to UPAIntroduction to UPA Introduction to UPA founding team and Introduction to UPA founding team and

interested partiesinterested parties Objectives and themesObjectives and themes Activities: Current and projectedActivities: Current and projected Memberships and participationMemberships and participation Optional: Post town hall activity – World Optional: Post town hall activity – World

Usability Day logisticsUsability Day logistics


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Usability Professional’s Usability Professional’s AssociationAssociation

-UPA-UPA Who is UPA?Who is UPA?

– An association that supports usability specialists, people An association that supports usability specialists, people from all aspects of human-centered design, and the from all aspects of human-centered design, and the broad family of disciplines that create the user broad family of disciplines that create the user experience in promoting the design and development of experience in promoting the design and development of usable products. usable products.

Goals of UPAGoals of UPA– Provide an international network Provide an international network – Create an inclusive community Create an inclusive community – Change new product developmentChange new product development– Increase the body of knowledge about usability and Increase the body of knowledge about usability and

user-centered design user-centered design


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Usability Professional’s Usability Professional’s AssociationAssociation

-UPA-UPA


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UPA universeUPA universe


6Background to UPA Background to UPA

BangaloreBangalore Bangalore is a key node in global technology and Bangalore is a key node in global technology and

R&D networks – known as digital innovation centerR&D networks – known as digital innovation center However, its However, its internationalinternational presence or thought presence or thought

leadership in Design, UX, Usability or innovation leadership in Design, UX, Usability or innovation driven through these areas has a long way to go driven through these areas has a long way to go

From within the UX or design community - From within the UX or design community - commendable but limited efforts across India commendable but limited efforts across India

Simultaneously, new players in ecosystem, new Simultaneously, new players in ecosystem, new paradigms - emergence of ‘un-conferences’, wikis paradigms - emergence of ‘un-conferences’, wikis

Closer to the tipping point where Bangalore Closer to the tipping point where Bangalore becomes a becomes a peer recognized peer recognized center for Design/ UX center for Design/ UX innovation innovation


7Background to UPA Background to UPA

BangaloreBangalore Established in June 2007 by UX enthusiastsEstablished in June 2007 by UX enthusiasts Foundational ground efforts with Muthu, Sumi Foundational ground efforts with Muthu, Sumi

Tandon, Revathi Nathaniel, Amrut Pujari, Tandon, Revathi Nathaniel, Amrut Pujari, Shanmugam, Anupama, Shazeeye Kirmani, Shanmugam, Anupama, Shazeeye Kirmani, Deepa Bachu, Himanshu Malik and othersDeepa Bachu, Himanshu Malik and others

Chapter developed with key inputs from Daniel Chapter developed with key inputs from Daniel Szuc, Jason Huang, Paul Sherman and other Szuc, Jason Huang, Paul Sherman and other UPA long standing members UPA long standing members


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Some ObjectivesSome Objectives PromotePromote usability and UX concepts and practices usability and UX concepts and practices

in Bangalore in Bangalore ConnectConnect the UX and design community within the UX and design community within

Bangalore - accelerate the evolution of the field Bangalore - accelerate the evolution of the field Partner Partner with other leadership forums in India and with other leadership forums in India and

globally who are passionate about this cause globally who are passionate about this cause Positively influencePositively influence the usability of the public the usability of the public

domain domain Incubate Incubate practical and relevant peer driven practical and relevant peer driven

projects UX innovation projectsprojects UX innovation projects MentorMentor UX professionals and students through UX professionals and students through

Advisory board Advisory board


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Modus operandi / ThemesModus operandi / Themes

Light weight protocols (No ‘officialdom’) Light weight protocols (No ‘officialdom’) Create forums, and practical, useful eventsCreate forums, and practical, useful events Project basedProject based Open ended and evolutionary Open ended and evolutionary Peer and community driven Peer and community driven Content should be interesting Content should be interesting Peer authored Wiki and blogPeer authored Wiki and blog


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Completed activitiesCompleted activities

Finished UPA Bangalore website setup Finished UPA Bangalore website setup Infrastructures and partnerships for WUD 2007Infrastructures and partnerships for WUD 2007


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Ongoing activitiesOngoing activities

Academic outreach Academic outreach – Conducting usability and design awareness sessions Conducting usability and design awareness sessions

within Tier 3/Tier 4 colleges within Tier 3/Tier 4 colleges HEQS – Heuristic Evaluation Quality Score HEQS – Heuristic Evaluation Quality Score

activity activity World Usability Day, Nov 5 World Usability Day, Nov 5


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World Usability DayWorld Usability Day


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Future activitiesFuture activities

– National level Design and UX conference National level Design and UX conference – Monthly invited speaker series – similar to Monthly invited speaker series – similar to

Mobile Monday Mobile Monday – Design workshopsDesign workshops– Special ProjectsSpecial Projects– Design FestivalDesign Festival– User-Centered Design Award for Indian productsUser-Centered Design Award for Indian products– Collaboration with Barcamp and other Collaboration with Barcamp and other

communities communities – Sponsorship associations within industrySponsorship associations within industry– Special focus on student outreach activities Special focus on student outreach activities


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Organization structure Organization structure basicsbasics Top down structure and bottom up innovationTop down structure and bottom up innovation

– Think Web 2.0: Wikipedia, podcastingThink Web 2.0: Wikipedia, podcasting– Think BayCHI, BarcampThink BayCHI, Barcamp

Overall light, flat structureOverall light, flat structure Small core team – UPA Advisory Board, UX Small core team – UPA Advisory Board, UX

Executive mentors, President, Secretaries, Executive mentors, President, Secretaries, Treasurer, OfficersTreasurer, Officers

Officers = Key activity and committee owners Officers = Key activity and committee owners Ground rulesGround rules

– Need dedicated, passionate, results-oriented individuals Need dedicated, passionate, results-oriented individuals – No company agendas – explicit or hidden No company agendas – explicit or hidden – Need constructive criticizers and doers Need constructive criticizers and doers


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Memberships and participationMemberships and participation To participate in the UPA Bangalore organization To participate in the UPA Bangalore organization

officially you need to be a officially you need to be a MemberMember or or VolunteerVolunteer Membership feesMembership fees

– UPA US: $125 but negotiating lower rate UPA US: $125 but negotiating lower rate – UPA Bangalore: To be discussed - subsidized for studentsUPA Bangalore: To be discussed - subsidized for students

Formal memberships for chapter are now open Formal memberships for chapter are now open – Registration will be setup soon at UPA Bangalore site Registration will be setup soon at UPA Bangalore site

Please indicate your interest/commitment for:Please indicate your interest/commitment for:– Volunteer activitiesVolunteer activities– Initiating key projects Initiating key projects – UPA Mentor, Officer, Secretary postsUPA Mentor, Officer, Secretary posts

Immediate need: Website, Projects, MarketingImmediate need: Website, Projects, Marketing Future need: Future need: PR, newsletter, operations, tech support etcPR, newsletter, operations, tech support etc


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Why to join UPA?Why to join UPA? Receive publications focused on usabilityReceive publications focused on usability

– User Experience MagazineUser Experience Magazine– Journal of Usability StudiesJournal of Usability Studies– The UPA VoiceThe UPA Voice– UPA MonthlyUPA Monthly

Connect to other professionalsConnect to other professionals– Provide exposure for your company & its servicesProvide exposure for your company & its services– UPA membership directoryUPA membership directory– UPA group on LinkedInUPA group on LinkedIn– Connecting with an international audienceConnecting with an international audience

Attend conferences and other eventsAttend conferences and other events– UPA 2008 Conference UPA 2008 Conference – World Usability DayWorld Usability Day – WorkshopsWorkshops– Other conferences and eventsOther conferences and events

Find a job or hire someone for your teamFind a job or hire someone for your team– Consultants directoryConsultants directory – Job bankJob bank – Raising profile internationallyRaising profile internationally

Develop your professional resourcesDevelop your professional resources– Access to usability resourcesAccess to usability resources – Usability Body of KnowledgeUsability Body of Knowledge – Usability in the EnterpriseUsability in the Enterprise


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Next stepsNext steps

Would like to hear thoughts about how to Would like to hear thoughts about how to expand UPA Bangalore further expand UPA Bangalore further

Meeting schedule for membersMeeting schedule for members– Once a month atleast in personOnce a month atleast in person– Once a month over telecon/web conferenceOnce a month over telecon/web conference

Meeting highlights will be posted at UPA site Meeting highlights will be posted at UPA site Next meeting: mid November (virtual) Next meeting: mid November (virtual)

Upa Bangalore Town Hall Oct 19

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Transcript of Upa Bangalore Town Hall Oct 19