Recruiting Benchmarks Survey Report Key Measures for College Recruiting

2 | 2013

Courtesy of the National Association of Colleges and Employers

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The 2012 Recruiting Benchmarks Survey was conducted June 15, 2012, through August 15, 2012, among NACE employer-member organizations. A total of 242 organizations, or 25 percent, took part. (A list of participating organizations appears at the end.)

28% recruit in the United States and internationally

66% recruit just in the United States for U.S. based operations

National Association of Colleges and Employers | Recruiting Benchmarks Survey Report | 3

ThE NEw CollEgE gRAd

New college grads accounted for more

than half of all entry- level hires in 2011-12—up from 45 percent in

2010-11.

More new college hires now come with an advanced degree

(23% in 2012 versus 17% in 2011).

4 | Recruiting Benchmarks Survey Report | National Association of Colleges and Employers National Association of Colleges and Employers | Recruiting Benchmarks Survey Report | 5

3<=1,000 employees

ThE CollEgE RECRuiTiNg dEpARTMENT

3.3%Cost of Advertising

25.9%Hiring and Relocation Cost

13.7%Company Visits

36.7%College Relations/

Recruitment O�ce

7.8%Prerecruiting

Activities

12.7%Prerecruiting Activities

Average number of hires per recruiter:

80How recruiting dollars are spent

Average number of recruiting staff

5 - 12>1,000 employees

National Association of Colleges and Employers | Recruiting Benchmarks Survey Report | 5

Branding is the most important aspect of college recruiting.

whAT MATTERS MoST: BRANdiNg

Relationships with faculty

Career fairs Supporting student organizations

#1Which techniques are most effective

5 - 12>1,000 employees

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TARgET SChool SElECTioN

Quality of programs

Helpfulness of career center staff

Majors offered Recruiting experience at school

Salary expectations of students

Most employers pick their schools based on...

Recruiting success, however, correlates to...

National Association of Colleges and Employers | Recruiting Benchmarks Survey Report | 7

ThE hiRiNg pRoCESS

Average number of days allowed from offer to acceptance: 14.1

39.8% of interviews received offers

74.8% of offers were accepted

Average number of days from interview to offer: 24.2

8 | Recruiting Benchmarks Survey Report | National Association of Colleges and Employers National Association of Colleges and Employers | Recruiting Benchmarks Survey Report | 9

Get the Full Report

See www.naceweb.org/ research/recruiting-benchmarks-survey.aspx for details about how to order.

RecruitingBenchmarks Survey Report Key Measures for College Recruiting

$160 NACE Member / $260 Nonmember Price

2 |

2013

National Association of Colleges and Employers

62 Highland Avenue • Bethlehem, PA 18017-9085 • 800.544.5272

www.naceweb.org©Copyright February 2013 by the National Association of Colleges and Employers

ThE NEw hiRE

1 Year: still with the organization – 90%

5 Year: still with the organization – 68.9%

Retention and the new college hire

Onboarding:

41% of organizations have a rotational program

National Association of Colleges and Employers | Recruiting Benchmarks Survey Report | 9

ACCo Brands CorporationAcquity groupAdpAdvanced Micro devices, inc.Aetna inc.AflacAgilent Technologies, inc.Air products & Chemicals inc.Alcatel-lucentAllscriptsAmerican Airlines inc.American Eagle outfittersAmgen inc.ARAMARKARCAdiS uS inc.ArupAspen Technology inc.ATi Allegheny ludlum

CorporationAvant Energy ServicesBankers life & Casualty Co.Bell helicopter Textron inc.Black & Veatch CorporationBoy Scouts of AmericaBrocade Communications Sys-

tems, inc.C&S wholesale grocers, inc.Capital oneCelanese internationalCenterpoint Energy, inc.Cgi FederalCh2M hillChampion TechnologiesCharles River AssociatesChevron CorporationChevron phillips Chemical

Company lpCitrix Systems, inc.Cliffs Natural ResourcesCNACNA insuranceCognizant Technology SolutionsCompass group North AmericaConAgra Foods, inc.Consolidated graphicsContinental AgCostar group, inc.Country insurance & Financial

ServicesCovance inc.

Crestron ElectronicsCrossmarkdaymon worldwidedeere & Companydell, inc.delphi Automotive Systems, llCdevon Energy Corporationdewberrydiscover Financial Servicesdow Corning CorporationdRS RSTA - Texas (infrared

Technologies)duff & phelps llCdunnhumbyuSAdupontEaton CorporationeBay inc.Ernst & Young llpExelFederal Energy Regulatory

CommissionFirstEnergy CorporationFirstEnergy CorporationFMC Technologies, inc.Freddie MacFujitsu Network

Communications inc.gAF Corporationgeneral Mills inc.genworth Financialgeorgia Tech Research institutegoodrich - Aerostructures groupgoodrich Corporationgreat lakes dredge & dock

Companyh.J. heinz Companyhajoca Corporationhallmark Cardsharris Corporationhazen and Sawyer p.C.hitachi ConsultinghNTB Companieshonda R&d Americas, inc.horne llphuntington ingalls industrieshuron Consulting groupiNEoSingersoll-Rand Companyinternational game TechnologyKearney & Company

Kennedy & Coe llCKpMg llpKronoslangan Engineering &

Environmental Servicesliberty Mutual insurance

Companylife Technologies inc.longview Fibre paper and

packaging, inc.l’oreal uSAlowe’s Companies, inc.lutron Electronics Co. inc.Macy’s, inc.Magellan Midstream

partners, l.p.MaximusMercerMerck & Co., inc.Merck & Co., inc.Meritor inc.Messer Construction Co.Michelin North AmericaMicron Technology, inc.Milliken & CompanyN.E.w.National instrumentsNaval Acquisition Career CenterNavistar, inc.Newfield Exploration CompanyNorfolk Southern Corp.Northrop grumman

CorporationoCColsson Associatesolympus Corporation of the

Americasowens Corningowens-illinois inc.pacific gas and Electric

Companypariveda Solutions inc.phillips plastics Corporationpolaris industries, inc.primeSource Building

products, inc.principal Financial groupprocter & gamble Co.progressive insuranceprotiviti inc.

pSEgRalcorp holdings, inc.Reznick group, p.C.Rio TintoRolls-Royce CorporationRoss Stores inc.Roux Associates, inc.SABiC innovative plasticsSandiskSavannah River Nuclear

SolutionsSave-A-lotSchlumberger oilfield ServicesSchneider ElectricShawmut design and

ConstructionSouthwestern CompanySuffolk Construction

Company, inc.SwiFTTennessee Valley AuthorityTeradata CorporationTextron inc.Thales Communications inc.The Bank of New York Mellon

CorporationThe dow Chemical CompanyThe hershey CompanyThe Kroger Co.The Mathworks inc.The Northern Trust CompanyThe Rehmann groupThe Schwan Food CompanyThe Timken CompanyThe Vanguard groupTiC-The industrial CompanyTindall CorporationTowers watsonTurner Construction Companyu.S. Comptroller of the Currencyu.S. Nuclear Regulatory

Commissionunderwriters laboratories inc.Valero Energy Corporationwarner Robins Air logistics Ctr.wellpoint, inc.wESCo international, inc.woolpert llpZachryZS Associates

pARTiCipATiNg FiRMS

National Association of Colleges and Employers | Recruiting Benchmarks Survey Report | 12

62 HigHland avenue • BetHleHem, Pa 18017-9085610.868.1421 • 800.544.5272

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