Unit I

Elements of Media

1. Animation software – software that takes independent pictures or frames and puts them together to form the illusion of continuous motion

2. Apps – short for application, but generally refers to mobile applications

3. Blog – a web site that contains an online personal journal with reflections, comments and often hyperlinks provided by the writer

4. Cloud computing – use of web services to perform functions that were traditionally performed with software on an individual computer; i.e. Flickr, Google Docs, etc.5. Copyright law – laws designed to protect intellectual property rights and to provide monetary rewards for inventiveness and hard work; protects works "fixed in any tangible form of expression"

6. Drawing software – programs used to create vector graphics; can create images by drawing freehand or by using geometric shapes

7. DVD authoring software – programs aimed primarily at converting videos, complete with titles and menus, into DVD movies that can be played on a DVD player

8. E-reader – a handheld device for reading content such as books, newspapers, and documents; may also be used for other Internet content; one major advantage is the extremely long battery life

9. Fair use – Section 107 of the Copyright code (commonly called Fair Use) limits the rights of the author, allowing parts of a copyrighted work to be used without requesting permission. Such circumstances are limited to criticism, comment, news reporting, teaching (including multiple copies for classroom use), scholarship, or research10. File conversion software – programs used to convert a file from one format to another; i.e. convert a wave file to an mp3

11. Image editing software – programs designed to edit, manipulate, or modify digital photographs

12. Mobile device – a portable electronic device which allows users to process, receive, and send data without the need to maintain a wired connection with the Internet

13. Online learning system – any form of educational material which is readily available for distribution on the Web or privately over an internal network, such as Moodle, Blackboard, etc.

14. Painting software – programs used to create bitmap images, useful in creating original art; uses brushes and pens to create images

15. Podcast – a pre-recorded audio/video program that is posted to a website and is made available for download so people can listen/view them on personal computers or mobile devices. Some use the term vodcasting to refer to video16. Podcasting software – a collection of programs used to create, broadcast, and receive podcast

17.Public domain – property rights that belong to the community at large, are unprotected by copyright or patent, and are subject to use by anyone. This includes works created before 1922, created for public use, or those works that have over the years fallen into public domain because the copyright expired. This includes documents of the United States government, unless stated otherwise

18.Royalty-free – prepared material that can be used legally without paying a fee each time the material is used

19.Shareware – software that is available free of charge; may be distributed for evaluation with a fee requested for additional features or a manual20. Social networking – a website where one connects with those sharing personal or professional interests

21.Sound editing software – programs used to record, edit and manipulate audio files

22. Video editing software – programs used to capture, edit and manipulate video images, add effects, titles, and music to create studio-quality video

23.Web design software – programs used to design and create single web pages and entire websites

5 major components of Multimedia are: Text - a multimedia element consisting of

alphanumeric characters Graphics - multimedia elements such as a drawing,

photo, or piece of clip art Sound - a multimedia element such as a narration,

music, or other sound clip Animation - simulation of movement or the

perception of motion created by the rapid display of a series of still images

Video - a series of framed images put together, one after another, to simulate motion and interactivity

Any two or more of these components make up multimedia! You do not have to have all 5

Everyone close your eyes…image you are at the beach. What text do you see? Graphics? Sound? If we did a panorama of this view we would get a

video… If we took snapshots and flipped them really fast

we would get animation.

Software used to develop Multimedia…we will research these and then do a podcast. So take good notes!

Animation Sound editing Podcasting File Conversion Painting Software Drawing Software Image Editing Video Editing DVD authoring Web Design

Animation Software

Software that takes independent pictures or frames and puts them together to form the illusion of continuous motion

Example: Ulead GIF animator, Adobe Flash, (Photoshop has limited abilities)

Drawing Software

Software used to create vector graphics; can draw freehand or use geometric shapes

Example: Adobe Illustrator, (Photoshop has limited abilities)

DVD Authoring Software Software that is aimed primarily at converting videos, complete

with titles and menus, into DVD movies that can be played on a DVD player

Example: Ulead DVD MovieFactory, Nero 7 Ultra Edition, Cyberlink PowerProducer 4

Adobe Premiere, MovieMaker Vista and many other video editing programs have the capability

Image Editing Software

Software designed to edit, manipulate, or modify digital photographs

Example: Photoshop, Picassa, GIMP,

Painting Software

Programs used to create bitmap images; useful in creating original art; uses brushes and pens to create images

Example: Paint, Corel PainterX Most image-editing programs like Photoshop

include this capability

Podcasting Software

A collection of programs used to create, broadcast, and receive podcasts

Example: iTunes, RSS, Podcast Blaster

A Podcast is an audio broadcast that has been converted to an MP3 file or other audio file format for playback in a digital music player or computer

Sound Editing Software

Software used to edit and manipulate audio files

Examples: Audacity, Goldwave, Acoustica, Garage Band (Apple), Audition

Video Editing Software

Programs used to capture, edit, and manipulate video images, add effects, titles and music to create studio-quality video

Examples: Premiere, Premiere Elements, Pinnacle Studio, PowerDirector, Final Cut Pro (Apple)

Web Design Software

Programs used to design and crate single web pages and entire web sites

Examples: Dreamweaver, CoffeeCup 2006, Expression Web (coming soon)

Emerging TechnologiesPay attention you will have to complete A Mile a Minute!

E-Readers Social Networking Podcasts – what does POD mean? What does Cast mean?

Apps Blog – what is the difference between a blog and a forum… or a chat room?

Mobile Devices Online Learning System Cloud Computing

Laws designed to protect intellectual property rights and provide potential monetary rewards for inventiveness and hard work.

Protects certain kinds of “original works of authorship”—whether published or unpublished

Protects works “fixed in any tangible form of expression”

Literary works (books, poems, software) Musical works, including any

accompanying words Dramatic works, including any

accompanying music Pantomimes and choreographic works Pictorial, graphic, and sculptural works Motion pictures and other audiovisual

works Sound recordings Architectural works

Ideas Facts Titles Names Short phrases Blank forms

A trademark is a name, symbol, or other device identifying a product

Trademarks are not covered by the copyright law, but by the Trademark Law

Trademarks are frequently marked with a registered trademark symbol– once you have registered your trademark with the government it becomes Registered. Example: Coca Cola ®, Nike®

You automatically own the copyright to any work you create as soon as it is fixed in a tangible medium.

You can indicate ownership by using the expression “copyright by” or the © symbol.

You can register for ownership with the U.S. Copyright office; this does provide you with additional legal benefits.

You have the right to: Reproduce the work Distribute copies of the work Make a “derivative” work (make copies or changes

from the original) Publicly perform the work Put the work on public display

If you perform any of these tasks and are NOT the copyright owner, you are infringing on their rights. Example: copying software, sharing MP3 files,

photocopying, uploading materials to websites, etc.

Fair Use Guidelines for Educational Multimedia

Public Domain Royalty Free Products

Portions, or in some cases the entirety, of copyrighted works may be used

Legitimate uses include “criticism, comment, news reporting, teaching, scholarship, or research.”

For use to fall under the Fair Use guidelines, the following factors must be considered: Purpose and character of use—commercial or non-

profit educational purposes The nature of the copyrighted work The amount and substantiality of the portion used The effect of the use upon the potential market

value of the product

Motion media 10% or 3 minutes, whichever is less

Text material 10% or 1000 words, whichever is less

Music 10% or 3 minutes, whichever is less

Photographs

Illustrations

5 images per photographer/ artist; 10% or 15 images from a collective work

“Educators and students are reminded to credit the sources and display the copyright notice and copyright ownership information . . . . ”

“. . . they must include on the openingscreen . . . a notice that certain materials are included under the fair use exemption . . . “

Certain materials within this presentation are included under the

fair use exemption of the U.S. Copyright Law and have been

prepared according to the multimedia fair use guidelines and are restricted

from further use.

Property rights that belong to the community at large, are unprotected by copyright or patent, and are subject to use by anyone You should have documentation that the item is in

public domain before using it Maps or anything prepared by a government

agency.

Prepared material that can be used—legally—by paying a one time fee to the artist, publishing company, etc.

Some royalty-free material is available at no cost; however, most material must be purchased.

Shareware is software distributed on the basis of an honor system.

A shareware program is a freeware for a limited period of time (although it may not have the full features), after which it must be purchased!

Like a trial version…some as for a donation

Credit your sources!

When you create a work, you own the rights to that work.

Creating projects for the classroom is not necessarily the same as creating projects for competition—know the guidelines.

It is permissible to download limited amounts of material for use in a student project, but you can’t download material from one web site and post it to yours.

Know that royalty-free doesn’t mean unlimited rights—but it does expand your options

There is a difference in personal use, educational use, and the workplace.