Understanding Volunteer-Based Tutor/Mentor Orgs from Social Capital Lense
Understanding the New Volunteer
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Transcript of Understanding the New Volunteer
Building a Spirit of Engagement: The New Volunteerism
Peggy Hoffman, CAE@peggyhoffman
Mariner Management Association Management, Training & Consulting
Home of PRSA MD, ISES DC, AIDC, Maryland Recycling Network
What percentage of your members volunteer for your association?
Plug in Increase Value Increase retention Increase acquisition
The Committee Model Is Broken
Reality looks more like this:
Source: The Mission Driven Volunteer – Peggy Hoffman & Elizabeth Weaver
Looking for meaning
Not …
CONSUMING (viewing, reading,
attending)
PROMOTING (liking, sharing, recommending)
CREATING (contributing, commenting,
survey respondent)
SERVING (volunteer in
non-governing role)
GOVERNING (volunteer in a
leadershievauap role)
Time/Flexibility
prefer ad hoc or episodic
volunteering
Source: Decision To Volunteer, ASAE
getting involved is cyclical …
tied to family & profession stages
prefer short terms not
“jail terms”
Motivation
Have you surveyed your members or your volunteer pool
about why they volunteer?
Volunteers are Pro-Social
Its about the cause,
the people … and me
Top 5 Volunteering Drivers …
1. It’s important to help others2. Do something for profession/cause
important to me3. Feel compassion for others4. Gain new perspectives5. Explore my own strengths
Source: Decision To Volunteer, ASAE
Work Styles
on our way to the same place
We think differently,
speak differently …work differently,
Be flexible
Embrace micro-volunteering
and harness technology
What volunteer opportunities do you offer members?
Be motivational
CommunityProfessional developmentService to others
Be outcome
focused
Switch from giving direction to defining the goal
Open to new structures, new
formats
Inventory• consider every
opportunity, share, gather input
Inventory• consider every
opportunity, share, gather input
Committee Review• Term• Task• Role within the
association
Inventory• consider every opportunity,
share, gather input
Committee Review• Term• Task• Role within the association
Individual Job Review • can you unbundle?• categorize (occasional,
limited/short-term, annual/ongoing, national governance)
MatrixPosition Type of
CommitmentSkill/
Knowledge Level
Individual/Group
Location Time Commitment
Key Tasks
Position e.g., Governance, Standing, AdHoc
e.g. Vol level 1, 2, 3, 4, 5
e.g., Virtual, Teleconference,Face-to-face
Est. number of hours req’d or term, temporary, occasional, interim
List
Writer AdHoc Vol Level 1 Individual Virtual 1-3 hours Write e-letter article of 300 words
Committee Chair
Governance Vol Level 4 Group Combo 1-yr term (list key tasks)
Inventory• consider every opportunity,
share, gather input
Committee Review• Term• Task• Role within the association
Individual Job Review • can you unbundle?• categorize (occasional,
limited/short-term, annual/ongoing, national governance)
Create & visualize your volunteer
pathway
Pathway5 - Strategic Volunteers Leader
4 - Experienced Volunteer Leader
3 - New Volunteer Leader
2 - Learning Volunteer
1- Prospective Volunteers
Membersas
Citizens
Questions …
Let’s connect … Phone: 301.725.2508Web: www.marinermanagement.comTwitter: @peggyhoffmanLinkedIn: Peggy Hoffman