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BUSINESS SCHOOL Undergraduate Business Degrees 2013

Brookes was everything that I expected and so much more... I want to do it all over again!ASHLEY LENDRUM

Business School graduate

Undergrad Business_34:Layout 1 5/4/12 16:14

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strong links with business and industry

friendly and supportive environment

...join us at

OXFORD BROOKES

renowned excellence in teaching and learning

international approach to teaching

emphasis on practicalworking skills

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Good decision making is key to success in business...

get it rightfrom the start!


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At Brookes you can see what a modern university looks like... This is my vision of what universities can do in the future.DAVID WILLETTS Minister of State for Universities and Science


INTRODUCTION

6 Why choose Oxford Brookes?

10 Out and about in Oxford

11 Campus life

12 What our students say

14 Work placements

17 Top careers start here

18 International students

19 Second and final year entry

20 Campus tours, open days and visits

22 Your degree structure

23 BUSINESS AND MANAGEMENT

24 BA (Hons) Business and Management

26 BA (Hons) International Business Management

28 BSc (Hons) International Business

30 BSc/BA (Hons) Business Management combined honours

33 MARKETING

34 BA (Hons) Business and Marketing Management

37 ACCOUNTING, FINANCE AND ECONOMICS

38 BSc (Hons) Accounting and Finance

40 BSc (Hons) Economics, Finance and International Business

42 BA (Hons) Economics, Politics and International Relations

44 Foundation degrees

46 Overseas degrees

47 Alumni, your network, your future

CONTENTS

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All diagrams in this brochure are for illustration purposes only and are correct at the time of writing. The university reserves the right to amend or withdraw courses, including modules on offer,

without prior notification. Please visit our website www.business.brookes.ac.uk for up-to-date course information. Applications are subject to assessment by the admissions panel.

Please refer to the notice in the University Undergraduate Prospectus which constitutes a term of any contract between you and the university.

To obtain a large-print copy of (or sections of) this publication, or to enquire about other formats, please contact +44 (0) 1865 484848 or email [email protected].

Oxford Brookes promotes equality of opportunity for all who study, work and visit here. For more details please visit www.brookes.ac.uk/services/hr/eod.

on.fb.me/brookesBS twitter.com/brookesBS

you can modern

ooks like... vision of rsities he future.S Minister of es and Science


The Business School received the

maximum award from the Higher

Education Funding Council for

England to become a Centre for

Excellence in Teaching and

Learning (CETL).

This award recognises excellence

in learning, teaching and

assessment practice.

YOU EXPERIENCE EXCELLENCE IN TEACHING

Oxford Brookes University Business School is at the forefront of business education.

Our teaching was rated ‘Excellent’ by the government QAA assessment and our

academics are immersed in the real world of business. We are consultants to major

organisations like the Home Office and write some of today’s leading business

textbooks.

YOUR PROGRAMME IS QUALITY ASSESSED

The Business School invites monitoring organisations such as the Association of

Business Schools (ABS) and the European Foundation for Management Development

(EFMD) to work with it on the continuous improvement of business education and

management development.

YOUR LEARNING IS PRACTICE BASED

Academic staff at the Business School have commercial experience that translates into

real business life insights for you. Supporting your learning are guest speakers including

entrepreneurs and leaders from a range of organisations, who extend your knowledge

through their expertise.

YOUR QUALIFICATION IS GLOBALLY FOCUSED

A significant part of every programme at Oxford Brookes University Business School

is the international approach to business education. In an increasingly global market

place this essential foundation in your international business knowledge boosts your

employability and widens your career options.

YOUR CAREER OPPORTUNITIES INCREASE

The Business School never loses sight of the fact that enhancing your career

opportunities is at the heart of your study. You benefit from developing key skills that

employers are looking for, such as consultancy and leadership skills, as well as interview

and presentation practice. Our links with employers offer you enhanced placement and

career opportunities.

WHY CHOOSE OXFORD BROOKES?

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AT THE BUSINESS SCHOOL� You learn to apply theory to the real world of business

� We aim to equip you with the skills that employers actively seek

� We have a highly regarded work placement scheme

� Our consultancy and research feeds directly into our teaching

� Our teaching is internationally focused.

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OXFORDa great place to live and study

One of the most famous centres of education in the world, Oxford offers everything a student could want.


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A CENTRE OF BUSINESSAND LEARNING

Oxford’s location in the ‘M4 Corridor’

– a hub for technology and financial

services – makes it an ideal place to

study business. Not only does it have a

growing number of science parks and

over 1,400 high-tech firms, it is just over

an hour from London and international

airports.

Oxford is a renowned centre of higher

education and many literary greats, such

as CS Lewis, JRR Tolkien and Lewis

Carroll, have called it home. Built on this

rich history, it has a worldwide reputation

as a centre for learning.

Basing your studies in one of the UK’s

most economically successful and

educationally important regions, provides

you with a host of learning opportunities.

A PLACE TO HAVE FUN AND EXPLORE

There’s plenty to do in and around

Oxford with its vibrant and varied

social scene for students. The city is

graced with fascinating museums and

galleries and the beautiful architecture,

steeped in historical significance, is just

waiting to be explored.

The city enjoys a multicultural population

so whichever your preferred cuisine, you

will find a restaurant or café catering to

your tastes, along with traditional English

pubs and many lively bars. And with

London so close, you will never be short

of new things to experience.

THE BUSINESS SCHOOL LOCATION

Oxford Brookes University is spread

over three campuses at Harcourt Hill,

Headington and Wheatley. The Business

School is located at Wheatley, a leafy

80-acre site just six miles from Oxford

city centre and easily accessible on the

inter-campus Brookes Bus.

Wheatley Campus has a range of sports

facilities and there are pubs and shops in

the nearby village.

OUT AND ABOUT IN OXFORD

Oxford’s central location means that there are great rail links to the rest of the country and direct coach services to major airports.


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PLAY FOOTBALL, KEEP FIT, CLIMB OR DEBATE POLITICS!

Although your first priority will be your

studies, there will still be some time to

try new things.

Welfare, social, educational and cultural

needs are centred around the Students’

Union (The SU). The social hub of the

SU at Oxford Brookes is the Helena

Kennedy Student Centre which hosts

performances, film screenings,

workshops, seminars and other events.

They also run numerous clubs and

societies which provide another great

way of meeting people and socialising.

Whether you like sports, music, drama,

photography, or your interests are

cultural, political, environmental or

religious, you will find a club or society

with like-minded people.

Whether you study full-time or part-time

you have access to all the university’s

sports facilities including a fitness suite,

badminton, tennis, squash and

basketball courts, sports teams and a

climbing wall and tower.

ACCOMMODATION FOR FULL-TIME STUDENTS

The majority of accommodation is in

Headington and this is the most popular

option for students, with the ease of an

inter-campus bus linking the university

locations. Overall, Oxford Brookes

student villages provide approximately

3,700 single study-bedrooms, of which

850 are catered. Study-bedrooms are

networked so you can gain access to

the internet, university intranet, email

and directories where course materials

are stored.

There is accommodation on the

Wheatley Campus at Lady Spencer

Churchill Hall, a mixed hall of residence

comprising 162 single study-bedrooms

with catering provided for residents

during semesters.

Self-catering accommodation suitable

for independent wheelchair users is

available. You are advised to book early

to secure a place.

For further information, please visit:

www.brookes.ac.uk/accommodation

CAMPUS LIFE


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WHAT OUR STUDENTS SAY

JULIA RUBIOBusiness Management combined

I chose Oxford Brookes because it

provided a variety of different courses

and due to the flexibility I had while

choosing my course I could study

Business Management with

International Relations.

There has been a lot of support from

the Business School when it comes

to the development of my degree.

There are many different opportunities

such as studying abroad and the

work placement year.

My course involved a range of group

projects which improved my team

work skills. I wanted to study abroad

to experience living in a different

country and I have gained even more

than I expected from my time at

Brookes.

The fact that Oxford is so close to

London makes it a very convenient

place to study. The city itself offers

many different things from historical

sites to a fun student environment.

GEORGE NIMFOURBSc (Hons) Accounting and Finance

I chose Oxford Brookes because they

offered me the course I wanted which

came with the ACCA pass route and

a scheme called AiM (Accountants in

Mentoring), which prepares you for

gaining employment. I also wanted to

study in Oxford as it is a well-known

student city.

My course has taught me a lot of

different lessons, for example, it has

really helped me to see what is really

going on in the world of finance.

We’ve looked at the financial crisis

and we’ve done some of our own

research into it which has helped me

to see the practical side of it.

For me, the best part about studying

in Oxford has been the opportunity to

meet a variety of people and build up

my networks. I also feel that while I

have been studying here, I have been

well supported by my tutors and the

administrative staff.

ADRIYAN ILINOVBA (Hons) Business and Marketing Management

The theory and practice given at the

lectures/seminars are well balanced

with wide perspectives and expertise

of the tutors.

I have learned a lot about the

professional work environment as

well as theory. I have also gained the

ability to look from a multi-cultural

perspective.

I had the opportunity to practise the

knowledge I gained from the

university during my work placement

at IBM in Turkey. The mentorship

and the feedback of my managers

at IBM helped me to develop my

professional skills.

Since I have returned my experience

on work placement has been very

helpful in my final year as I can look

from a wider angle at situations. All

the staff from administrators to the

tutors have been very helpful.


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WORK PLACEMENTS

The work placement scheme provides

you with the opportunity to gain paid,

full-time work experience in a graduate

level position. The scheme is highly

valued by employers and is one of the

key reasons why the Business School

performs well in the published tables

of the employability of its graduates.

A wide range of companies, including

prestigious international organisations,

choose students from the Business

School and our Work and Voluntary

Experience Services office will provide

you with help and guidance when

searching for a work placement. You

will gain invaluable, real-world business

experience and have the chance to

demonstrate your competences and

develop new skills. You are supported

by the school throughout and assessed

on both your own self-development and

the value you add to the organisation.

By taking a placement, you can gain an

advantage over other graduates and

build contacts for the future; in fact,

many placement students secure a job

with the same employer when they

have finished their studies.

GUILLERMO MARTINEZ ARASTEYBA (Hons) International Business Management

Work placement: Microsoft, Reading

I was responsible at Microsoft for

supporting the management of the

company’s retail business for 15

countries in CEE and MEA. I was

involved in senior management

meetings where I learnt about how

large multinational corporations run

their business. I was also in charge of

planning, tracking and analysing sales

for the region and reporting the results

to management. By the end of my

placement I had a clearer idea

about the corporate world and had

developed key skills that will help me

in my future career.

IMRAN RAZZAQ CEE & MEA Business Management Director, Microsoft EMEA,Retail Sales and Marketing

“Guillermo has been hardworking and

diligent and has shown a passion for

Microsoft and its products which was

appreciated by all his colleagues. The

quality of work has been outstanding”.

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Recruiters value highly the maturity,

poise and understanding that develops

in graduates during their placement, all

of which helps you to secure that all

important first job after graduation.

Following your placement year, you

apply the industry experience you have

gained in subsequent modules of your

degree within the theoretical framework

of business. Through our links with

industry and our highly regarded work

placement scheme, you will receive the

best preparation for life after university.

If you opt to undertake a work

placement in your third year, you will take

a Skills for Placement Search module

during your second year. This module

provides the opportunity for you to

practise and develop the necessary skills

to seek and secure a work placement,

and to help prepare you to carry out the

related work-based project. The skills

developed in this module, along with the

experience you will gain from interviews

and assessments during your work

placement search, will prove to be highly

beneficial when you begin looking for

graduate employment.

EXAMPLES OF RECENT STUDENT WORK PLACEMENTS:

Harrods

Hewlett Packard

IBM

Janssen-Cilag

Marks & Spencer

Microsoft

Miele

Aviva Health

Aston Martin Racing

American Express

BMW

Bosch

Ernst & Young

GlaxoSmithKline

NHS

Harley Davidson

Nike

Nissan

Panasonic

Samsung

SC Johnson

A key feature of all our undergraduate courses is the work placement scheme, which lays the foundations for a successful career. At the Business School the work placement year is optional,though strongly recommended, and takes place in the third year of a four-year course.


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My work placement hasshown me how a business really works.JAMES HOLLOWAY

BSc (Hons) Accounting and Finance

Work placement: Aston Martin Racing


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ASSEL MAIDANOVA BA (Hons) Business and Management

I graduated from Oxford Brookes

University Business School in 2010

and I am now working in the valuation

group, Corporate Finance at KPMG.

I enjoy working in an advisory role as

I have the opportunity to deal with

both public and private companies

from various industries. Business and

Management encompasses a wide

range of areas, and it is not limited to

theoretical things like economics,

accounting or finance, but is also

about strategy, psychology and

managing people.

I often have moments when I think,

‘I have been learning about this in the

university and it does apply in real life

despite the common beliefs’.

That is what differentiates Oxford

Brookes – the courses are focused

on dealing with actual issues and on

developing practical skills. The tutors

were fantastic and shared their

invaluable knowledge and experience

with us.

TOP CAREERS START HEREAll our courses are designed to prepare you for the world of work as well as being academically rigorous.

At the Business School you learn the

key transferable skills that employers

are looking for in new graduates such as

IT, learning and presentation skills, self

management, communication, problem

solving, numeracy and teamwork.

We have links with global names in

industry who keep us up to date with

trends in industry and seek input into

the development and design of our

courses. The Business School invites

specific employers to give presentations

and to attend our recruitment fairs,

providing you with the opportunity to

build contacts with major recruiters and

to receive the best possible preparation

for life after university.

At Oxford Brookes we have a dedicated

Careers Centre which has a wealth of

resource to support you in your future

career. To find out more about how they

can help you please visit:

www.brookescareerscentre.co.uk.

CORPORATE CONNECTIONS

As part of the advanced honours

Consultancy Project module, the

Business School has established a

close liaison with IBM Global Business

Solutions, the world’s largest business

consultancy. IBM helps students prepare

for the graduate recruitment process by

presenting workshops on how to get

hired as a graduate in the consultancy

industry. They cover the capabilities they

look for in new consultants, sessions on

life as a consultant delivered by recently

hired graduate consultants and real-life

assessment exercises used at their

recruitment centres.

ACCOUNTANTS IN MENTORING

The Business School is committed to

enhancing the employment prospects

of its graduates. One way that this

has been achieved is through the

establishment of the Accountants in

Mentoring scheme (AiM).

The scheme is designed to help final

year students make a successful

transition between university and

full-time employment.

Qualified accountants and finance

professionals, including several Brookes

alumni, have signed up as mentors.

The mentors cover a broad spectrum of

industries and employers, including the

big four accountancy firms. Students

are able to meet with their mentors to

discuss career options, work on their

CV, improve interview technique,

develop networking skills and establish

career plans.

INTERNATIONAL STUDENTS

The UK Border Agency now operates a

points-based system when assessing

applications to work in the UK from

people outside of the European

Economic Area (EEA). A specific

category exists for post-study workers.

For further information, please visit:

www.ukba.homeoffice.gov.uk/

workingintheuk/tier1/poststudy.


SUPPORT WHEN YOU NEED IT

The University provides support on

academic and welfare issues throughout

your time at the Business School. All

students are allocated an Academic

Advisor on arrival. In addition, the

University International Student Advisory

Service provides welfare support, visa

advice and counselling should you need

it. International and EU students who

join Oxford Brookes University are given

priority for accommodation in student

halls in their first year, as long as the

application deadline is met. You will

enjoy a support network to help you

make the most of your time here.

Once you have accepted your offer to

study at the Business School at Oxford

Brookes University, you will be sent a

pre-arrival guide. This contains

information about studying in the UK,

details on accommodation and further

advice on all aspects of living and

studying in the UK.

ENTRY REQUIREMENTS

The Business School at Oxford Brookes

University has many years of experience

in evaluating overseas qualifications

against UK equivalents. We take great

care to ensure international applicants

are fairly assessed, full consideration is

given to previous educational attainments

and other relevant factors such as work

experience and maturity. Undergraduate

international students should have IELTS

6.0 overall, with 6.0 in reading and

writing or equivalent, except BSc

Accounting and Finance – see page 38.

Please contact us to discuss your entry

requirements on +44 (0) 1865 484848 or

email [email protected].

INTRODUCTORY COURSES FORINTERNATIONAL STUDENTS

Oxford Brookes University helps to

prepare international students for

studying in the UK by providing English

language courses specifically for

studying at undergraduate degree level.

The courses are designed and taught by

qualified academic staff, many of whom

also teach on Oxford Brookes University

undergraduate courses. They are

specialists in English for Academic

Purposes who have trained, taught

and researched overseas. The English

language courses are validated by

Oxford Brookes University and

accredited by the British Council.

To find out more about English language

preparation, please visit

www.brookes.ac.uk/ic.

INTERNATIONAL STUDENTS

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There’s so muchsupport for internationalstudents, from tutors,the Careers andEmployment Centreand the InternationalStudent AdvisoryService, they all actually reach out to you.

JAN TIEFENBECKBA (Hons) Marketing Management

The Business School at Oxford Brookes University is home to students from more than 150 countries. You benefit from our outstanding academic reputation, teaching quality and the excellentpersonal and academic support that helps to encourage and ensure success in your future career.

WORK WHILE YOU ARE STUDYING

If you want to earn money or gain more

experience whilst you are in the UK, in

addition to your work placement, and

you are a student from within the

European Economic Area (EEA), you can

work in the UK without any restrictions.

Non-EEA students may work up to 20

hours per week during semesters and

full-time during vacations, unless you

have a stamp in your passport which

prohibits you from working. Further

information is available on the British

Government Visa Services website,

www.ukvisas.gov.uk.


ENGLISH LANGUAGEREQUIREMENTS

If English is not your first language,

you must have passed the IELTS

examination (although other formal

qualifications may be considered) with

an overall score of 6.0, with 6.0 in

reading and writing for second year

entry and an overall score of 6.5, with

6.0 in reading and writing for entry into

the final year. Your IELTS qualification

should be no more than two years old

when you apply.

For further information, please visit

www.business.brookes.ac.uk/

undergraduate/final-year-entry.

email [email protected] or

call +44 (0) 1865 484848.

If you have studied for an NCC Diploma,

an Edexcel HNC or an ABE Diploma in

Business you may be eligible to join the

second year of an Oxford Brookes

University business degree.

If you have studied for an SQA Higher

National Diploma, an NCC Advanced

Diploma, an Edexcel Higher National

Diploma or an ABE Advanced Diploma

in business you may be eligible to join

the final year of an Oxford Brookes

University business degree.

In addition to this, if you are studying

towards papers one and two of the

ACCA you may be eligible to study on

a distance learning basis towards a

BSc Applied Accounting degree

awarded by Oxford Brookes University.

There are a range of other qualifications

that have been carefully matched to the

Business School programmes. You can

find a complete list by visiting


undergraduate/final-year-entry.

If your qualification is not listed, don’t

worry, there may still be opportunities to

study towards one of the business

programmes with advanced standing

(year 2 or final year entry). Please

contact us to discuss your individual

application.

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SECOND AND FINAL YEAR ENTRYThe Business School at Oxford Brookes University offers credit for your previous studies. If you have completed an appropriate course you could be eligible to apply for entry into the second or final year of one of our undergraduate courses. This means you could gain an Oxford Brookes University degree within one or two years of study in the UK, if your previous qualification is recognised by the university.

NCC Diploma NCC Advanced Diploma

Edexcel HNCHigher National Certificate

Edexcel HNDHigher National Diploma

ABE Diploma ABE Advanced Diploma

SQA Higher National Diploma

ACCA leading to BSc Applied Accounting

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OPEN DAYS

The Business School normally runs three

open days annually, on Saturdays in

June, October and November, giving you

the opportunity to find out more about

the university and the Business School.

It is a chance to meet teaching staff and

existing students, to find out how the

subjects you are interested in are taught

and to see the facilities. It is also a good

opportunity for you and your family or

friends to look round the city of Oxford

and to get a feel of what it is like to study

here.

For up-to-date open day information

visit: www.business.brookes.ac.uk/

undergraduate/open-days.

VISIT DAYS

Once you have been offered a place at

the Business School, you will be invited

to a visit day, where you can look round

the university and talk to staff and

existing students at the school. This will

help you to find out all the information

you need to know before deciding which

university to make your first choice.

CAMPUS TOURS, OPEN DAYSAND VISITS

CAMPUS TOURS

Tours of Headington Campus, with a

student guider to tell you all about life at

Oxford Brookes University, are available

most days. Campus tours are open to

anybody thinking of studying here and

you are welcome to bring your family or

friends.

To book, call +44 (0) 1865 484848

or email [email protected].

The Business School is recognised nationwide and employers respect the skills level of its graduates.DAVID BIRCHBA (Hons) Business and Management graduate

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Find out more about Oxford Brookes University Business School by coming to see us at one of our open days, on a visit day or by booking a campus tour. You can watch videos about the Business School at www.vimeo.com/channels/brookesbusiness.


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SINGLE AND COMBINED HONOURS

A single honours course is the study of

one subject in depth. A combined

honours course allows you to combine

two subjects. You can take either a joint

approach or major in one of the two

subjects. If you take the joint approach,

your workload is balanced between your

two subjects; if you choose to major in

one subject, your accompanying minor

subject accounts for between a third

and a quarter of your overall work.

Combining Business Management

with another subject can improve your

employability prospects and help you

develop an existing passion into a

rewarding career (see page 30).

WORK PLACEMENTS

A key feature of all our undergraduate

courses is the work placement scheme,

which lays the foundations for a

successful career. On Business School

courses the work placement year is

optional, though strongly recommended,

and takes place in the third year of a

four-year course.

YOUR DEGREE STRUCTURE

YOUR DEGREE STRUCTURE

Each course is made up of a number of

modules, which are self-contained units

of study, taught and assessed

independently. Full-time students

normally study eight modules per year

(four in each semester) and each module

is taught using a combination of lectures,

seminars and workshops.

In the first year, depending on the course

you study and whether you have

previously studied Business A-level, you

will typically take six compulsory modules

and choose two further modules from a

range of electives, including the

opportunity to study a language. In the

second year, you will typically study four

compulsory (advanced) modules and

choose four further modules from a

range of electives.

In the final year, you will choose from a

range of honours modules, including a

dissertation, synoptic or independent

study module. This way you study the

core topics within your chosen degree

subject, but also choose to study areas

that are of particular interest to you or

that fit with your career aspirations. Help

and advice in making your choices is

provided by your Academic Advisor

and Programme Tutors. Typical course

structures are illustrated by the charts on

the individual course pages that follow.

Studying at the Business School at Oxford Brookes University means joining one of the mostinnovative undergraduate programmes in the UK. The modular structure of the coursesincorporates an international approach to the study of your degree subject and offers flexibility of choice within each course.

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If you undertake a work placement in

your third year, you take a ‘Skills for

Placement Search’ module during your

second year to support you through the

process of securing a placement. Please

see page 14 for full details about work

placements.

SUMMER INTERNSHIPS

After your first and second years you

have the opportunity to gain further work

experience and apply your knowledge

through a summer internship with a

company. Our Work and Voluntary

Experience Services office is able to

assist you with finding an internship, as

well as voluntary work throughout your

course, which will significantly enhance

your CV and give you an advantage

when applying for graduate positions.

INTERNATIONAL EXCHANGE

You are encouraged to take the

opportunity of an international exchange

in the second semester of your second

year at one of our partner institutions in

Europe, USA, Asia or Australia.

Studying overseas provides the chance

to broaden your horizons through living

and working in another culture,

something that could prove invaluable

in today’s global business environment.

During an exchange you will continue

to earn credit towards your degree.


BUSINESS AND MANAGEMENT

The department contributes to the

Business School’s Pedagogic Research

Centre which researches teaching and

learning and has been recognised as a

national centre for excellence in

assessment.

Members of the department routinely

publish their research in international

journals, presenting at international

conferences, collaborating with UK and

international partners and undertaking

consultancy, commercial training,

coaching and mentoring.

During your studies you will be taught by

experienced academic staff and have

the opportunity to interact with senior

managers from high profile companies

including, for example, Siemens,

London Underground, Ernst & Young

and IBM, who will help you apply your

learning in workplace situations. You

will also be able to see how businesses

operate by going on site visits to places

such as The Old Vic, the Royal

Shakespeare Company, Silverstone

and Arsenal FC.

The Department of Business and

Management will help you become

a well-informed business decision

maker, who is able to draw on the

latest research to gain insight into

complex business problems in a

range of international contexts.

The department brings together

expertise from a range of academic

areas.

Within our programmes students have

the opportunity, via a range of elective

module options, to specialise in the

following areas:� Business Analysis� Enterprise and Entrepreneurship� Ethics and Sustainability in Business� Human Resource Management� Management and Leadership� Marketing� Business Finance

The department has developed strong

links with a wide range of industries and

international partner institutions. Such

links enable us, within our courses, to

embed employability and a commitment

to collaborative approaches to self-

development through work placements

in organisations, memorable

employment related events throughout

the course and practitioner expertise

used in teaching and mentoring.

Our varied international connections

provide exciting opportunities for you to

actively engage with issues and debates

relating to global citizenship and to study

abroad for a semester if you wish.

OUR BUSINESS AND MANAGEMENT DEGREES

BA (Hons) Business and Management Page 24 UCAS CODE N200 BA/BU

BA (Hons) International Business Management Page 26 UCAS CODE N120 BA/BT

BSc (Hons) International Business Page 28 UCAS CODE N121 BSc/ID

BSc/BA (Hons) Business Management Page 30

UCAS CODE (please refer to the UCAS Handbook or University Undergraduate Prospectus for a complete list of UCAS codes for combined honours degrees).

23


24

This course shares a common first year with two other courses: International Business and International Business Management. It is possible to change between these degrees after the first year, offering you maximum flexibility. This course provides you with the skills and understanding you need to succeed in a wide range of business careers.

BA (Hons) BUSINESS AND MANAGEMENT SINGLE HONOURS

The distinctive learning approach of this

course is enquiry-based learning, in

which business issues and problems

are explored in realistic contexts,

allowing theory to be examined through

interesting and challenging scenarios.

The first year in particular provides

opportunities for you to identify areas of

your learning where you need particular

support. Later in the course more

emphasis is placed on acquiring subject

knowledge and modules will develop

your ability to learn autonomously and

your skills of reflection.

WORK PLACEMENTS

In your third year you can undertake a

work placement year, an exciting

opportunity to take on a high degree

of responsibility and enhance your

employment prospects. Students have

enjoyed inspiring and intellectually

challenging positions at IBM, Innocent,

Intel, Xerox and Disney. Many of our

students are offered employment as

graduates by their placement employer.

CAREER PROSPECTS

Our Careers Centre ensures you have

help in finding the right job. This course

prepares graduates to secure positions

locally, nationally or internationally. You

might work in business, for a major

charity, in education, health care or

government. Many go on to graduate

traineeships in international companies

such as AC Nielsen, IBM, Virgin, Aldi,

Mobile, Intel, Yell Ltd, O2 and Dell.

THE COURSE

In the first year you study a range of

modules, and this broad foundation

enables you to make informed module

choices in your second year. If you

wish, you can then change to a more

specialised degree in either International

Business or International Business

Management or, through a selection of

modules, you can specialise in an area

of business related to your interests or

career aspirations, for example:

Business Analysis, Enterprise and

Entrepreneurship, Ethics and

Sustainability in Business, Human

Resource Management, Management

and Leadership, Marketing or Business

Finance. Your experience will be

dynamic and practice based, enabling

you to develop the organisational

competences and business awareness

needed for a successful career.

You will study in a research-rich

environment, learning from staff who

write leading textbooks on business

and management and who bring their

considerable experience and links

with industry into the school. Visiting

professionals will give you an insight

into today's dynamic global business

environment.

We use active learning approaches such

as seminars, workshops, discussions

and problem-solving activities rather

than an approach based solely on

lectures and note taking.

COURSE LENGTH

Three years’ full-time study,

or four years if an optional

work placement year is included.

Part-time: up to eight years.

SPECIFIC ENTRY REQUIREMENTS

GCSE Mathematics and English

(grade B preferred).

If English is not your first language

please see English language

requirements on page 18.

TYPICAL OFFERS

BBB or equivalent at A-level;

AS-levels will be recognised in place

of a maximum of 1 A-level (may

include 12-unit vocational A-level);

International Baccalaureate:

31 points;

BTEC National Diploma: DDM;

Advanced Diploma: grade B,

including A-level at grade B.

Key skills are not required but would

be a positive feature of an application,

as would free-standing AS-levels

such as Critical Thinking.

FURTHER INFORMATION

[email protected]

Tel: +44 (0) 1865 484848


undergraduate

UCAS CODE N200 BA/BU


25

Analytical Techniques forBusiness and Management

Introduction to Management(2 module credits)

Foundations of Business(if without Business A-level)

Leading andManaging People

Business Strategy forCompetitive Advantage Research Methods Business and Finance

Alternative Perspectiveson Management

Strategic Decision Making(2 honours module credits)

Developing Self, Developing Others

Choose 2 honours module credits from List C

First Year - Study 8 module credits

Second Year - Study 8 module credits

Choose 4 modules from List B

Third Year

Optional Work Placement Year (includes a Skills for Placement Search module in your second year)

Fourth Year (Third Year if not undertaking a Work Placement) - Study 8 module credits

Choose 2 modules from Lists B or C

International Business Context(2 module credits)

Choose 3 modules from List A(2 if without Business A-level)

Elective modules List ABusiness Economics and Financial MarketsCreating Entrepreneurial OrganisationsElements of Business LawFoundations of MarketingInterpreting Economic and Financial DataPlanning a Successful EventRaising Individual Financial AwarenessThe Evolution of Global BusinessUsing Accounting and Financial Information

Or choose any 1st year modules from across theuniversity, for example introductory modules in Law,Psychology, IT or languages including French,Spanish, Mandarin Chinese, Japanese or Italian.

Elective modules List BBuying, Merchandising and Store DesignCorporate and Business LawCreating and Delivering the Retail BrandCreativity and InnovationCustomer Relationship ManagementDeveloping Human Resource StrategieseBusinessEnterprise and EntrepreneurshipEnvironmentally Sustainable BusinessEthics in BusinessFinancial Markets and InstitutionsIndependent Study (Community Engagement)International FinanceInternational Markets and CompetitionIntroduction to People ManagementManagement Information Systems Managing Business OperationsManaging Business ProjectsManaging Knowledge for Competitive AdvantageManaging Non-Profit OrganisationsMaths for Decision MakingOrganisational BehaviourPurchasing and Supply Chain ManagementRegional Studies – Asia, Africa or Europe Services Marketing ManagementThe Business of Sport and EntertainmentPlus language options

Honours modules List CConsultancy Project (2 module credits)Contemporary Issues in Finance Dissertation in Business and Management (2 module credits)Dynamics of Employment RelationsEntrepreneurial Business Management (2 module credits)International Business Case StudiesIndependent StudyInternational Human Resource ManagementInternational MarketingLeading and Managing ChangePerspectives on International ManagementThe Developing Business

BUSINESS AND MANAGEMENT DEGREE STRUCTURE

Student profile

SARANDA SYLARBA (Hons) Business and Management

Brookes has an excellent reputation

among business schools in the UK and

Europe. The teaching is excellent!

The lecturers are extremely insightful in

their knowledge of theory. What they bring

to the classroom is immense as they

enrich your learning with their real-life

industry experience.

MODULE KEY

COMPULSORY ELECTIVE

WORK PLACEMENT HONOURS


26

This course is for those considering a career in international organisations operating in different cultures. The nature of the working world is increasingly global. This degree investigates how businesses operate internationally and the challenges managers face, giving you the confidence to work in a culturally diverse environment.

BA (Hons) INTERNATIONAL SINGLE HONOURS

BUSINESS MANAGEMENT

WORK PLACEMENTS

You have the option of undertaking a

year-long work placement within an

international business. Students have

enjoyed exciting and intellectually

challenging positions at Microsoft, Rolls

Royce, IBM, KPMG and other global

organisations. Many of our students are

offered graduate employment by their

placement employer.

To make the most out of your degree

you are encouraged to undertake an

exchange for one semester at a partner

institution in Europe, USA, Asia or

Australia. During an exchange you

experience at first hand living and

learning in a different culture and earn

credit towards your degree course.

CAREER PROSPECTS

Our active Careers Centre ensures that

you have help in finding the right job. By

studying this degree you are enhancing

your career development opportunities in

a wide business context. You will be able

to enter organisations located in different

cultures, for example, as a graduate

trainee. Recent graduates have secured

employment with HSBC, Deloitte LLP,

Accenture and BMW.

THE COURSE

This course shares a common first year

with two other courses: Business

Management and International Business.

It is possible to change between these

degrees after the first year.

In the first year, we introduce you to

the fundamentals of business and

management within an international

business context. Your first year

compulsory modules will introduce

you to the influence of the external

environment, particularly the economy,

on the decisions of business. You

will develop an understanding of

management theory in practice and

develop the academic and digital skills

necessary to support you through your

later learning.

Included in the course is the opportunity

to study one of a range of languages.

In the second and final years there is

a strong emphasis on international

management, critical thinking and

international strategic enquiry, including

such issues as how decisions are made

in culturally diverse organisations,

how resources are allocated to ensure

success, and the challenges of

long-term economic and environmental

sustainability. You can also continue to

study a language.

COURSE LENGTH






GCSE Mathematics and English

(grade B preferred).




TYPICAL OFFERS

ABB or equivalent at A-level;





33 points;



including A-level at grade A.





FURTHER INFORMATION

[email protected]

Tel: +44 (0) 1865 484848


undergraduate

UCAS CODE N120 BA/BT


27




Research MethodsResearch Methods

Business and Finance

Leading and ManagingPeople

Business Strategy forCompetitive Advantage International Business

Perspectives onInternational Management

International Consultancy Project(2 honours module credits)

Leading andManaging Change

Choose 2 honours modules from List C




Third Year







Or choose any 1st year modules from across theuniversity, for example introductory modules inLaw, Psychology, IT or languages including French,Spanish, Mandarin Chinese, Japanese or Italian.

Elective modules List BBuying, Merchandising and Store DesignCorporate and Business LawCreating and Delivering the Retail Brand Creativity and InnovationCustomer Relationship ManagementDeveloping Human Resource StrategieseBusinessEnterprise and EntrepreneurshipEnvironmentally Sustainable BusinessEthics in BusinessFinancial Markets and Institutions Independent Study (Community Engagement)International FinanceInternational Markets and Competition Introduction to People ManagementManagement Information SystemsManaging Business OperationsManaging Business ProjectsManaging Knowledge for Competitive Advantage Managing Non-Profit OrganisationsMaths for Decision MakingOrganisational BehaviourPurchasing and Supply Management Regional Studies – Asia, Africa or EuropeServices Marketing ManagementThe Business of Sport and EntertainmentPlus language options

Honours modules List CAlternative Perspectives on ManagementContemporary Issues in Finance Developing Self, Developing OthersDissertation in Business and ManagementEntrepreneurial Business Management (2 module credits)Independent StudyInternational Human Resource ManagementInternational MarketingThe Developing Business

INTERNATIONAL BUSINESS MANAGEMENT DEGREE STRUCTURE

Student profile:

SHAUN VAN DER LINDENBA (Hons) International Business Management

The most valuable lesson I have learnt

has been working within groups and the

different dynamics which you must learn

to gauge and act on to maximise the

productivity of the group. Also, the

courses are assessed on coursework and

exams so you are able to choose modules

that are 100% coursework if you don’t

like exams.

MODULE KEY

COMPULSORY ELECTIVE



28

This course is a dual award degree with Groupe ESC Dijon, Bourgogne (Burgundy School of Business) and Oxford Brookes University. It offers an innovative and creative approach to studyingand provides students with significant opportunities to benefit from studying abroad, language skilldevelopment and work placements in both France and the UK.

BSc (Hons) INTERNATIONAL BUSINESS SINGLE HONOURS

Additionally, at the end of the second

year in Dijon, you have the opportunity

to take a four-month internship with a

multinational company in France.

Alternatively, you can complete an

independent study module.

WORK PLACEMENTS

You can spend your third year in a work

placement, an exciting opportunity for

you to experience a high degree of

responsibility and consolidate your

academic learning in the workplace,

thus enhancing your employment

prospects.

CAREER PROSPECTS

Our active Careers Office ensures that

you have help finding the right job.

After completing this course you will

have developed knowledge of studying

and working in different countries and

cultures and be well placed to secure

positions locally, nationally and

internationally.

THE COURSE

You study in Oxford in your first and final

years and in Dijon, France, during your

second year. The entire programme is

delivered in English in both locations.

This course is designed to prepare

students for a broad range of careers in

international business and related areas.

As well as gaining a good grounding in

business theory and analysis, you will

have the advantage of studying in two

different countries. You will mix with a

French and international community of

students and staff and experience a

variety of multicultural approaches to

the context and strategic development

of international business.

The study of business is set within the

context of the fast moving global

business environment. The skills required

to survive and thrive in the challenging

world of business and management are

integrated throughout the course.

You can spend a year between your

second and final years in a work



responsibility and consolidate your

academic learning in the workplace,

which will enhance your employment

prospects.

COURSE LENGTH






GCSE Mathematics (grade B

preferred) and English.




TYPICAL OFFERS

ABB or equivalent at A-level;





33 points;



including A-level at grade A.





FURTHER INFORMATION

[email protected]

Tel: +44 (0) 1865 484848


undergraduate

UCAS CODE N121 BSc/ID





Compulsory modulesfrom List B

Module from ListsD or E

International Business Case Studies(2 honours module credits)


Choose 2 honours module credits from List D


Second Year - Study all compulsory modules while at the Burgundy School of Business, Dijon

Optional modulesfrom List C

Third Year



Module from ListsD or E




Or choose any 1st year modules from across theuniversity, for example introductory modules inLaw, Psychology, IT or languages including French,Spanish, Mandarin Chinese, Japanese or Italian.

Compulsory modules List BAdvanced Web ResearchBusiness and EconomicsBusiness Project (Coaching)Control ManagementCosts AnalysisCross Cultural ManagementDistribution StrategyFinancial DiagnosisFrench – Beginners, Intermediate, AdvancedIndustrial EconomicsInternational Business and MarketingInternational Institutions and Distribution SystemsInternational ManagementMarket ResearchMarketing CommunicationsMarketing StrategyMathematics for FinanceProfessional Development Search for InternshipProfessional Information Systems 3Project ManagementQuantitative Methods 3Sales MethodsSocial and Behavioural Science 3 (Teamwork)Taxation

Optional modules List CGerman, Spanish or ItalianInternship or Independent Study

Optional modules List CGerman, Spanish or ItalianInternship or Independent Study

Optional modules List EConsultancy ProjectContemporary Issues in FinanceDissertation in BusinessEntrepreneurial Business ManagementInternational Business Case StudiesInternational MarketingThe Developing Business

Honours modules List DThe Developing BusinessConsultancy ProjectDissertation in BusinessContemporary Issues in FinanceInternational MarketingEntrepreneurial Business Management

29

INTERNATIONAL BUSINESS DEGREE STRUCTURE

MODULE KEY

COMPULSORY ELECTIVE



30

The Business Management course, combined with another subject, gives you the skills and understanding to succeed in a diverse range of organisations.

BSc/BA (Hons) BUSINESS MANAGEMENT COMBINED HONOURS

Visiting professionals give you an insight

into today’s dynamic global business

environment.

WORK PLACEMENTS

The option of a work placement, taken

in your third year, means that you can

graduate with commercial experience

as well as knowledge and skills. Our

students have enjoyed exciting and

intellectually challenging positions at

Microsoft, Rolls Royce, IBM, KPMG,

Caterpillar, Innocent, Hewlett Packard

and a host of other global organisations.

We encourage you to study abroad for a

semester during the course at one of our

partner institutions in the USA, Europe,

Asia or Australia. You can also take

part in a field project within a company

overseas as part of a final year module.

CAREER PROSPECTS

By taking a combined honours degree

you will be well prepared for a wide

variety of careers utilising the subjects

you have studied, from a general career

in business to a specialised area such as

sports management or publishing. Our

Careers Centre ensures you have help

in finding the right job.

THE COURSE

By taking part in an exciting range of

active learning and enquiry activities, you

will develop both the practical insights

and skills of critical enquiry necessary

to make decisions in the complex and

unpredictable context of business

today. Such skills along with a broad

knowledge of business and

management will enable you, after

graduation, to add value to an

organisation right from the start.

In the first year you develop the

fundamentals that provide a firm basis

for your ongoing study of the dynamic

field of business and management.

Through your compulsory modules you

explore the influence of the business

environment on business decisions

and study the effects of the economy.

You are introduced to some key

management theories and undertake

introductory accounting.

Second year options enable you to gain

a broad-based knowledge of business

and management or concentrate on

areas such as marketing, finance or

human resource management.

This dynamic and practice-based course

involves innovative active learning

techniques based on enquiry and

problem-solving methods developed

in partnership with consultants from

diverse organisational backgrounds.

COURSE LENGTH







preferred) and English (grade C

or above). If English is not your

first language please see English

language requirements on page 18.

TYPICAL OFFERS

BBC or equivalent at A-level;





30 points;

BTEC National Diploma: DMM;







FURTHER INFORMATION

[email protected]

Tel: +44 (0) 1865 484848


undergraduate

UCAS CODE (please refer to the UCAS Handbook or University Undergraduate Prospectus for a complete list of UCAS codes for combined honours degrees).


31

Elective modules List AAnalytical Techniques for Business and ManagementFoundations of MarketingManaging in a Diverse Global Environment Planning a Successful Event

Elective modules List BEnvironmentally Sustainable BusinessEthics in BusinessInternational Markets and CompetitionManagement Information SystemsMaths for Decision MakingThe Business of Sport and Entertainment

Enterprise and EntrepreneurshipIndependent Study (Community Engagement)Introduction to People ManagementManaging Business OperationsManaging Business ProjectsManaging Knowledge for Competitive AdvantageManaging Non-Profit OrganisationsOrganisational Behaviour

Buying, Merchandising and Store DesignCreating and Delivering the Retail BrandCustomer Relationship ManagementPurchasing and Supply Chain ManagementServices Marketing Management

Business and FinanceFinancial Markets and InstitutionsInternational FinanceResearch Methods

Plus language options

Honours modules List CConsultancy Project (2 module credits)Contemporary Issues in Finance Developing Self, Developing OthersDissertation in BusinessEntrepreneurial Business Management (2 module credits)Independent StudyInterdisciplinary Dissertation in BusinessInternational MarketingInternational Retail StrategyLeading and Managing ChangeThe Developing Business

Choose 3 modules from your 2nd subject*

Using Accounting andFinancial Information

Module from List Aor 2nd subject

Leading and ManagingPeople

Business Strategy forCompetitive Advantage

Module from List Bor 2nd subject




Business and Management Synoptic(2 honours module credits)

Choose 2 honours module credits from 2nd subject*

Choose 2 honours module credits from List Cor 2nd subject



Choose 2 module credits from 2nd subject*

Third Year



Choose 2 modules from Lists B or Cor 2nd subject

Introduction to Business and Management(2 module credits)

Module from List Aor 2nd subject

BUSINESS MANAGEMENT DEGREE STRUCTURE

Student profile

BETHAN JAMESBA (Hons) Business Management and Publishing

Being able to shape your degree to your

specification has really helped me choose

my career path. The degree gives you a

vast knowledge of many different aspects

in business.

Oxford Brookes has a fantastic reputation

with employers, which is beneficial for

getting work experience and a work

placement.

MODULE KEY

COMPULSORY ELECTIVE

WORK PLACEMENT

SECOND SUBJECT

HONOURS

* Please refer to the University Undergraduate

Prospectus for details of module choices

for your 2nd subject.


32


Our relationships with businesses

provide many opportunities for students

to become involved in live case studies

and gain an in-depth understanding of

the contemporary marketing challenges

faced by organisations. Recent visiting

speakers from industry have included

managers from Johnson & Johnson,

Fat Face, Age Concern, BP and

Oxford United Football Club. Our

students are encouraged to undertake

a work placement year in a marketing

role in industry and are supported in

securing one.

Our departmental research focuses on

a variety of marketing areas, including

marketing strategy, brand development,

customer behaviour, the management

of consumer relationships and digital

marketing. Our courses and our

consultancy work are informed by

this research. Staff in the department

write some of the leading marketing

textbooks, routinely publish their

research in international journals and

present keynote talks at high profile

corporate events and conferences.

The Department of Marketing

emphasises an all-round academic

experience for its students; this aims

to enhance life-long learning and

employability skills, in addition to

providing the knowledge base for

a career in marketing and wider

business roles. To achieve this we

focus on maintaining strong links

with industry.

Our graduates are highly sought after

and many major employers, including

Aldi, Game, Tesco and Nielsen come to

the department and talk to our students

about career opportunities in their

businesses.

Our teaching programme is designed

to ensure that our students learn about

current business and marketing issues as

well as gain a sound grounding in theory.

All teaching staff are active researchers

and/or have recent professional or

consultancy experience and we maintain

close links with professional bodies, such

as the Chartered Institute of Marketing

(CIM) and the Institute of Direct Marketing

(IDM).

We collaborate closely with a number of

overseas universities for research, staff

and student exchange and to provide

training and development to international

businesses, most recently Red Bull.

Students have the option to study

overseas (most courses are provided

in English) and we encourage our

marketing students to gain this valuable

experience as it provides opportunities

for students to actively engage with

debates relating to global issues.

Support is provided to students studying

overseas and there is a flexible system

of module credit exchange.

MARKETING

OUR MARKETING DEGREE

BA (Hons) Business and Marketing Management Page 34 UCAS CODE NN15 BA/BK

33


34

This flexible course develops an understanding of marketing in an international business context,enabling you to recognise and respond to the differing needs of a diverse range of organisations.You will develop the functional knowledge and strategic thinking required to be an effective, confident and reflective manager.

BA (Hons) BUSINESS AND SINGLE HONOURS

MARKETING MANAGEMENT

WORK PLACEMENTS

You can spend your third year in a work



responsibility, thus enhancing your

employment prospects. Students have

enjoyed challenging positions at IBM,

VW, AmEx, BBC, Waitrose and HMV.

Many students are offered graduate

positions by their placement employer.

CAREER PROSPECTS

This course prepares you for managerial

careers in business, marketing,

marketing communications, retail and

logistics in a range of organisations.

Many go on to graduate traineeships in

companies such as Marks & Spencer,

Johnson & Johnson, Virgin Mobile,

Intel, Aldi and Proctor & Gamble.

PROFESSIONAL BODIES

This degree has been approved and

accredited by the Chartered Institute of

Marketing (CIM) to meet the qualification

criterion for the Chartered Postgraduate

Diploma in Marketing; please note senior

marketing management experience is

required. Graduates qualify for direct

entry to the CIM Professional

Postgraduate Diploma in Marketing.

The Marketing Communications

specialism meets the learning outcomes

of the Institute of Direct Marketing (IDM)

Certificate in Direct and Interactive

Marketing.

THE COURSE

Year 1 provides an integrated and

comprehensive insight into essential

areas of business and marketing

management.

During your second and final years, you

can elect to follow an individually tailored

business and marketing course exploring

additional areas of marketing and/or

wider business interests, providing a wide

range of career choices. Alternatively,

you can choose to specialise in retailing

or marketing communications. Within

the marketing communications

specialism you learn to plan, implement

and evaluate promotional tools, including

advertising and PR. Modules include:

Essentials of Marketing Communications,

Strategic Marketing Communications

and Campaign Management and

Development, preparing you for a career

in marketing communications, whether

working in a marketing services agency

or client side.

Within the retail specialism you learn

to create and deliver a successful

service experience within an international

retail context, from producer to end

consumer. Modules include: Creating

and Delivering the Retail Brand, Buying,

Merchandising and Store Design and

International Retail Strategy. This

specialism prepares you for a career in

the retail sector or within those

organisations supplying goods and

services to it.

COURSE LENGTH







preferred) and English (grade C or

above). If English is not your first

language, please see English


TYPICAL OFFERS






31 points;








FURTHER INFORMATION

[email protected]

Tel: +44 (0) 1865 484848


undergraduate

UCAS CODE NN15 BA/BK


35

Global Business Communications

Foundations for Academic Success(2 module credits)

Using Accounting andFinancial Information


Business Strategy for Competitive Advantage Business and Finance Principles of Marketing Management

(2 module credits)

Strategic Marketing Management(2 honours module credits)






Third Year




Marketing in Context(2 module credits)


Elective modules List ABasic Survey MethodsBusiness Economics and Financial MarketsCreating Entrepreneurial OrganisationsEvolution of Global Business Planning a Successful EventRaising Individual Financial Awareness Or choose any 1st year modules from acrossthe university, including languages.

Elective modules List BApplied Consumer BehaviourBuying, Merchandising and Store DesignCorporate and Business LawCreating and Delivering the Retail BrandCreativity and InnovationCustomer Relationship Management eBusinessEnterprise and EntrepreneurshipEnvironmentally Sustainable BusinessEssentials of Marketing CommunicationsEthics in BusinessIndependent Study (Community Engagement)International BusinessLeading and Managing PeopleManaging Business OperationsManaging Business ProjectsManaging Non-Profit OrganisationsMaths for Decision MakingProduct and Brand ManagementPurchasing and Supply Chain ManagementServices Marketing Management Strategic Marketing CommunicationsThe Business of Sport and EntertainmentPlus language options

Honours modules List CCampaign Management and Development (2 module credits)Consultancy Project (2 module credits)Contemporary Issues in Marketing ManagementDissertation in Business and Marketing Management (2 module credits) Entrepreneurial Business Management (2 module credits)Independent StudyInternational Business Case Studies International Marketing International Retail Strategy (2 module credits)Professional Practice

BUSINESS AND MARKETING MANAGEMENT DEGREE STRUCTURE

Student profile

MEERA SHAHBA (Hons) Business and Marketing Management

At Brookes I worked on some group

projects and have found out for myself the

importance of group work while I was on

my work placement.

I have learnt how to work with people and

how you should be tactful in dealing with

people with different working styles, and

how this can help to get the best out of

individuals and the group.

MODULE KEY

COMPULSORY ELECTIVE



36


Students are encouraged to undertake

a work placement year and are provided

with support in securing one.

Final year students are mentored by

managers from companies including

Ernst & Young, Pepsico UK, Honda

UK and Royal Dutch Shell. For further

information about this Accountants in

Mentoring scheme, see page 17.

The main focus of research within the

department is on how accountability is

achieved, explored from both theoretical

and practical perspectives and

encompassing a range of disciplinary

and methodological approaches.

Research is currently conducted into

corporate governance, external reporting

and internal control structures and

processes in a range of organisations,

including large UK Plcs, local and

central government and charities. In

the information management area,

our expertise focuses on information

systems in small and medium

enterprises and teleworking.

The Department of Accounting,

Finance and Economics focuses on

providing an excellent, all-round

academic experience for students

with an international perspective,

and our graduates are highly sought

after in accounting and economics

disciplines.

Teaching at undergraduate level is

undertaken by our international team of

staff who are active researchers and/or

who have a professional background.

This means you learn about current

issues as well as gaining a sound

theoretic grounding. Our courses can

offer exemptions from professional

exams.

Our staff maintain close links with

relevant professional bodies, leading

practitioners and employers such as

Grant Thornton, PWC, Critchleys,

Financial Times and the Department

of Transport, who come and speak to

our students.

The department has established a third

sector study group and is currently

developing research into the governance

of third sector organisations, particularly

charities. This is building on the

Accounting for Charities, Engaging

Students (ACES) project, established

by the Accounting and Finance courses,

in which student volunteers are trained

by a local accountancy firm to assist

local charities with basic accounting.

Our undergraduate accounting

programme offers exemptions from

the Association of Chartered Certified

Accountants (ACCA), the Institute of

Chartered Accountants in England and

Wales (ICAEW) and the Chartered

Institute of Management Accountants

(CIMA).

ACCOUNTING, FINANCE ANDECONOMICS

OUR ACCOUNTING, FINANCE AND ECONOMICS DEGREES

BSc (Hons) Accounting and Finance Page 38 UCAS CODE NN43 BSc/DG

BSc (Hons) Economics, Finance and International Business Page 40 UCAS CODE LN13 BSc/DF

BA (Hons) Economics, Politics and International Relations Page 42 UCAS CODE LL21 BA/IX

37


Our Accounting and Finance courses develop well-rounded accounting graduates with an international perspective. They have excellent team-working, problem-solving and communicationskills, and are commercially aware and analytical. As a result they are highly sought after by employers.

BSc (Hons) ACCOUNTING AND FINANCE SINGLE HONOURS

CAREER PROSPECTS

These degrees lead to careers in

accounting and finance but also prepare

you to join a general graduate training

scheme, set up your own business or

study at postgraduate level.

The Accounting and Information

Management pathway equips you to

deal with the growing impact information

systems have within organisations and in

the careers of accounting professionals.

The Accounting and Business

pathway equips you to take an

analytical approach to business decision

making and problem solving into your

professional future.

This course allows exemptions from

first level professional qualification

exams with the Association of Chartered

Certified Accountants (ACCA), the

Institute of Chartered Accountants in

England and Wales (ICAEW) and the

Chartered Institute of Management

Accountants (CIMA).

Some exemptions from second level

examinations are available, including up

to the maximum that can be achieved

from the ACCA. We are a Partner in

Learning with the ICAEW.

THE COURSE

We firmly believe learning should be

exciting as well as challenging.

We will encourage you to take an active

approach to learning, and you'll be

involved in group presentations, role

plays, discussions of topical materials,

e-learning, computer-based simulations,

wikis, online discussion groups,

diagnostic assessments and workshops.

Visiting professionals will give you an

insight into today’s accounting and

business environment.

The status and quality of the Accounting

and Finance degrees at Oxford Brookes

are illustrated by our long-standing

strategic alliance with the Association

of Chartered Certified Accountants

(ACCA), the global body for professional

accountants.

After a common first year you can

continue with the Accounting and

Finance degree or choose to follow

pathways specialising in Accounting

and Information Management or

Accounting and Business.

WORK PLACEMENTS

In your third year you have the option of

undertaking a work placement year.

Our students have enjoyed exciting and

intellectually challenging positions at

Microsoft, Rolls Royce, IBM, KPMG,

Hewlett Packard, Ernst & Young,

Grant Thornton and a host of other

global organisations.

COURSE LENGTH






GCSE Mathematics (minimum

grade B) and English (grade C or


language you should have IELTS 6.5

overall, with a 6.0 in reading and a

6.0 in writing or equivalent.

TYPICAL OFFERS






31 points;








FURTHER INFORMATION

[email protected]

Tel: +44 (0) 1865 484848


undergraduate

38

UCAS CODE NN43 BSc/DG


MODULE KEY

COMPULSORY ELECTIVE WORK PLACEMENT HONOURS

Business Economicsand Financial Markets

Accounting in Society EssentialInformation Skills




Introduction to Accounting(2 module credits)

Management Accounting Financial Accounting and Reporting(2 module credits)

Contemporary Issuesin Finance

Modulefrom Lists B or D

Financial AccountingTheory

Business Aspects ofManagement Accounting




Third Year



Honours modulefrom List D

Modulefrom Lists B or D

Corporate Finance

ACCOUNTING AND FINANCE DEGREE STRUCTURE

Elective modules List AFoundations of MarketingManaging in a Diverse Global EnvironmentRaising Individual Financial Awareness

Or choose any 1st year modules from acrossthe university, including languages.

Elective modules List BAccounting Information SystemsAdvanced TaxationAuditing PracticeAuditing TheoryBusiness Strategy for Competitive AdvantageCorporate and Business LaweBusinessEnterprise and EntrepreneurshipEnvironmentally Sustainable BusinessEthics in BusinessFinancial Markets and InstitutionsIndependent Study (Community Engagement)Information Systems in PracticeInternational BusinessInternational FinanceInternational Markets and CompetitionLeading and Managing PeopleManagement Information SystemsManaging Business OperationsManaging Business ProjectsManaging Non-Profit OrganisationsMaths for Decision MakingOrganisational BehaviourPersonal TaxationQuantitative Techniques in Economics and FinanceThe Business of Sport and EntertainmentPlus language options

Honours modules List CAccounting Synoptic (2 module credits)Dissertation (2 module credits)

Honours modules List DBusiness Intelligence and Decision MakingContexts of AccountingIndependent StudyInformation Systems StrategyStrategic Decision Making (2 module credits)The Developing Business




International Marketsand Competition

Corporate Finance

Business Strategy forCompetitive Advantage




2 honours module credits from List C


Choose 2 modules from Lists B or D




Management InformationSystems

Corporate Finance

Accounting InformationSystems



Information SystemsStrategy

Business Intelligenceand Decision Making

2 honours module credits from List C


Choose 2 modules from Lists B or D

ACCOUNTING AND INFORMATION MANAGEMENT PATHWAY

ACCOUNTING AND BUSINESS PATHWAY

39


If you want a career in business or government as an economist or financial analyst then this course gives you the understanding, techniques and practical skills that employers look for. You will graduate with a broad knowledge of business from an international perspective and have specialist expertise in economic, financial and business analysis.

BSc (Hons) ECONOMICS, FINANCE SINGLE HONOURS

AND INTERNATIONAL BUSINESS

Above all, you will gain the confidence

to apply your expertise in practice by

ensuring that you can create detailed

and well-informed reports, present

arguments persuasively, think critically

and strategically, and work

co-operatively in cross-cultural teams.

In your final year, you undertake a

synoptic module in Economics, Finance

and International Business which allows

you to develop independent project

work.

WORK PLACEMENTS

Our students have enjoyed exciting and

intellectually challenging positions with

companies including Microsoft, the

Government Economic Service, Rolls

Royce, Oxford Economic Forecasting,

Caterpillar, Innocent and Hewlett

Packard.

CAREER PROSPECTS

This course will prepare you to work

as an economist in the private, public

or not-for-profit sector, in financial

management, corporate finance, or

investment banking, or as a business

analyst.

THE COURSE

The Business School has strong links

with many leading companies in finance,

manufacturing and services, enabling

you to combine your classroom-based

learning with input from company-based

professionals, field visits and

international placements.

International businesses are always

looking ahead to new opportunities and

challenges, and they need the best

people to help shape their strategies and

provide informed advice. This course

gives you a well-informed overview of the

world’s major markets and their leading

players, and provides you with the

necessary skills for these challenges.

We introduce you to the key issues

involved in international production,

investment and trade and give you the

skills in economic analysis and modelling

which can inform complex decision

making. The course includes an

innovative second year module, Skills

and Knowledge of a Graduate

Economist, which is designed on the

basis of research and discussion about

what employers really want from

economists.

COURSE LENGTH







or above) and English (grade C or


language please see English


TYPICAL OFFERS






30 points;








FURTHER INFORMATION

[email protected]

Tel: +44 (0) 1865 484848


undergraduate

40

UCAS CODE LN13 BSc/DF


Quantitative Techniques in Economics & Finance I

Macroeconomics IMicroeconomics I

Using Accounting and Financial Information

Microeconomics II Macroeconomics II Skills and Knowledge of a Graduate Economist

International Labour Markets

International Markets and CompetitionInternational Finance

Contemporary Issues in Finance

Contemporary Issues in Economics

Economics, Finance and International Business Synoptic (2 honours module credits)

Choose 2 honours modules from List C




Third Year




Managing in a Diverse Global Environment

Skills for Economic Enquiry



Elective modules List AFoundations of MarketingPlanning a Successful EventRaising Individual Financial AwarenessThe Evolution of Global Business

Or choose any 1st year modules from across the university, for example introductory modules in Law, Psychology, IT or languages including French, Spanish, Mandarin Chinese, Japanese or Italian.

Elective modules List BCorporate and Business LawCorporate FinanceeBusinessEnvironmentally Sustainable BusinessEthics in BusinessFinancial Markets and InstitutionsIndependent Study (Community Engagement)Introduction to People ManagementQuantitative Techniques in Economics & Finance IIRegional Studies – Asia, Africa or EuropeThe Business of Sport and EntertainmentPlus language options

Elective modules List CEconometricsEnvironmental EconomicsFinance and DevelopmentIndependent Study

ECONOMICS, FINANCE AND INTERNATIONAL BUSINESS DEGREE STRUCTURE

Student profile

HARSH SHAHBSc (Hons) Economics, Finance and International Business

Oxford Brookes courses are made to help

students work in the real world and apply

the knowledge in a real life situation rather

than all being theory based.

There are so many opportunities available

here.

MODULE KEY

COMPULSORY ELECTIVE WORK PLACEMENT HONOURS

41


42

This course gives you the skills and knowledge to look behind the headlines and understand theforces shaping the contemporary world. You will graduate with knowledge of recent developmentsin the global economy and how these are linked with political changes at national and internationallevel. The specialist expertise you develop will prepare you for challenging international roles.

BA (Hons) ECONOMICS, POLITICS SINGLE HONOURS

AND INTERNATIONAL RELATIONS

WORK PLACEMENTS

You have the option of taking a work

placement in your third year. Students

have enjoyed exciting and intellectually

challenging positions at Microsoft, the

Government Economic Service,

Rolls-Royce, Oxford Economic

Forecasting, Caterpillar, Innocent,

Hewlett-Packard and a host of other

organisations, many of which operate

internationally.

CAREER PROSPECTS

This degree offers excellent employment

potential. It equips you for a career as

an economist in the public, private

or not-for-profit sectors and a range of

professions including the diplomatic

service, management, teaching,

publishing, journalism, local government,

law, trade unions, NGOs and

international organisations.

THE COURSE

The first year of the course provides a

firm grounding in the three disciplines of

economics, politics and international

relations.

In the second and final years you

specialise either in economics and

politics or economics and international

relations. In both cases you will develop

your understanding of the central

elements of economic and political

theory in your second year.

The final year of the degree allows you

to take a range of specialist options and

to work on an independent study project

or dissertation, enabling you to pursue

your own interests in depth.

Modules examine areas such as

environmental economics, the political

economy of international trade, political

thought, globalisation and democracy,

international human rights and the global

political economy.

During the course you gain the required

confidence to create detailed and well-

informed reports, present arguments

persuasively, think critically and

strategically, and work co-operatively

in cross-cultural teams.

COURSE LENGTH






GCSE Mathematics (grade B or

above) and English (grade C or

above).




TYPICAL OFFERS






30 points;








FURTHER INFORMATION

[email protected]

Tel: +44 (0) 1865 484848


undergraduate

UCAS CODE LL21 BA/IX


43

Introduction to Politics

Quantitative Techniques in Economics & Finance I

Skills forEconomic Enquiry

Politics in ComparativePerspective

Introduction toInternational Relations


Microeconomics I Macroeconomics I

Contemporary Issues inWorld Politics

Module from Lists A or B

Module from Lists A or B

Microeconomics II Economics modulefrom List B

Economics, Politics and International RelationsInterdisciplinary Dissertation (2 module credits)

Choose 2 honours modules fromEconomics List D



Researching Politicsand IR 2: Methods

Third Year



Module from Lists A, B, D or E

Module from Lists A, B, D or E

Macroeconomics II

2 Politics modules from List A

Module from Lists B or C

Module from Lists B or C

Microeconomics II Economics modulefrom List B

Economics, Politics and International RelationsInterdisciplinary Dissertation (2 module credits)

Choose 2 honours modules fromEconomics List D

Choose 2 honours modules fromInternational Relations List F


Researching Politicsand IR 2: Methods

Third Year



Module from ListsB, C, D or F

Module from ListsB, C, D or F

Macroeconomics II

2 International Relations modules from List C

Politics modules List AAmerican Politics and SocietyModern British PoliticsPolitical Thought 1Political Thought 2Researching Politics and IR 1: Analytical Modes and ControversiesRussia and Eastern Europe after LeninState and Society in EuropeUnderstanding Europe: History, Culture and Political Economy

Economics modules List BFinancial Markets and InstitutionsIndependent Study (Community Engagement)International Labour MarketsInternational FinanceQuantitative Techniques in Economics and Finance IIRegional Studies: Europe, Asia and AfricaSkills and Knowledge of a Graduate Economist Plus language options

International Relations modules List CInternational Security and Conflict ResolutionResearching Politics and IR 1: Analytical Modes and ControversiesStructures of International GovernanceThe Global Political Economy Understanding Europe: History, Culture and Political Economy

Economics Honours modules List DContemporary Issues in EconomicsEconometricsFinance and DevelopmentIndependent StudyEnvironmental EconomicsPolitical Economy of International Trade

Politics Honours modules List EComparative Welfare StatesConflict and Post-war Reconstruction Counter Terrorism in Comparative PerspectiveFreedom, Justice and Political ThoughtGlobal Environmental PoliticsGlobalisation, Democracy and Civil SocietyIdentity Politics and ViolenceIndependent StudyPolitical Sociology of Crime and Disorder South African Politics: From Apartheid to DemocracyState and Society in Contemporary Russia Theory and Practice of Human Rights

International Relations Honoursmodules List FAmerica and Europe: The Political Economy of Global Hegemony Conflict and Post-war Reconstruction Counter Terrorism in Comparative PerspectiveEast Asian Regionalism Global Environmental PoliticsGlobalisation, Democracy and Civil SocietyIdentity Politics and ViolenceIndependent StudyInternational DevelopmentInternational Human Rights LawInternational Law and InstitutionsSouth Africa: From Apartheid to DemocracyTheory and Practice of Human RightsThe Global Political Economy

ECONOMICS, POLITICS AND INTERNATIONAL RELATIONS DEGREE STRUCTURE

ECONOMICS AND POLITICS CONCENTRATION

ECONOMICS AND INTERNATIONAL RELATIONS CONCENTRATION

MODULE KEY

COMPULSORY

ELECTIVE

WORK PLACEMENT

HONOURS


FOUNDATION DEGREESBy studying for a foundation degree at one of our partner institutions in the UK you will learn thetransferable skills and gain the knowledge you need to respond to future developments in theworkplace. Successful completion of one of these courses may allow you to progress to the finalyear of a related bachelor’s degree at the Business School or within the partner institute (whereapplicable).

FOUNDATION DEGREE (ARTS) BUSINESS, MANAGEMENT AND COMMUNICATIONSThis work-based course develops the knowledge and skills needed for a career in

business, management or communications. Designed with input from employers and

expert staff, and drawing on your previous work experience, this course will allow you

to explore the fields of business, management and communications, while maintaining

a holistic view of business within a variety of contexts.

Taught at three Further Education Colleges – Abingdon and Witney College, Solihull

College and Swindon College – this foundation degree aims to develop the key skills

that graduates need when entering or progressing within the workplace. In addition,

subject to validation, this course will also be taught at Bridgwater College and

Brooklands College. The course has three strands:

� The Business strand introduces you to the scope and functions of business,

developing your understanding of the environments within which organisations

operate.

� The Management strand takes basic management concepts and theories to a

contemporary and practical level, integrating organisational behaviour aspects

with management and decision making.

� The Communications strand looks at the interaction and communication between

staff and internal and external customers and stakeholders.

Alongside these practice-based strands, the course also develops your professional,

academic and research skills. In your first year, you will be introduced to areas such as

critical thinking and academic writing. In the second year, you will focus on research

skills and developing skills of enquiry in preparation for your work-based business

project.

This will help preparation for your honours component modules should you progress

on to the final year of an honours degree. Your progression options are: � BA (Hons) Business and Management delivered at Oxford Brookes University� BA (Hons) Business and Management delivered at Solihull College� BA (Hons) Business, Management and Communications delivered at

Swindon College.

This foundation degree prepares you to pursue a career in business within a variety of

contexts. You will gain practical management and communication skills, transferable

within a range of industries and sectors.

ABINGDON ANDWITNEY COLLEGE

UCAS code NP1Y FdA/AB21

BRIDGWATER COLLEGE

UCAS code subject to validation

BROOKLANDS COLLEGE


SOLIHULL COLLEGE

UCAS code NP1X FdA/SH10

SWINDON COLLEGE

UCAS code NP19 FdA/SW14

COURSE LENGTH

Foundation degrees are taught in

modules, providing you with the

flexibility to complete your degree

at a pace that suits you, normally

between two and five years.

Applications for foundation degrees

should be made through UCAS.

FURTHER INFORMATION

[email protected]

Tel: +44 (0) 1865 484848


undergraduate

44


Foundation degrees are designed jointly with employers to equip you with the technical knowledgeyou need in your working life. They are taught at our partner institutions and accredited by OxfordBrookes University.

FOUNDATION DEGREE (ARTS) BUSINESS AND ENTERPRISEThis work-based course will develop the knowledge and skills you need for a career in

business or enterprise development. Designed with input from regional and local

employers and expert staff, and drawing on your previous and current work experience,

the course has been designed to develop your understanding of business and

innovation principles.

Taught at Oxford and Cherwell Valley College, at its Oxford campus, this foundation

degree has been designed to prepare you to operate in the world of business, while

developing an understanding of the nature of enterprise and its fit within a range of

business environments. In addition, subject to validation, this course will also be taught

at the Reading Campus.

� The Business strand of the course seeks to equip you with an understanding

of the scope and functions of business, as well as an appreciation of the internal

and external environments in which businesses operate.

� The Enterprise strand explores the concepts and theories of enterprise and

entrepreneurship, while examining organisational behaviour, the nature of creativity

and the concepts of management and decision making.

Alongside these practice-based strands, the course also develops your professional,

academic and research skills.

� In your first year, you will be introduced to areas such as critical thinking and

academic writing.

� In the second year, you will focus on research skills and developing skills of

enquiry in preparation for your business project (which will be focused on your

workplace).

This will also help prepare you for your honours component modules (eg synoptic

module or dissertation), should you decide to progress on to the final year of the

BA (Hons) Business and Management course, delivered at Oxford Brookes University.

To join this course, you need to be working in an appropriate current role. Your

work-place provides the work-based element of the course.

This foundation degree provides you with the skills you need to pursue a career

in business within a variety of contexts. You gain practical management and

communication skills, transferable within a range of industries and sectors.

OXFORD AND CHERWELL VALLEY COLLEGE

Oxford Campus

UCAS code NN102 FdA/BAE

Reading Campus


COURSE LENGTH

Foundation degrees are taught in

modules, providing you with the

flexibility to complete your degree at

a pace that suits you, normally

between two and five years.

Applications for foundation degrees

should be made through UCAS.

FURTHER INFORMATION

[email protected]

Tel: +44 (0) 1865 484848


undergraduate

45


CITY UNIVERSITY OF HONG KONG

BA (Hons) International Business Management

THE INSTITUTE FOR INTERNATIONAL MANAGEMENT AND

TECHNOLOGY, INDIA

BA (Hons) Business Administration

BA (Hons) Retail Management

BSc (Hons) Hotel and Restaurant Management

THE INTERNATIONAL BUSINESS SCHOOL, BUDAPEST

BA (Hons) Business Studies (also available in Hungarian)

BA (Hons) Finance and Accounting

BA (Hons) International Business Relations

BA (Hons) Arts Management

BA (Hons) Travel and Tourism Management

NILAI UNIVERSITY COLLEGE, MALAYSIA

BA (Hons) Accounting and Finance

Dual Awards


BA (Hons) Business and Finance for Managers

BA (Hons) Business and Management

BA (Hons) Business and Marketing Management

BA (Hons) Human Resource Management and Business

BA (Hons) International Business Management

BA (Hons) Business and Hospitality Management Studies

THE POLISH OPEN UNIVERSITY


BA (Hons) Financial Management

BA (Hons) Marketing and Advertising

BA (Hons) Business and Information Systems

OVERSEAS DEGREESThe Business School has various professional relationships with education institutions overseas.

Students at City University of Hong Kong, the Institute for International Management and Technology (IIMT) in India, the

International Business School in Budapest, Nilai University College in Malaysia and the Polish Open University are able to study

for an Oxford Brookes University accredited degree taught in English in these countries.

For further information, please email [email protected] or call +44 (0) 1865 484848

46


ALUMNI YOUR NETWORK, YOUR FUTURE

PROSPECTIVE AND CURRENT BUSINESS SCHOOL STUDENTS BENEFIT FROM:� On-site support from the Alumni Office� Internationally based alumni coordinators, who provide advice on programmes and living and studying in Oxford� A discount of 10% off postgraduate programme tuition fees for Oxford Brookes University graduates.

GRADUATE MEMBERS BENEFIT FROM:� Reunions and networking with key industry contacts� Continuing professional development events� A regular e-zine containing the latest hot topics in business and news from the Business School� Joining our groups on LinkedIn and Facebook where you can connect with friends, lecturers and students at the Business

School and draw on expert knowledge.

http://linkd.in/brookesbs www.facebook.com/brookesBS

ALUMNI ACTIVITIESAlumni members from across the globe support the Business School in all sorts of ways, for example:� Providing work placements or internships in their organisations� Mentoring a current or graduating student � Engaging students in project work within their organisations � Returning as a guest speaker to talk about their careers or organisations � Being Business School ambassadors at visit days, open days, graduations or recruitment fairs.

For more information about the Business School Alumni, visit: www.business.brookes.ac.uk/alumni

The Business School supports over 25,000 alumni in more than 155 countries around the world. It is continually adding

value and services to the network, to provide real benefit to members.

Above centre: PR guru Max Clifford, speaks at a joint Alumni/ABS networking event

47


BUSINESS SCHOOLUndergraduate Business Degrees 2013

For further information on any of our Undergraduate Business Degrees telephone: +44 (0) 1865 484848email: [email protected]

www.business.brookes.ac.uk

NPD MARCH12 3986


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