Un Français en Russie

Career in 3 movements:

1) I know nothing, so I am learning by doing

2) Getting exposed: leading to have things done

3) Logic in career : strategy & luxury branding

FM LOGISTICFinancial Control Manager Russia & Ukraine

• November 2000 – April 2002 (1 year 6 months) • Supervised 5 controllers• Work closely with sales department on commercial offers • Was involved in transversal projects (HR, etc.) and the opening of 9

regional branches

Oops! Facts & figures!

ALLIOS - SOFRAMAPDeputy Managing DirectorJoint-Venture in RUSSIA “MODULE”

• October 2002 – September 2003 (1 year)• Industrial & commercial Joint-Venture between ALLIOS (Production

& Sales, paintings and coatings) and STROYKOMPLEKT (distributor in Russia & CIS)

• ObJ: understand / inform / recommend a winning strategy

Don’t believe the truth Check by yourself!

ALTADISCountry Manager, Russia

• September 2003 – February 2006 (2 years 6 months) • GAULOISES & GITANES • Marketing : media, Horeca / PR, trade-marketing• Commercial : Van-selling, FMCG-style

Be the man Paris trustsSell & Party! Be a brand

ALTADIS / IMPERIAL TOBACCO GROUP Business Development Director

• February 2005 – January 2007 (2 years) • Acquisition of the #1 Russian tobacco company• BOSTON CONSULTING GROUP• Merger of ALTADIS sales & merchandising organization within

IMPERIAL TOBACCO GROUP

Work hard, Play hard!Manage complexity, focus, Team-work, delegate, just do it

TAG Heuer SA (LVMH GROUP)Country Manager, Russia & CIS

• January 2007 – February 2010 (3 years 2 months) • The Brand: from a ‘no-brand’ to top of mind & sales • Selective distribution• Selective communication

Luxury Branding is what I likeCreate a momentum: look bigger than

you are, be everywhere everyday

PARFUMS CHRISTIAN DIORGeneral Manager Russia

• January 2011 – Present (4 years 6 months) • Buy a brand, not a product: the HOUSE of DIOR• Retailers / distributors are key

Make the world a better place Dream job?

What’s next? • ((Skills + Experience) x qualities) + defaults = YOU can you put it on a paper?

• “Connais-toi toi-meme” do you?

• Action plan! Bilan de competence, training, seminars, gurus… Coaching, regularly a beer with your best friend, etc. Be challenged, listen, analyze / feel Excited? Stressful? Positive / negative stress? Comfort zone / non comfort zone Are you happy?

EX: DNA & CODES

• People / Team manager

• Intuitive (ideas, concepts, dynamics… over analytics)

• Communication / extravert

• Makes things better (growth, comfort…)

• Trustful

• Classical education, culture generale, very French

• Curious / exploration

• Luxury, watches, perfumes & cosmetics

• Wines & spirits

• Sports

• Guitar & rock’n’roll

• English/Russian/poor German-speaking

• Russia

• Normandie…

Success / Happiness DOES YOUR BUSINESS &

LIFE STYLE FIT WITH YOUR

DNA?