1. By: Ravon Lingard, Louis Miller, Sherif El Sherif, Ankita Kanakadandila

2. Our Mission Statement At Umami, we do what we do because healthy food is the essence of our being and we have a passion for making it. Healthy food is a right, not a luxury, and we wish to educate children on its importance 3. Objectives To maintain the profitability of our business while increasing health- consciousnessparticularity in nutritionfor elementary school children in St Louis To establish a healthy profit and enable the expansion of the Umami brand 4. What We do? Fast-Casual Dining Specialize in Japanese Ramen Noodles Customizability 3 Kinds of Grain 4 Soups and Sauces Toppings Rice ($4) Miso Based Soup (Free) Hard boiled and Raw Eggs (Free) Tokyo Wavy Noodle ($6) Soy Sauce Based Soup (Free) Marinated Beef (Add $1.50) Seasonal Noodle ($6.50) Clear Soup (Free) Seasonal Vegetables (Carrots, Pumpkin, Squash, Peas) (Add $1) Seasonal Soup ($1.00) Roasted garlic or pepper flakes (Free) Corn or grilled onions (Add $.25 for either) 5. Economic Viability? Estimate sale of 3,400 meals a month ($7.50 a meal) Gross profit margin of 25% ($70,780) 6. Demand Who are our Customers? Who are our Competitors? Why Invest? ?? ?? ? ? 7. The Obesity Epidemic A third of Americans under age 19 are obese Over 150,000 minors have type 2 diabetes 8. Framing the Issue 9. We will close the doors once a month to travel to schools to educate low income kids about healthy eating and offer them free healthy options. Our Solution? 10. Umamis 10 Year Plan 11. How will we be successful? Our Mission Our Business Our Economic Viability Our Social Enterprise 12. Work Cited http://recycledinc.wordpress.com/2010/07/0 5/moms-and-tots-arts-crafts-session-31st-july- 2010/ http://www.bloglet.com/how-to-encourage- and-improve-kids-drawing-activities/ http://www.rantlifestyle.com/2014/01/07/20- lesser-known-fast-food-joints-youre-missing/