UGC Promotion guide

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Transcript of UGC Promotion guide

Page 2: UGC Promotion guide

The club is a dynamic online portal that’s free to join for all UK undergraduates, offering members access to valuable career resources like interview advice, job adverts, skills seminars and interaction with employers.

Organisations can also join via the club’s employer portal, where they’re able to view student profiles and get in touch directly to discuss job opportunities.

The benefits of joiningThrough email campaigns, updated web copy, flyers and posters targeting university students and brands, we highlighted the benefits of joining CIMA’s Undergraduate Club.

Undergraduates:Get a competitive advantage and stand out in the job market

Invest in your future and show employers you’re serious about adding value to their business

Use CIMA’s resources and employer network to get ahead

Upskill and get business ready.

Employers: Cherry-pick the best candidates for your graduate schemes by browsing profiles online and getting in touch directly, saving time and recruitment costs

Increase brand awareness and influence as you share knowledge and resources with bright, dedicated students

Gain brand recognition through your association with CIMA, a reputable global body

Help create tomorrow’s business leaders by discovering talented, driven undergraduates and helping them develop in your organisation.

In early 2015, CIMA updated the UK version of its Undergraduate Club with the aim of providing additional career support to university students and helping them prepare for the world of work as they approach graduation.

AcademicsEmployersUndergraduates

Share, search and promote

Post vacanciesGet your vacancies seen by

hundreds of career-driven candidates

ContributeGet your content seen by

bright undergraduates

Engage with studentsFind the best undergraduates

and get in touch

Register now!

Trending posts right now

Join the CIMA Undergraduate Club

Showcase your organisation on the CIMA Undergraduate Club and meet committed students who are serious about their careers and dedicated to developing themselves, making them

ideal candidates for any business or finance role.

By contributing content and engaging with club members, you’ll raise awareness of your brand amongst ambitious undergraduates.

Employers: sign up for free today

Once registered, you’ll be able to promote your organisation through the members-only web portal and connect with high-calibre students looking for

undergraduate roles, internships and graduate schemes.

If you’re an employer looking for career-driven graduates, please fill in the form below to join the Undergraduate Club for free:

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CV Writing

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How I split my study and social timeFind out more about CIMA

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www.cimaglobal.com

Username / Email

Password

Log-in Register now!

By signing up, you’ll be able to create a company profile on the portal, share content with our members and get in touch with undergraduates you think would be a good fit for your business.

Find out more

Find out more about CIMA Log-in / [email protected]

Share this page

© CIMA

How did you hear about the CIMA Undergraduate Club?

Company Name

Location

Website URL

Email address

Sector

find the UK’s brightest bUsiness

minds

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Events such as career fairs, employer talks, open days and skills workshops

Blog posts and podcasts offering expert tips, inside advice and success stories

Community forums where students and employers can interact, ask questions, swap study advice and discuss job vacancies

Trending posts highlighting the most popular resources and discussions

Employer profiles added regularly, so that students can find out more about brands and their available roles.

A key factor in ongoing student engagement is the club’s gamification element. Members gain points every time they carry out activities like posting in the forum, accessing exclusive resources or referring a friend. The more points they earn, the higher their membership status climbs (from ‘Level 1’ to ‘Gold Club’), and they can win prizes each time they complete a level.

Prizes range from cinema tickets and a T.M. Lewin shirt all the way up to a CV writing service and £200 STA Travel vouchers.

Loyalty rewards

gain a competitive edge

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id eos eos audis re delitatet quis sunt, sequaspe dolorum vendae consed est.

Your progress

Levels

Prizes

Badges

150 points to reach level 2

Level 1

Level 1 Level 2 Level 3 Level 4 Gold Club

250 points0 points

500 points 750 points 1000 points

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Find out more about CIMARegister as a student

[email protected]

Share this page

© CIMA

Home Your community Find a job Resources Get chartered

1

1

2 3 4 GOLD

100 points

Levels are unlocked through a points system, each level requires 250 point to complete and unlock the next. Once you

complete a level, you will recieve a prize (detailed below). Points are awarded by earning badges. Once the four main

levels are unlocked, you will become a ‘Gold Club’ member and get exclusive club benefits and rewards. To read full

T’s&C’s of the game click here.

Prizes are awarded upon completion of each level. Once you have reached ‘Gold Club’ status, you will recieve top

priviliges for maintaining your status.

Points are awarded for earning badges. The more badges you earn, the more points you get towards your next level.

Once you are a ‘Gold Club’ member, you will have a new set of badges to earn to keep your status.

Two free cinema tickets

A hair cut with a national hair salon Interview clothing from Hawes and Curtis

Free CV and cover letter services Top mystery Privileges!

Show offShare the club on social media

DetectiveBe the first to comment in a forum

Thought leaderStart a forum discussion

SavvyContact an employer

MessengerIntroduce a new club member

ExplorerRSVP to an event

Top contributorBe a top contributor for 5 consecutive days

NewbieFully complete profile including CV

H E L L O

25

2525

ChatterboxContribute in a forum

Clever clogsRead a resource

510

50

25

50

25

25

Recent achievements

Chatterbox Contributed in a forum

Clever clogs Read a resource

Chatterbox Contributed in a forum

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10

5

25

Explorer RSVP to an event

Joined the club! Click here to recieve your joining gift

Chatterbox Contributed in a forum

New forum comment in: ‘How I split my study and social time’

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1

Post something

1 1

1 2

3 4

GOLD

MeMbers gain points every tiMe they carry

out activities like posting in the foruM, accessing exclusive

resources or referring a friend.

The club is full of resources aimed at increasing members’ chances of career success, including regularly added and updated content that’s worth coming back for:

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Supporting documents

To support the Undergraduate Club campaign, we produced a range of print and digital materials:

Academics

Undergraduates Employers

Username / Email

Password

Log-in

Register now!

Whatever your degree subject, if you’re a student at any UK university you can join the CIMA Undergraduate Club for free today and get ahead in your career.

Find out more

Your profi le

Basic info

Contact details

Company nameCIMA SectorChartering Accounting

Vacancies availableGraduate schemes Internships Work experience

Email [email protected] number0203 xxx xxx

Twitter@cimaglobal

LinkedInlinkedin/cimaglobal

Website URLwww.cimaglobal.comGraduate website URLwww.cimaglobal.com/grads

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Getting started: how to join and fi ll in your profi leTo register for free as an employer on CIMA’s Undergraduate Club, visit undergradclub.cimaglobal.com,

select the ‘Employers’ tab and click ‘Register Now!’.

Once you’ve fi lled in the form, click ‘Register Now’. All registrations are moderated and once a member of the CIMA

team has approved your membership, you’ll receive a confi rmation email welcoming you to the Undergraduate Club.

The next step is to fi ll in your company profi le. Your profi le will show your company name, website (plus dedicated

graduate website), sector and current vacancies.There is space for a company description and the option to upload supporting videos and brochures. You can also see

how many views your profi le has received so far.

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How we promote the club to university studentsWe promote the club to bright, career-driven undergraduates in several ways:

• On-campus activity – our campus managers attend university lectures, presentations and careers fairs

• University communications – Facebook, Twitter, emails and online banners targeting students

• Marketing support – CIMA recruitment brochures, posters and fl iers distributed around university campuses

• Third party advertising – graduate job sites like Milkround and TARGETjobs

• University staff – lecturers and careers advisers promote the club to their students as a way to get

in front of employers like you

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registerfor free

the More you include, the More your profile will stand out to club MeMbers.

Flyers encouraging employers to advertise via CIMA’s Undergraduate Club and on CIMA MY JOBS

Flyers promoting the Undergraduate Club to students, distributed on campus at UK universities

An A4 poster for academics and careers advisers to display on campus

A PDF guide for employers, explaining how CIMA’s Undergraduate Club works and how employers can benefit.

the caMpaign has been a terrific success and

we continue to add exclusive content and

resources provided by top eMployers on a

regular basis.

Get work-ready with CIMA’s Undergraduate Club

If you want to start your career with a bang, join CIMA’s free

Undergraduate Club, open to all university students in the UK.