Uber Unlocks OOH - Moving Walls studies/Case... · Uber’s billboard advertisements in specific...

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www.movingwalls.com Uber Unlocks OOH

Transcript of Uber Unlocks OOH - Moving Walls studies/Case... · Uber’s billboard advertisements in specific...

Page 1: Uber Unlocks OOH - Moving Walls studies/Case... · Uber’s billboard advertisements in specific areas. Solution: Comparing the advertisement reach to the number of app opens during

www.movingwalls.com

Uber Unlocks OOH

Page 2: Uber Unlocks OOH - Moving Walls studies/Case... · Uber’s billboard advertisements in specific areas. Solution: Comparing the advertisement reach to the number of app opens during

www.movingwalls.com

Challenge: To measure the effectiveness of Uber’s billboard advertisements in specific areas.

Solution: Comparing the advertisement reach to the number of app opens during the measurement phase.

Execution: Measure by using third-party sources and the number of app opens during the measurement phase.

Results: 1,037,592 Total Uber App Opens across chosen sites during the campaign.


Review and Assessment of Uber's Privacy Program (1) · PDF fileReview and Assessment of Uber’s Privacy Program ... of Uber’s Privacy Program. We recommend that Uber ... Consumer

Review and Assessment of Uber's Privacy Program (1) · PDF fileReview and Assessment of Uber’s Privacy Program ... of Uber’s Privacy Program. We recommend that Uber ... Consumer

EvolutionoftheiPhone Baseband)and)Unlocks · EvolutionoftheiPhone Baseband)and)Unlocks @MuscleNerd iPhoneDevTeam Hack0in0the0Box,0Amsterdam May24,2012 1 Thursday, May 24, 2012

EvolutionoftheiPhone Baseband)and)Unlocks · EvolutionoftheiPhone Baseband)and)Unlocks @MuscleNerd iPhoneDevTeam Hack0in0the0Box,0Amsterdam May24,2012 1 Thursday, May 24, 2012

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OOH Proven effectiveness - Amazon Web Services...Including OOH Increases Revenue ROIs for Search and Print Using OOH Not using OOH 6.73 5.85 4.01 5.11 10.24 0 2 4 6 8 14 16 TV OOH

OOH Proven effectiveness - Amazon Web Services...Including OOH Increases Revenue ROIs for Search and Print Using OOH Not using OOH 6.73 5.85 4.01 5.11 10.24 0 2 4 6 8 14 16 TV OOH

IN THE CIRCUIT COURT OF THE SEVENTEENTH JUDICIAL …myfloridalegal.com/webfiles.nsf/WF/TDGT-B4YNC8/...appropriate to UBER’s size and complexity, the nature and scope of UBER’s

IN THE CIRCUIT COURT OF THE SEVENTEENTH JUDICIAL …myfloridalegal.com/webfiles.nsf/WF/TDGT-B4YNC8/...appropriate to UBER’s size and complexity, the nature and scope of UBER’s

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ooh , • h z ooh h, 00 tOOh t ooh t? · ooh , • h z ooh h, 00 tOOh t ooh t?

ooh , • h z ooh h, 00 tOOh t ooh t? · ooh , • h z ooh h, 00 tOOh t ooh t?

OOH Trends

OOH Trends

Ethno Plunderphonics: On Some Mockingbird Transcriptionslabos.ulg.ac.be/cipa/wp-content/uploads/sites/22/... · light light light you you you bleed bleed bleed ooh ooh, ooh ooh hurt

Ethno Plunderphonics: On Some Mockingbird Transcriptionslabos.ulg.ac.be/cipa/wp-content/uploads/sites/22/... · light light light you you you bleed bleed bleed ooh ooh, ooh ooh hurt

Mobile: measurability unlocks spending

Mobile: measurability unlocks spending

Virtual Unlocks Cloud

Virtual Unlocks Cloud

Daniel Unlocks Revelation

Daniel Unlocks Revelation

5G Fully Unlocks Augmented Reality Potential

5G Fully Unlocks Augmented Reality Potential

Default Parallels Small Business Panel Page CX 2018... · 2018. 11. 13. · CRUP 08,OOh. 09,OOh. 09,30h. 11,OOh 13,30h 14, 0011. 15,OOh. 15,30h Verificación;técnica y administratiba

Default Parallels Small Business Panel Page CX 2018... · 2018. 11. 13. · CRUP 08,OOh. 09,OOh. 09,30h. 11,OOh 13,30h 14, 0011. 15,OOh. 15,30h Verificación;técnica y administratiba

Accelerating Sharing Economy: Uber’s Dysfunctional Discourse of Technological Disruption

Accelerating Sharing Economy: Uber’s Dysfunctional Discourse of Technological Disruption

OOH Report

OOH Report

HUXWUHS$ OOH : JLQULRWQR0 HUXWUHS$ · 2019. 4. 26. · ooh : jlqulrwqr0 huxwuhs$ ooh : jlqulrwqr0wdh3 ooh : jlqulrwqr0 ghwvh1 ooh : jlqulrwqr0 s pxo6o h : hjux3 1 ooh : qlwrdyuhve2

HUXWUHS$ OOH : JLQULRWQR0 HUXWUHS$ · 2019. 4. 26. · ooh : jlqulrwqr0 huxwuhs$ ooh : jlqulrwqr0wdh3 ooh : jlqulrwqr0 ghwvh1 ooh : jlqulrwqr0 s pxo6o h : hjux3 1 ooh : qlwrdyuhve2

DANIEL UNLOCKS REVELATION - WordPress.com

DANIEL UNLOCKS REVELATION - WordPress.com

OOH Outperforms Traditional Media Across the Globe · from advertisers. August 15, 2015 Special Edition: OOH Around the Globe Key Facts About Global OOH: • OOH advertising is a

OOH Outperforms Traditional Media Across the Globe · from advertisers. August 15, 2015 Special Edition: OOH Around the Globe Key Facts About Global OOH: • OOH advertising is a

OOH Proven effectiveness - COMMB...TV OOH Radio Print Digital Display Digital Search Including OOH Increases Revenue ROIs for Search and Print Using OOH Not using OOH 6.73 5.85 4.01

OOH Proven effectiveness - COMMB...TV OOH Radio Print Digital Display Digital Search Including OOH Increases Revenue ROIs for Search and Print Using OOH Not using OOH 6.73 5.85 4.01