JITHIN GEORGEROLL.NO. 13

TYPOLOGY OF E-TOURISM

E-Tourism is the use of information and communication technologies for market transaction, involving exchange of value such as purchase, sales, and exchange of information. These exchanges involve two or more parties

such as business entities, consumers, governments, and employees in the tourism sector.

Thus, e-tourism can be classified into various categories, based on the involvement on the involvement of parties.

Types of e-tourism are:B2B E-TOURISMB2C E-TOURISMC2B E-TOURISMC2C E-TOURISMB2E E-TOURISM OR INTRA-

ORGANIZATIONAL NETWORK

B2B E-TOURISM

Business-to-Business E-tourismIn B2B e-tourism, two or more

organizations interact with each other. One business entity sells its products or services to another business entity.Eg: Travel agency – hotel , Airline etc.

Business-to-consumer e-tourism

B2C e-tourism encompasses the communication between the business and the consumer over the electronic network. Consumers have direct access to the supplier’s network where they browse, select, and buy online with the help of a payment. For example, British airways are a leading

international airline in the world. The website of the airlines, rated as the best airlines website worldwide, is a novel example of B2C e-tourism model.

Consumer-to-business e-tourism

C2B is the electronic commerce business model, in which consumers can offer products and services to companies and the companies pay them

Consumer-to-consumer e-tourism

In the C2C e-tourism model, the electronic marketplace provides a platform for consumers, who are connected through the internet, to interact and trade their products and services.

(Transactions occur between two or more consumers)E.g: eBay

B2E consists of transactions that occur between a business and its employees.Delta Air, for example, provides an electronic

system for flight mechanics to order replacement parts for aircraft called INIRN, which stands for “I Need It Right Now”. In this case the business is providing an electronic service for its employees.