Two New Shows: One Unique Franchise
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Two New Shows: One Unique Franchise The all-new True Crime Story franchise will speak to true crime and to larger cultural conversations in a way that infuses sharp- edged commentary that feels fresh and observational. Two passionate hosts lend their voices to take on true crime with two unique POVs. Hilarie Burton Morgan, social activist and true crime obsessive, hosts True Crime Story: It Couldn’t Happen Here which sheds light on crimes in small communities with a spotlight on the repercussions faced when everyone knows everyone. Jena Friedman, sharp-witted alumnus of The Daily Show hosts True Crime Story: Indefensible which unearths hidden elements in unusual cases that help to tell the real story. Sponsorship Opportunities • Presenting, Half and Weekly sponsorships available • Tagged Tune-in and Billboard Campaign • Customized Digital/Social Campaign that can include: • Content tool with Branded Handshake functionality • Post copy mention • Paid support with audience targeting • Twitter Content Partnership Opportunities with 100% SOV and brand pre-roll All offerings are subject to media negotiation and subject to change. Dates/timing subject to change/ incremental spend required for all social elements. Production fees may apply. TRUE CRIME STORY A NEW SPIN The genre like you’ve never seen it before
Transcript of Two New Shows: One Unique Franchise
Two New Shows: One Unique Franchise
The all-new True Crime Story franchise will speak to true crime and to larger cultural conversations in a way that infuses sharp-edged commentary that feels fresh and observational. Two passionate hosts lend their voices to take on true crime with two unique POVs.
Hilarie Burton Morgan, social activist and true crime obsessive, hosts True Crime Story: It Couldn’t Happen Here which sheds light on crimes in small communities with a spotlight on the repercussions faced when everyone knows everyone.
Jena Friedman, sharp-witted alumnus of The Daily Show hosts True Crime Story: Indefensible which unearths hidden elements in unusual cases that help to tell the real story.
Sponsorship Opportunities
• Presenting, Half and Weekly sponsorships available
• Tagged Tune-in and Billboard Campaign
• Customized Digital/Social Campaign that can include:
• Content tool with Branded Handshake functionality
• Post copy mention
• Paid support with audience targeting
• Twitter Content Partnership Opportunities with 100%
SOV and brand pre-roll
All offerings are subject to media negotiation and subject to change. Dates/timing subject to change/ incremental spendrequired for all social elements. Production fees may apply.
TRUE CRIME STORY
A N E W S P I NThe genre like you’ve never seen it before
