Two day masterclass: Placemaking and The City at Eye Level Learn how to create great streets and places for people. Public space definition, ownership and management and vacant ground floors are some of Thessaloniki’s challenges, either due to big projects, such as the new waterfront and the pedestrianization of Agia Sofia street, or through daily-life aspects such as maintenance responsibility and the economic crisis. How can new local communities and coalitions be mobilized? This masterclass provides placemaking tools in order to support and boost the resiliency of Thessaloniki’s day-to-day issues. Participate in this two-days masterclass by the team behind The City at Eye Level to learn and get inspired on how to get great streets and places for people.

For who? • experts working on improving streets, plazas and parks in cities • professionals in public space and urban planning • civic leaders active in placemaking and community-driven approaches • politicians looking to improve public space • entrepreneurs, real estate owners and developers who want to learn about the

city at eye level • students and young professionals who want to develop their skills Learn about: √ Placemaking: turn public spaces into great places where people want to be √ The City at Eye Level: creating streets and places for people √ Models to deal with vacant ground floors and promote markets √ Adopting a community-based approach: involve and activate ownership √ Tactical Urbanism: lighter-quicker-cheaper actions to start change now √ Place and street management: coalitions for sustainable strategy √ Inspiring examples from international practices √ Exchange with other participants from other disciplines and organizations

Images from previous masterclass, Porto Alegre, Brazil

Learn from: Hans Karssenberg, partner, trainer, placemaker at Stipo international, initiator of The City at Eye Level and Vivian Doumpa, placemaker, trainer at Stipo Thessaloniki, ΣτART / Topio, partner in The City at Eye Level

Day 1: Thursday 19 May 2016 Placemaking, community based approach, place management

9.00 Arrival 9.30 Start – Discuss main local challenges and opportunities 10.00 Introduction – The City at Eye Level – Placemaking – international

perspective from the UN Habitat to the citymaker movement 11.00 Place Game – learn by doing – using the method on an existing plaza in

Thessaloniki – lunch on site 16.00 Results – community activation- sustainable place management models

Day 2: Friday 20 May 2016 The City at Eye Level, quick actions, coalitions and strategy

9.00 Arrival 9.30 Start – Introduction Eye Level Game – Toolbox 10.00 Eye Level Game – learn by doing – analysing and improving streets from

the human perspective 13.00 Lunch 14.30 Workshop management and strategy:

- toolbox for lighter-quicker-cheaper action: take action now - set up street management coalitions in practice - develop long term strategies for a great city at eye level

16.00 Reflection on significance for local challenges and opportunities We offer: • Inspiring locations in Thessaloniki • Background material for theory and practice • Pragmatic action toolbox from The City at Eye Level, Project for Public Spaces

and Stipo • International experience and examples • Membership to the international community Location: to be announced

Costs Business and Government € 150, Non-profit € 100, Education € 75. Option to buy the book for € 25 (in stead of the regular € 35). Background Public space quality is the backbone of a sustainable city. The City at Eye Level wants to create great streets and places for people. It is a global network for creating great streets, places where you intuitively want to stay longer, addressing human scale interaction between buildings and streets, placemaking, good plinths (active ground floors) and a people-centred approach. We help cities develop streets and places in collaborative networks throughout the world. We share our lessons open source. The book has been developed with an international network 90 co-authors. Our partners include:

Stipo, initiator of the network, is a multi-disciplinary office for urban strategy, placemaking and city development. We offer an open window to a better city. We work in collaborative networks and co-create with partners. We work on area development, public space, and social, economic and technological innovation. As a public developer we are responsible from strategy to implementation.

Get the book: www.thecityateyelevel.com Join the community: www.facebook.com/thecityateyelevel Stipo: www.stipo.nl | www.facebook.com/stipoteam

Subscribe now! Vivian Doumpa | vivian.doumpa@stipo.nl | +30 6972102646