JACC 2011 - Twitter Strategies for Journalists & News Organizations
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Phone: 0800 019 6813www.accuracast.com
© 2009 AccuraCast Limited
Twitter News
fromAccuraCast Search Daily News
http://www.accuracast.com/search-daily-news/tag/twitter/
Phone: 0800 019 6813www.accuracast.com
© 2009 AccuraCast Limited
ReTweet Button Growth Disproportionate To Usage
24/08/09
TweetMeme, a service that monitors the popularity
of tweets and links being sent out on Twitter, has
itself grown rapidly in the past few months, due to
the extremely popular retweet buttons. Usage of
the service, though, has not quite kept up with this
growth.
Retweet button growth
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© 2009 AccuraCast Limited
40 Percent Of Twitter Just Pointless Babble
17/08/09
Marketing analytics company, Pear Analytics,
recently conducted a study about the type of
Tweets being sent out on Twitter. They found that
over 40% of tweets were just “pointless babble”
40% of twitter pointless babble
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© 2009 AccuraCast Limited
Twitter To The Defense Of NHS
14/08/09
Whatever the Americans (Republicans in particular)
may think of the UK’s National Health Service, the
Brits obviously love it - so much that when
someone criticised it, they tweeted enough in
defense of the NHS to bring Twitter down.
NHS defended on Twitter
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© 2009 AccuraCast Limited
More Twitter Links Than Facebook In Email
05/08/09
Links to Facebook and Twitter in email marketing
campaigns have increased drastically over the last
couple of years. In the same time period, the ratio
of number of emails linking to Facebook and to
Twitter has reversed.
More people link to Twitter in their emails
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© 2009 AccuraCast Limited
Twitter’s New Homepage
31/07/09
Twitter has been trying to expand their user base,
and as a positive step in that direction, they have
changed their homepage.
Twitter’s new homepage
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Traditional Media Delivers News Faster Than Social Media
20/07/09
A number of recent major news events and
breaking news stories were reported first on blogs
and microblogging sites like Twitter. However a
study conducted at Cornell University finds that
traditional media still remains vital in delivering the
news first.
Social media delivers news slower
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© 2009 AccuraCast Limited
Did Twitter Really Destroy Bruno?
16/07/09
The success or failure of a movie is traditionally
judged by its box office collections over the very
first weekend of its release. However in the case of
the movie Bruno, some believe its success is
determined by the nature of tweets about the
movie.
Did Twitter really destroy Bruno?
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© 2009 AccuraCast Limited
Microsoft Trumps Google Again With BingTweets
15/07/09
Microsoft is really sticking to the promise they
made of providing further innovations to their new
decision engine, Bing. Following closely on the
heels of the integration of Bing into Hotmail, they
have now presented another novel service called
BingTweets.
Microsoft real-time search via BingTweets
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© 2009 AccuraCast Limited
Women Favor Blogs Over Twitter
14/05/09
The 2009 Women in Social Media Study conducted
by BlogHer, iVillage, and Compass partners
revealed some very interesting habits of women as
far as the use of blogs and other forms of social
media are concerned.
Women favor blogs over Twitter
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© 2009 AccuraCast Limited
Twitter Search To Start Indexing Web Content
12/05/09
Santosh Jayaram, the new V.P. of Operations at
Twitter recently said that they will soon start
crawling and indexing links that are posted on
Twitter. This means that Twitter search results
could include several web pages that are crawled
from links within tweets.
Twitter search to index Web content
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© 2009 AccuraCast Limited
How Loyal Are Twitter Users?
06/05/09
It is a well known fact that Twitter has grown at an
explosive rate lately - their unique audience was up
100% in March - however, the site does not seem
to be very addictive to its new users.
60% new Twitter users desert site in 1 month
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© 2009 AccuraCast Limited
The Terminator On Twitter
24/04/09
Soon to be launched movie, Terminator Salvation,
has tapped into Twitter with a whole new concept
for self promotion.
The Terminator on Twitter
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© 2009 AccuraCast Limited
The Race For One Million Twitter Followers
17/04/09
Twitter is growing by leaps and bounds. Its
following grew by an unbelievable 75% from
February to March this year, with site visits
doubling. The site has its celebrity users to thank
for this sudden growth spurt.
@AplusK 1st with 1,000,000 Twitter followers
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© 2009 AccuraCast Limited
Popular Brands Succumb To Sneaky Twitter Advertising
14/04/09
A number of popular brands have been recently
caught paying for undercover publicity on Twitter.
These brands are paying Twitter users, via the
Magpie ad network, to tweet about their products.
Popular brands use sneaky Twitter advertising
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Twitter To The Rescue Of Small Businesses
27/03/09
In these days of recession, all possible money
saving measures are helpful. As the saying goes, ‘A
penny saved is a penny earned’. It has been found
that the popular micro-blogging site Twitter is
helping small businesses to do just that.
Twitter great for small business marketing
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© 2009 AccuraCast Limited
Where Do People Go From Twitter?
18/03/09
It has long been felt that people go downstream to
Twitter from sites such as Google and Facebook.
However, a recent post from analytics firm Hitwise,
shows that the reverse is also true.
Where do people go from Twitter?
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© 2009 AccuraCast Limited
Why Facebook Failed To Takeover Twitter
03/03/09
During a recent interview with Business Week,
Facebook’s Director and one of its largest
investors, Peter Thiel, publicly confirmed for the
first time that Facebook and Twitter had been in
serious talks with each other but the deal failed
over disagreements regarding price and structure.
Facebook fails to takeover Twitter
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© 2009 AccuraCast Limited
Integrating Search Into Twitter
26/02/09
Twitter is testing an integrated search feature on
their main site. The test is currently available in
beta to a handful of signed in users.
Integrating search into Twitter
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© 2009 AccuraCast Limited
Did You Know That StumbleUpon Is Bigger Than Twitter?
09/02/09
Social discovery site, StumbleUpon is not the most
hyped or talked-about site in the social medium.
Yet, it has reportedly accumulated over 7 million
users, making it almost 50% larger than the much-
hyped Twitter.
StumbleUpon was once bigger than Twitter
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© 2009 AccuraCast Limited
More Twitter News
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AccuraCast Search Daily News - Twitter/