TWEB
description
Transcript of TWEB
Toyota Worldwide Executive Board
Kevin Roberts-WWCEO
Bill Cochrane-WWCOO
Kurt Ritter-CEO West Coast
Giuseppe Caiazza-MD Toyota Europe
Sam Cassels-MD Saatchi/Fallon Japan
Paul Mareski-President Team One
Chuck Maguy-President-Saatchi LA
Mark Turner-Exec. Planning Director Saatchi LA
John Lisko-Exec. Media Director
Atsushi Fukuda-Global Business Director Toyota
Stuart Payne-CEO Saatchi Canada
Davin Power-GAD Saatchi Australia
Chris Doyama-MD Toyota Asia
Brian Sheehan-TWEB Coordinator
To be seen as indispensable strategic advisors, among the most influential players in the Toyota Global Network.
To focus on initiatives that make Toyota more efficient and contribute revenue growth to Saatchi & Saatchi.
Executive Summary Progress, Strategic issues (PDCA), the work, best practices by market
Moving Forward
People – internal/external (what’s on their mind? Invite key clients-Paul Vanderburgh)
Opportunities Threats
Agreed outcomes/RASCI’s
Last TWEB (March ‘09) message:
Consolidation and Sharing (e.g., Prius)
Hyundai AnalysisAsia “Fight Back” StrategyWorldwide Materials Sharing Hub
Next TWEB
From TWEB’s Biggest Problem
To TWEB’s Biggest Inspiration