TV EverywhereH1, 2019

Broadcaster VOD up 35%

TV AND ITS BABIESLINEAR TV

TV received via aerial,

satellite or cable is Linear

TV, i.e. any TV that is not

viewed over the internet.

Also known as Broadcast

TV, it can be watched as

Live TV or Playback TV.

PLAYBACK TVLinear TV recorded and watched after the live

broadcast is Playback TV. May be recorded on

a Personal Video Recorder (PVR), VCR or

other form of time-shifting technology.

LIVE STREAMINGBVOD watched live over the

internet as it is broadcast.

BROADCASTER VOD (BVOD)TV watched online is BVOD. It can be watched either live (via live streaming) or on-demand and is available on a computer, mobile device or Connected TV. BVOD

content is professionally produced, broadcast-quality and includes TV shows and movies, archived shows and BVOD exclusives and

originals.

TV is a video experience that allows consumers to watch professionally produced video content at the time and on the screen of their choosing. Below are the different ways people access that experience.

ON DEMAND

BVOD watched over the

internet at any time other

than live as it goes to air.

LIVE TVLinear TV watched

live as it is broadcast.

BROADCASTER VOD

TV watched online is BVOD. It

can be watched either live (via

live streaming) or on-demand

and is available on a computer,

mobile device or Connected TV.

BVOD content is professionally

produced, broadcast-quality

and includes TV shows and

movies, archived shows and

BVOD exclusives and originals.

TV EVERYWHEREH1, 2019

THEBVOD-O-SPHERE

H1, 2019

'-

4,000,000

8,000,000

12,000,000

16,000,000

20,000,000

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26

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Week no.

BVOD Total hours viewed per weekH1, 2019

Wk 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26

Hours pw (millions) 8.0 9.1 10.0 9.5 11.1 11.9 11.8 11.8 12.3 12.3 13.2 12.4 12.5 12.5 13.5 13.7 15.2 14.9 13.8 14.2 14.4 13.9 14.7 15.5 14.8 14.9

BVOD CONSUMPTION TREND

TV EVERYWHERE

H1, 2019

'-

3,000,000

6,000,000

9,000,000

12,000,000

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26

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Week no.

BVOD Total hours viewed per weekH1, 2019

live on demand

BVOD CONSUMPTION TREND BY VIEW TYPE

TV EVERYWHERE

H1, 2019

172,947,517

236,181,424

78,436,864

103,577,307

'-

100,000,000

200,000,000

300,000,000

400,000,000

H2, 2018 H1, 2019

on demand live

+35%BVOD CONSUMPTION BY CALENDAR HALF

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339,758,731

TV EVERYWHERE

48.9%

18.4%

14.2%

18.5% 47.7%

16.6%

15.7%

20.0%

H1, 2019

BVOD CONSUMPTION BY SCREEN AND VIEW TYPE

SCREEN USESCREEN USE

LIVE STREAMINGSCREEN USEON-DEMAND

52.0%

23.0%

10.4%

14.7%

TV EVERYWHERE

H1, 2019

Mobiles

Connected TV

PC/Laptop

Tablets

BVOD AVERAGE DAILY TOTAL HOURS PER DEVICE TYPE

TV EVERYWHERE

H1, 2019

'-

2,000,000

4,000,000

6,000,000

8,000,000

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26

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Week number

BVOD Total hours viewed per weekH1, 2019

desktop phone tablet tv

BVOD TOTAL WEEKLY CONSUMPTION PER DEVICE TYPE

TV EVERYWHERE

H1, 2019

5.1%

8.2%

3.9%

5.3%

3.9%

15.4%

10.8%

14.3%

11.7%

6.3%

5.0% 5.3% 5.3%

C00-04 C05-12 C13-17 F18-24 M18-24 F25-39 M25-39 F40-54 M40-54 F55-64 M55-64 F65+ M65+

BVOD DEMOGRAPHIC PROFILE: ON DEMAND

TV EVERYWHERE

H1, 2019

5.1%

8.2%

3.9%5.3%

3.9%

15.4%

10.8%

14.3%

11.7%

6.3%5.0% 5.3% 5.3%

4.2% 4.0%

1.6% 1.6% 1.4%

7.6%

5.9%

12.0%10.9%

9.7%8.6%

18.2%

14.2%

C00-04 C05-12 C13-17 F18-24 M18-24 F25-39 M25-39 F40-54 M40-54 F55-64 M55-64 F65+ M65+

BVOD (on demand) Linear Broadcast TV

DEMOGRAPHIC PROFILE DIFFERENCES

TV EVERYWHERE

H1, 2019\

25%ENTERTAINMENT

20%DRAMA

19%CHILDRENSPROGRAMS

16%REALITY

5%COMEDY

4%3%2%1%>1%

SHARE OF BVOD VIEWING BY GENRE

4%

SPORTSPANEL

LIFESTYLE MOVIES NEWS DOCUMENTARIES/FACTUAL

MUSICEDUCATION

OTHER

TV EVERYWHERE

H1, 2019

'-

350,000

700,000

1,050,000

1,400,000

1.0

0

2.0

0

3.0

0

4.0

0

5.0

0

6.0

0

7.0

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22.

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23.

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24.

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Monday Tuesday Wednesday Thursday Friday Saturday Sunday

BVOD CONSUMPTION: BY DAY

TV EVERYWHERE

H1, 2019

'-

1,000,000

2,000,000

3,000,000

4,000,000

1.0

0

2.0

0

3.0

0

4.0

0

5.0

0

6.0

0

7.0

0

8.0

0

9.0

0

10

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11.

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12.

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13.

00

14.

00

15.

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16

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17.

00

18

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19

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20

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21.

00

22.

00

23.

00

24.

00

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desktop phone tablet tv

BVOD CONSUMPTION: BY DEVICE TYPE

TV EVERYWHERE

For more information contact us contact@thinktv.com.au