Turn Your Google+ Local Page into a New Customers Magnet
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Transcript of Turn Your Google+ Local Page into a New Customers Magnet
www.losangeleswebstrategies.com
www.losangeleswebstrategies.com
Who cares?
• 97 percent of U.S. consumers search online for local business information
• Google is still king of search
Benefits? Check.
• Pay nothing• Get found on Google, increase
website/store traffic• Help your business stand out amongst the
competition• Boost engagement with images and videos • Increase sales with special offers and
coupons• Pocket bigger profits than the competition
www.losangeleswebstrategies.com
What Is Google+ Local?
What Is Google+ Local?
www.losangeleswebstrategies.com
What Is Google+ Local?
What Is Google+ Local?
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How To Do It
1. Submit your information, from basic contact info to photos
2. Verify your listing by phone or postcard
3. Wait for your listing to appear on Google…
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www.losangeleswebstrategies.com
How To Optimize Your Listing
Make sure your page is 100 percent complete.
“Think about it like being back in in school and writing a paper; you'll pass doing the minimum set forth but a little extra effort can go a long way. Don't fill out some of the extra details, fill them all out; and don't just add one photo, add several photos.”
– SEOmoz
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Acquire citations from other directories.
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Encourage customers to write reviews.
Add a ton of images to your page.
Create offers.
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Stop! Don’t Do This
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Leave gaps in your page.
• Fill out all text fields, even the ones that aren’t required
• Don’t just do the bare minimum• Page completeness is considered the
MOST important ranking factor
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“Set it and forget it”
Stuff your name, description, and/or categories with keywords
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Frequently Asked Questions
How can I make the most of my listing on Google?
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What if I get a bad review? Can I take it down?
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Why isn’t my listing showing up in the search results?
Why is there already a listing for my business?
Why do I need to claim my listing?
There Will Be Challenges …
• Building a complete listing (100% score)• Keeping your listing fresh and up to date• Acquiring citations from third-party sites• Soliciting customer reviews• Getting your listing to appear (in a
competitive vertical)
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Benefits? Check.
• Pay nothing• Get found on
Google, increase website/store traffic
• Help your business stand out amongst the competition
• Learn more about your customers
• Boost engagement with images and videos
• Increase sales with special offers and coupons
• Pocket bigger profits than the competition
You Can Do It!
• And we can help you• Please contact us for assistance
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Questions?
We’d love to help.
• Just get in touch!
www.losangeleswebstrategies.com
(213) 607-9100