Registration for:

TU-E4130 - Refresher on Business

Research,

14.01.2019-28.01.2019

Intended audience

• If you have no previous experience in business development or user centered product development

and/or

• You need to “top-up” the 9 ECTS to 10 ECTS

Course structure:

• 2 lectures, 1 workshop;

• home readings and video;

• 2 hands-on assignment

You will get the systematic overview of design thinking approach and

toolkit that you will be able to use in your everyday life. The course is

valuable for beginners in design-thinking, but also for those who have

preliminary knowledge of different design-thinking methods.

You will learn and be able to start practice ALL these tools and some others

• Stakeholders

mapping

• User’s research

• Analogy research

• Ethnographic

research etc.

• Cultural probes

• Affinity diagram

• Opportunity

questions

• Personas creation

• Customer journey

• Service Blueprint

• Design thinking

sprint

• Co-creation

ideation

workshops

• Idea canvas

• Atlas game

• Prototyping methods

• Cost value

prioritization

• Testing tools

• Value proposition

canvas

• Business model

canvas

• Lean canvas

Discover Define Develop Deliver