Truth or Consequences

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The Problem Why are we here? It is still too hard to work together

description

Can we afford to lie? Originally presented at Fantastic Tavern, London, 2010

Transcript of Truth or Consequences

Page 1: Truth or Consequences

The ProblemWhy are we

here?

It is still too hard to

work together

Page 2: Truth or Consequences

Cowgril, surfchick, Chief

Silicon Stiletto

Marketing, spice and

everything nice at Huddle

@huddlesuz

Truth ‘bout me...

blog.girlaboutweb.com

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In today’s society lies are pretty widespread

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There are small lies…

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...and big lies

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But how long before

someone notices?

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More connected than ever

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Limited

Instant access to news and

reviews on tap

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We demand the truth

We are Pinocchio spotters

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The age of tolerance is over

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Jump on the ‘transparency

bandwagon’ or die

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We become more demandingOnce you taste it, there’s no

going back

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Reputation is everything

Improved CommunicationReputation is everything

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Truth = money