Trix Corp. Portfolio 2012

Eternal sunshine of the spotless minds.

Email: [email protected]

Website: trixcorp.com

Trix Communications

#117192, Dubai, UAE

Tel: +9714 2696970

Fax: +9714 2696943

f: facebook.com/TrixCorp

t: twitter.com/TrixCorp

About Us Services Applications Case Studies Contact Us

A group of young entrepreneurs who believe

that the best way to learn, is to teach

others.

Consequently, Trix was set up on a shoe string

budget with the sole objective of creating a

THOUGHT FACTORY where everyday ideas

- like the ones that come to you while you

take a shower - are given life; where ideas

are tried and tested for the umpteenth time

before they are labeled an over-night

success.

For this we employ the freshest minds - minds

that are not even aware that a BOX exists

out there! Sharp, articulate and passion

driven fellow beings come home to this great

jamboree everyday so that folks making a

living out there, can peacefully go to bed

knowing that all is well taken care of - just

the way they wanted it!

And boy are we loving it!


Branding & Identity

Marketing & Communications

Strategy

PR & Reputation Management

Events & Exhibitions

Research & Insights

Corporate Social Responsibility

Culture & Integration


Design Development Marketing Technology

Multi-touch Presentation: Abu Dhabi Judicial Dept.

Gitex 2012 formed the backdrop for the show-stopping multi-touch interactive presentation designed for ADJD.

Conceptualized and UI programmed by Trix, the 70 inch 32 touch points presentation was the biggest crowd

puller, mesmerizing even the officials.

Presentation: Dubai Chamber

As part of their scheduled conference in Azerbaijan, DC needed an extra ordinary, visually stimulating

presentation for their topic: UAE Azerbaijan - Synergy and Economic Partnership. Our task was to highlight

the key opportunities -Transport, Logistics, IT, Construction, Infrastructure, Tourism, Hospitality...

Touchscreen Kiosk: American University of Sharjah

The Admissions Dept at AUS needed a more engaging way to put across a whole load of info to their potential

students, esply those that visit them at exhibitions and conferences. Using stunning visuals and amazing ux

designs, we kept the frills a bare minimum and focused more on the real stuff.

Video Presentation: DORMA

DORMA Gulf invited us to script, shoot and edit 2 separate videos for their world conference at New York.

Shot entirely at their world class premises in Jebel Ali, the final featured interviews, company and team

profiles, product explainers and key business insights.


Ecom Website: Umi Pearls

One of the biggest ecom website out of the Middle East, featuring more then 200 gorgeous authentic pearls

jewellery pieces. Besides the design and programming, we were also roped in to revamp the brand, create online

+ fb campaigns, digital marketing, feature in blogs - basically populate the internet.

CMS Website: MBT Shoes

Inspired by the Masai tribe in Kenya, MBT Shoes is the best thing to happen to man since slice bread.

Website: The Circuit Factory

A no nonsense fitness concept with a equally no nonsense approach to marketing. We came on board to

essentially redesign what was an already excellent website. Like their countless fitness challenges, were we upto

the challenge? We sure were!

Maintenance: Lamcy Plaza

One of the most popular shopping centers in Dubai, our intense work at Lamcy includes polishing the website,

refining the graphics, optimizing SEO, updating their countless offers and sharing all the latest happenings at

the Mall. There is a reason why it is one of the most busiest mall websites in the country.



Digital Signage System: Landmark Group

Luxury eCom boutique which sells pre-owned designer handbags, bags, purses, wallets, clutches, large and small

totes, wristlets and leather accessories from world renowned designers like Louis Vuitton, Gucci, Chanel, Prada.

It truly is a woman’s world.

Interactive Invitation: DHL

DHL had an exclusive box, all for themselves for the biggest event in the region: F1 race at the Yas Marina.

Our task was to invite virtually the Who’s Who and ensure a smart system for the RSVP. Why waste time and

effort when you have design and technology at your disposal!

Online Marketing: Yash Raj Films

We are the official Online Media Partners for one of the biggest film production houses in India - Yash Raj

Films. We were entrusted with promoting 2 of their recent blockbusters in the Middle East, Europe and

Americas. Garnering 2m impressions in just 3 days, we sure delivered a blockbuster ourselves!

Integrated Marketing: Dnata

Dnata, as



Ramadan Widget: RTA

RTA’s desktop widget, that can be downloaded and installed on to any computer screens. Besides the daily iftar

and imsak timings, the calendar also showed the five prayers times, hadith of the day - which can be shared on

facebook, and allowed RTAs stakeholders to tune into their twitter updates.

App: Dubai Naturalization and Residency Dept.

Tasked with developing their interactive e-Kiosk which would describe the Abu Dhabi Judicial Department's

services available for citizens & expatriates of the country, in English and in Arabic. The challenge was to

combine the best of design, technology & experience.

3D Animation: Honeywell Security Solutions

To introduce the endless possibilities of its cutting edge Electronic Security and Surveillance Systems, Honeywell

needed to recreate conditions and scenarios in order to better explain their products. We employed state of

the art 3D softwares to achieve the challenging task.

Intranet: Apparel Group

Global Day is when the AUS campus come alive with festivities, while the university celebrates the different

ethnic groups that make up their community. The students showed off their cultural diversity through

traditional items, cuisine and folklore music. And we were there to make sure capture everything.


INTERACTIVE PRESENTATION

American University of Sharjah approached

us with a challenge to produce an engaging

state-of-the-art touch screen presentation,

showcasing their numerous academic

courses, and campus facilities to new

prospects.

A method for engagement and to increase

the number of touch points with customers,

the Ministry of Environment & Water

commissioned us to work on a "environmentally

friendly" touchscreen kiosk.

Tasked with developing their interactive e-

Kiosk which would describe the Abu Dhabi

Judicial Department's services available for

citizens & expatriates of the country, in

English and in Arabic.

PROFILES/PRESENTATIONS

Profile for the world’s second oldest brand, the authentic

American brand, Arrow USA. ...

A body for an athlete. Fashion, Sport and lots of energy.

That is the cue for this brand new sport store. ...

It was DQA’s Annual Meeting, and our task was simple: to

add a pinch of pizzazz into the whole evening. ...

Pitching document for ALDO at Cityscape

Retail City Awards. ...

Kenneth Cole walked away with the International

Retailer of the Year at the RetailME Awards. ...

Franchise Operator of the Year Winner:

Cold Stone Creamery serves up a storm at

the Retail City Oscars. ...

This won Nine West a nomination for the International

Retailer of the Year at RetailME Awards. ...

Anne Klein print profile: needed to be

everything that the brand is while staying

away from everything that it is not. ...

A premier brand with an Attainable Luxury

status. ...

Print profile for the elegant women’s wear

brand, Basler. ...

Zee TV: One of the biggest television networks in

the world had their Sales presentation developed

at Trix. ...

WEBSITES & ECOM

www.umipearls.com

Some of the most beautiful pearls,

adorning some of the most beautiful

creations...Umi is synonymous with

style, grace and elegance - and our

eCom website only reassured the

fact. ...

www.brandsouk.com

Pre-owned designer handbags, bags,

purses, wallets, clutches, large and

small totes, wristlets and leather

accessories from world renowned

designers ...

enae.mbt.com

With not just information on

collections or store locations, we’ve

focused on providing tricks for

getting the best health benefits

from your MBTs through their

Regional website & Facebook Page ...

www.appareluae.com

A company vying to be the Worlds

Biggest Retailer, Apparel Group has

more than 50 international brands

under its portfolio. Among many

things, the site also has provisions for

ecommerce. ...

www.peninsulaoffshore.com

A Global Maritime Services company,

they approach us with an earnest

request: we would like to have a site

that actually talks to our clients in

their language. ...

www.worldcuisinenetwork.com

Leading restaurateurs, WCN

needed an image makeover and a

website to boast, that oozed class

from the word ‘Enter. Truly a

connoisseurs to the world. ...

www.talentbrokers.com

At the Talent Brokers, the world is a

a very happening stage. The website

is light on content but heavy on

visuals..as all good things in life should

be. ...

We believe you should be able to

make design and style a part of your

everyday life.. and that’s exactly

why we were engaged by Freedom

in bringing to you the best of the

season, in catalog for three years

now. ...

EMAL is one of the biggest govt. companies

in the UAE who needed to announce their

Grow With Us Emiratization drive to their

fellow citizens. ...

Cold Stone Creamery needed an effective

print campaign to launch its Ultimate Ice

Cream Experience. We came up with the

theme: GIVE IT TO ME. ...

A series of concept ads for MT Khoory that projected

the modern day environmental challenges & its

implications. The brief was to create something full of

pizzazz. ...

Umi Pearls New Season

Campaign. The beautiful

mermaid comes to town. ...

The Athlete’s Foot needed to portray

pure adrenaline in all the ads. Our

GEARED FOR ACTION campaign took

the concept to another playing level. ...

talent works.

genius creates.

and we deliver.

Trix Communications

#117192, Dubai, UAE

Tel: +9714 2696970

Fax: +9714 2696943

Email: [email protected]

Website: trixcorp.com

Business Solutions: Strategy. Development. Marketing. Communications. Technology.

www.fb.com/TrixCorp www.deserttain.com www.brandazzled.com

http://www.fb.com/TrixCorp

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Trix Corp. Portfolio 2012

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