Founded in December 1997, Trilogy Health Services is a customer-service-focused provider of senior

living and long-term healthcare services, including independent and assisted living, memory care,

skilled nursing and rehabilitative services.

The Challenge

Despite consistently being recognized as a

top employer in their region, talent acquisi-

tion continued to be a challenge for Trilogy.

With the healthcare unemployment rate shrinking, a

paper-based, manual recruitment process and no way

to connect with mobile, deskless candidates who spend

most of their time on their feet, it was becoming nearly

impossible for Trilogy Health Services to hire top talent.

Faced with a diminishing labor market and ever-chang-

ing industry regulations, Trilogy struggled to fill vacan-

cies for the specialized and diverse positions they

desperately needed, which often left them with more

open positions than available candidates. Worried

that losing top-tier talent was hindering their business

growth, Trilogy knew that they needed not only to

automate their manual workflows, but also to improve

their candidate experience and find a way to effectively

communicate with hard-to-reach candidates – who

their recruiters were text messaging from their own

personal phones.

Trilogy Health Services Arms Recruiters

With iCIMS & TextRecruit to Engage

With Hard-to-Reach Candidates

44% AVERAGE RESPONSE RATE

1 HOUR AVERAGE RESPONSE TIME

50% RESPONSE RATE BOOMERANG-EMPLOYEE

CAMPAIGN

“We are confident in our results,

knowing we are using some

of the best products the market

has to offer.”

John Turner,

human resources tech analyst, Trilogy Health Services

www.icims.com© 2019 iCIMS Inc. All Rights Reserved.

How iCIMS & TextRecruit Helped

To stay ahead of the curve in their recruit-

ment efforts, Trilogy wanted to arm their

recruiters with the best tools available, to

engage candidates and set themselves

apart from competitors.

Using iCIMS has centralized all of Trilogy’s talent

acquisition processes, giving Trilogy the flexibility to

align the system to meet their specific hiring needs,

practices and recruitment goals, all while providing

an impressive candidate experience. “Using iCIMS, we

have delivered an exceptional user experience for both

our employees and the candidates we are hiring,” said

John Turner, human resources tech analyst. iCIMS also

helps Trilogy reduce manual data entry while staying

compliant for accurate decision making.

With so many of their recruitment processes simplified

and streamlined, Trilogy realized how much time was

still being spent calling each and every applicant. Tired

of constantly playing phone-tag with mobile, desk-

less candidates, Trilogy’s recruiters began using their

personal phones to communicate with candidates

through text messaging. Once Turner took notice, he

was inspired to experiment with TextRecruit.

With the ability to use this tool within their iCIMS plat-

form, Trilogy launched their initial pilot of TextRecruit

seamlessly, starting with a small group of recruiters.

The tool’s simplicity and ease-of-use was an instant hit

with the pilot group and was quickly adopted through-

out the organization. Seeing this early success, nearly

all of Trilogy’s recruiters began requesting access

to the tool. Turner added, “TextRecruit is a powerful

communication tool. To this day, our recruiters consis-

tently use it on a weekly basis.”

Though texting is already an easy way to commu-

nicate, TextRecruit’s simple platform makes it even

easier for Trilogy to engage, converse and follow up

with candidates – all without leaving the iCIMS plat-

form and while maintaining compliance – eliminating

the need for recruiters to use their personal phones

to contact candidates. Candidates can quickly sched-

ule or reschedule interviews, while also easily letting

recruiters know if they are running late – just by

responding via text message. Thanks to TextRecruit,

TextRecruit within the iCIMS Talent Platform

www.icims.com© 2019 iCIMS Inc. All Rights Reserved.

recruiters can spend less time playing phone tag

with candidates and spend more time focusing on

recruitment. Trilogy’s most recent response rate using

TextRecruit is 44%, with an average response time

of one hour. Additionally, while attempting to reen-

gage former employees as part of a boomerang-em-

ployee campaign, Trilogy received an incredible 50%

response rate using TextRecruit.

Trilogy uses iCIMS and TextRecruit to provide a simple,

seamless experience for recruiters and candidates

alike. “Having everything in one location allows all

parties involved to review, provide input and support

one another in our hiring efforts,” Turner added.

Together, iCIMS and TextRecruit are tools that prove

Trilogy is on the frontline of recruiting technology and

fully committed to providing a great candidate experi-

ence. “We are always trying to stay ahead of the curve

in our recruiting efforts at Trilogy. With unemployment

in healthcare at an all-time low, our recruiters need

the best tools to engage candidates and set us apart

from our competitors. We are confident in our results

knowing we are using some of the best products

the market has to offer,” said Turner. Revived by the

powerful capabilities of these recruitment-focused

products in one system, Trilogy’s team has regained

business success by being able to easily communicate

with hard-to-reach candidates, all while providing a

top-notch candidate experience, ultimately helping

them hire top talent faster.

At a Glance

INDUSTRY:

Healthcare

HEADQUARTERS:

Louisville, KY

NUMBER OF EMPLOYEES:

15,000+

iCIMS CUSTOMER SINCE:

2012

TEXTRECRUIT CUSTOMER SINCE:

2017

PREVIOUS TALENT ACQUISITION SOLUTION: Homegrown

iCIMS PRODUCT SUITE:

Recruit, Connect and Onboard

RECOGNITION:

Trilogy Health Services is ranked as:

• A Best Place to Work in Kentucky

• A Best Employer in Ohio

• An Employer of Choice in Indiana

• A Fit-Friendly Worksite by the American Heart Association

• A Healthiest 100 Workplace in America by Springbuk

• One of the Healthiest Employers of Greater Louisville

www.icims.com© 2019 iCIMS Inc. All Rights Reserved.