Trends in Social Media at Work First Qt. 2012
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Transcript of Trends in Social Media at Work First Qt. 2012
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Social Media at Work Trends for
2012
Social BUZZ Concepts
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What is Social Media?
Social BUZZ Concepts
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Social BUZZ Concepts
Engagement
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Let’s Pass Social Media off to
Marketing
Social BUZZ Concepts
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Continual Conversation
Social BUZZ Concepts
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Biggest FEAR?
Social BUZZ Concepts
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Social BUZZ Concepts
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Culture
Social BUZZ Concepts
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Social BUZZ Concepts
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What to include
Social BUZZ Concepts
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Social BUZZ Concepts
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Mobile Technology
• Recruiting – Virtual Talent Scouts (LinkedIn, FB, Twitter, Youtube) • Uber-Connections – Using Social to create, drive engagement and nurture customers as well as employees (ex. Benefits) • Social Learning – To include social gaming, real-time feedback, advanced on-the-job methods that employees can easily access
Social BUZZ Concepts
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Social BUZZ Concepts
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The Case for Social Recruiting
• Reach – More and more people are active on social media every single day, across all age groups and professional levels.
• Relationship/Brand Building – “Relationships are the currency of business”. Social media allows you to nurture relationships beyond those applicants just sitting in your applicant tracking system.
• Talent Communities – There is simply no other way to build and continually engage a pool of potential candidates in real time.
Social BUZZ Concepts
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Sites for Social Recruiting •Bullhorn Reach, Beknown (FB app) TalentBin •UpMo •Great training sites out there as well for social recruiting
Social BUZZ Concepts
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Mobile Gaming
Social BUZZ Concepts
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•Yammer – social site for business collaboration (Water Cooler Talk) •Mobile Gaming / Apps – for employees and / or customers (think culture) •Wildfire Social Media Management – site for Brands to have access to other companies and brands to collaborate on ideas for employees and customer engagement
Employee / Customer Engagement
Social BUZZ Concepts
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Social BUZZ Concepts
It’s Here To Stay
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Social BUZZ Concepts
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