Trendrr - PluggedIn NYC011210
description
Transcript of Trendrr - PluggedIn NYC011210
Business Intelligence for Digital and Social Media
PROBLEM
There is now more data available than at any other time in history.
How do you distill the signal to grow your
business?
As new “live web” players continue to
emerge, brands must have sound
strategies for measuring the response…
Monitors volume, sentiment, location, demographic and influencers in real-time and over-time;
Tracks competitive data against sales and marketing campaigns to determine ROI;
Allows organizations to make actionsbased on social media's impact on sales, savings and brand equity.
Trendrr is a digital and social media intelligence platform that:
SOLUTION
As new “live web” players continue to
emerge, brands must have sound
strategies for measuring the response…
SOLUTION
- Bob Iger,
Chief Executive of Walt Disney
“
”
If we don’t
adapt to the
change there
won’t be a
business –
that’s my
exhortation
to my team.
Real-time and over-time tracking
Built with marketers
Product features driven by client
demand
Competitive tracking and mash-
up graphs
Open infrastructure and
easy API access
White and private label solutions
Trendrr is focused on providing accurate and actionable business intelligence
COMPETITIVE ADVANTAGE
Trendrr has been adopted as an tool by a wide range of industries and media publications
Research groups
Marketing / PR agencies
Political organizations
Financial professionals
Brand managers
Advertising agencies
Reuters
Mashable
GigaOM
Chicago Tribune
BBC
Advertising Age
TRACK RECORD
"It is, I think, the start of something huge -- and a potentially important tool not only for media people but marketing professionals looking to track real-time data.” –
Mark GhuneimChief Executive Officer
Tom Donohue President
Seth Salomon VP Business Development
Matt DennebaumChief Technical Officer
Dustin NorlanderChief Architect
Alex Mann Director
The Trendrr team is a unique combination of marketers, engineers and statisticians
MANAGEMENT TEAM
Real-time dashboard
Curation
Mapping
Predictability
Mobile apps
Jan 2010 real-time dashboard + conversation curation tools for film + television
We’d love to show you how our tools can grow your business!
ROADMAP 2010
Trendrr Pro
Real-time Dashboard
Curatorr
trendrr.com
@trendrr
Please contact us for partnership opportunities or business inquiries
THANK YOU