Treatment music video

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Treatment Working Title: Town Of Temples – The Mighty Hands Proposed Duration: 4.10 minutes Completion Deadline: 28 th March 2013 Target Audience: My music video is predominately aimed at females from 16-20 who have a keen interest in acoustic and alternative rock music. The audience are at college or school and may be working part time. They enjoy attending gigs with their friends and attending festivals in the summer where they can see their favourite bands as well as up and coming musicians. They will also enjoy watching films like 500 Days of Summer, Submarine and You Instead and will also enjoying reading classic literary works. Background: This music videos aim is to extend the audience of my chosen artist allowing their music to reach a wider audience helping to extend their fan base. My aim is to introduce the band into the music industry whilst also giving the audience a sense of what the bands aims and vision is like to increase interest for future sales and buzz. Research: Locations, props, applicable laws, etc. Laws- Copyright laws have been looked into allowing myself to gain copyright rights to the track, which have been given by the band allowing me to use the track. Props- The cost of props is something that has been examined within the budget. Locations- Locations have been chosen but research may have to be taken to see if it is legal to film on the properties as it may be owned. Synopsis: Page 1 of 3

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Transcript of Treatment music video

Page 1: Treatment   music video

Treatment

Working Title: Town Of Temples – The Mighty Hands

Proposed Duration: 4.10 minutes

Completion Deadline: 28th March 2013

Target Audience:

My music video is predominately aimed at females from 16-20 who have a keen interest in acoustic and

alternative rock music. The audience are at college or school and may be working part time. They enjoy

attending gigs with their friends and attending festivals in the summer where they can see their favourite

bands as well as up and coming musicians. They will also enjoy watching films like 500 Days of Summer,

Submarine and You Instead and will also enjoying reading classic literary works.

Background: This music videos aim is to extend the audience of my chosen artist allowing their music to

reach a wider audience helping to extend their fan base. My aim is to introduce the band into the music

industry whilst also giving the audience a sense of what the bands aims and vision is like to increase

interest for future sales and buzz.

Research: Locations, props, applicable laws, etc.

Laws- Copyright laws have been looked into allowing myself to gain copyright rights to the track, which

have been given by the band allowing me to use the track.

Props- The cost of props is something that has been examined within the budget.

Locations- Locations have been chosen but research may have to be taken to see if it is legal to film on

the properties as it may be owned.

Synopsis:

The music video will begin with a quote, which is talking about relationships, and love, which will then

fade into a shot showing a female sitting on a bench alone looking over a town with its lights lit up. The

next shot will show a male and female walking along talking and laughing. A progression of shots

showing them together through out the video. They will then be at the seaside playing arcade games and

getting ice cream whilst also sitting looking out over the sea in the late afternoon. The two will then have

an argument resulting in both characters walking in separate directions then I will show each actor on

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Page 2: Treatment   music video

their own in similar places. As the music video draws to an ending the shoot of the girl on the bench will

appear again however this time the boy enters the shot and sits next to her and places his arm around her

then the shot fades to black.

Style:

The video will show the relationship between a male and a female and how it progresses over time so the

video will have a sensitive and sweet mood to it. It will focus on the fun between the two and the love so it

will be gentle but may have some funny aspects but it will not be a continuously funny video.

Approximate budget requirements:

The budget needed for the project is: £21,397.75This budget covers the cost of filming equipment, costumes, legalities, travel, cast and crew and editing

resources which includes:

- A camera, 2 Lighting Lamps and a Tripod

- Editing Suite & Editor

- Camera and Lighting Operator, Director, Storyboard Artist and Costume, Make Up & Hair

Stylist

- 2 actors and 10 extras

- Travel expenses (train)

- Legalities (copyright fees)

- DVD’s

- Costume & Make Up Kit

- Props (polaroid camera)

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