TravelWise West Midlands Website An Introduction Andy Thorpe Sandwell MBC.
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Transcript of TravelWise West Midlands Website An Introduction Andy Thorpe Sandwell MBC.
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TravelWise West Midlands WebsiteAn Introduction
www.travelwisewestmids.org.uk
Andy ThorpeSandwell MBC
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How did we get here?• Launched in April 2012….once again!
• Same address:www.travelwisewestmids.org.uk
• Based on the innovative Community TravelWise website
• Also schools, residential developments and companies – 5 website addresses potentially!
• All websites under one umbrella / portal
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Why did we start the journey?• Same as most organisations, to provide information
• How to travel in healthy and environmentally friendly ways and provide information about TravelWise activities
• To overcome the barriers to accessing helpful but “buried” information, ie many websites/pages
• Not just well-meant words on sustainable travel
• We needed a useful tool for use by the public etc
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What does it do?
• The website provides information on:
- sustainable travel and TravelWise
- different methods of transport in particular areas
- news and events
- carbon, calories and car costs calculators
- links to the Company, School, Residential and Community areas with own travel related web pages
• Organisations can set up their own pages (free!)
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How do I use it?
• Sustainable Travel and TravelWise
- Banner on the right hand side
- Navigation bar “About TravelWise” and “Smarter Choices?”
• Travel Information
- Mode of transport pages with journey planners
- District based information – drop down list
- Alternatives to travel
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How do I use it?• News
- Use navigation bar on home-page- Most recent story highlighted, plus a link to the ACT TravelWise news page - regularly updated
• Events - Click on calendar dates - Look at the list - all the main sustainable travel events are listed
• Calories, Carbon and Car Costs Calculators- Use links at the base of the home-page
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How do I use it?• Company, School, Residential and Community Areas
- Please feel free to register your organisation!- From homepage click on “enlist your business today”
then use the wizard to help with setting up page- “Get Directions” - quickly plan journeys- Dedicated travel page for staff, visitors, interviewees
• Online travel surveys module - useful for Travel Plans- Core questions- Survey is sent by email
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Where do we want to go next?• Useful resource, but still room for improvement
• Increase number of visits from the general public, employees, residents, schools, community groups
• Companies and business parks to register with the site…..and then to tell others about how useful it is!
• Website to be regarded as the main reference point for general journey planning
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It’s your turn to drive!• Bound to be mistakes so please let us know
• Would like to make improvements to the website, to ensure effective connection with people
• When using the website and promoting it to people, think about possible different approaches then let us know:
[email protected]@birmingham.gov.ukwww.travelwisewestmids.org.uk “Contact Us”