Transformers: Revenge of the Fallen Non-gaming Content Package
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Transcript of Transformers: Revenge of the Fallen Non-gaming Content Package
Transformers: Revenge of the Fallen
Transformers, the action movie produced by DreamWorks and Paramount, released in June 2007 made lifetime gross revenues of over $700 million, which makes the movie 30th most successful movie ever.
Transformers: Revenge of the Fallen is going to be released worldwide in June 2009 and is aspiring to be one of the most popular movies of this year!
Content Portfolio
• Wallpapers: approx. 20 pcs
• Promo wallpapers: 3 pcs
• Themes: approx. 3 pcs
• Truetones: approx. 15 pcs
Content Samples – Promo wallpapers
(samples may differ from the final product)
These wallpapers are dedicated for free distribution – ideal for promotional activities of the partner!
Content Samples –Truetones
(samples may differ from the final product)
Incoming message from Teletran 1
Autobots fire!
Ironhide, come in Ironhide, do you read me oldfriend?
Transformers original theme instrumental
Key Selling Points
• The power of the brand and the film franchise• High quality content, incl. themes - the most
revenue driving type of non-gaming content• Nostromo has an exclusive license to
Transformers: Revenge of the Fallen non-gaming content in Central and Eastern Europe, incl. Russia/CIS
• Co-marketing opportunities with the release of Transformers: Revenge of the Fallen movie
• Mobile game coming from Glu, Nostromo co-ordinates launches with Glu
• Mass market impact
Target group
• Males 15 – 30 and younger boys, who like Transformers toys
• Fans of action movies and Megan Fox ;)
Timing
• Content available approximately 3 weeks before the movie premiere
• Dates of premieres in some CEE countries:
• Russia: June 24th, 2009• Hungary: June 24th, 2009• Estonia: June 24th, 2009• Czech Republic: June 25th, 2009• Slovakia: June 25th, 2009• Slovenia: June 25th, 2009• Croatia: June 25th, 2009• Poland: June 26th, 2009• Bulgaria: June 26th, 2009• Romania: June 26th, 2009• Lithuania: June 26th, 2009
Jindrich JiraContent Manager
Nostromo ICT s.r.o.Jeseniova 1164/47130 00 Prague 3Czech Republic
(T): +420-222-592-655(F): +420-271-774-524(M): +420-602-561-400
Contact