Trade Tips: Getting Started with Vine for your Communications

Strategy

Helpful hints for public relations and marketing professionals

By Ronald W. Simms Jr.

Vine’s 6 second video clips are easyto share, simple to create and relatively

inexpensive to produce.

Getting Started With Vine

These five tips will get you upand “Vining” in no time.

5 Tips

Getting Started With Vine

Entertain1

Make your short videos as memorable as you can.

Research2

Look for Vines you like and adapt them.

Speak 3

Add short commentary to enhance the video’s content.

Learn4

Master video basics: how to hold a camera steady, minimize background noises, etc.

Optimize 5

Include captions and hashtags to help people find your video.

What can you say in 6 seconds?

Getting Started With Vine

To learn more about McKinney & Associates, visit www.mckpr.com

McKinney & Associates was founded in 1990 with a commitment to social justice that has prevailed for more than 20 years. From the

beginning, McKinney has passionately and skillfully practiced public relations with a conscience for local, national and international

organizations.

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