Trade Sales Promotion Technique
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Trade Sales Promotion Technique
description
Various sales techniques
Transcript of Trade Sales Promotion Technique
Trade Sales Promotion Technique
Point-of-purchase displays: Used to create the urge of "impulse" buying and selling your product on the spot.
Trade Sales Promotion Technique
Training programs: dealer employees are trained in selling the product.
Trade sales promotion technique
Push money: also known as "spiffs". An extra commission paid to retail employees to push products.
Trade sales promotion technique
Trade discounts (also called functional discounts): These are payments to distribution channel members for performing some function .
Trade sales promotion technique