Trade Sales Promotion Technique

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Trade Sales Promotion Technique

description

Various sales techniques

Transcript of Trade Sales Promotion Technique

Page 1: Trade Sales Promotion Technique

Trade Sales Promotion Technique

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Point-of-purchase displays: Used to create the urge of "impulse" buying and selling your product on the spot.

Trade Sales Promotion Technique

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Training programs: dealer employees are trained in selling the product.

Trade sales promotion technique

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Push money: also known as "spiffs". An extra commission paid to retail employees to push products.

Trade sales promotion technique

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Trade discounts (also called functional discounts): These are payments to distribution channel members for performing some function .

Trade sales promotion technique

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