Toward a new entrepreneurial model: Coworking at the heart of value creation
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Opening keynote at the Coworking Confernce Europe November 8th 2012 outlining the role and position of coworking along the current shift within the new distributed economical, innovation and entrepreneurial model
Transcript of Toward a new entrepreneurial model: Coworking at the heart of value creation
Toward a new entrepreneurial model:
Coworking at the heart
of value creation
Richard Collin
tweet: @richardcollin
I see our institutions shining with a
brilliance similar to constellations which
astronomers tell us that they are dead
since a long time
Michel Serres
You never change things by fighting the
existing reality. To change something, build
a new model that makes the existing model
obsolete
Buckminster Fuller
From results to meanings
Shift Emergence
Resiliency
Solidarity
Hybridity
Innovation Bricolage
Speed
Beta Exception
Value creation & new
business models
Technology:
It’s just the
beginning
…toward the NBIC
Unpredictable
tasks
Creativity
Imposed
Authority
Freedom to
initiate
Predictable
tasks
Repetition
A unique creation economy
Mass-era worker and consumer
Empowered team-worker, informed shopper
Artist
Future consumer/ producer - cyber creator
Value chain 2.0
NBIC
Economy 2.0
Demography & Geopolitic
Sustainable Developement
future of work map
The future of work
Thanks to the institute for the future
Provide social filters for massive amounts of
information
highly social
highly collective
Tap into and contribute to the intelligence of
crowds
highly improvisational
Band together ad hoc to create infrastructure
and community
highly augmented
Employ systems, tools, and hacks to enhance
cognitive abilities and coordination skills
Towards
The knowledge
Entrepreneur
The farmer of trust
the skills harvester
….being a tinker
nging the Wisdoms of Systems
Toward the Nextenterprise
•Value bricolage strategically
•Design tinkering
•Establish systematic serendipity
•Thrive on gradual breakthrough
•foster the why not attitude
•enable power distribution
•transcend barrier to information sharing
It takes courage to act in the
face of structural resistance.
Turns out that in an age
of wrenching change,
the most valuable human
capabiltiies are precisely
those that are least
Manage-able.
Nerve. Artistry.Elan.
Orginality.Grit. Non-
conformity. Valor. These
are the qualities that
create value in the 21 st
century..
The art of making
thing happen
Rules N° 5
People can manage
themselves if you
let them
The notion of a process –a defined series
of steps in the production of good or the
delivery of services _ subordinates individuals
to their roles in the process
…but now connectedness should always take
precedence over efficiency, especially where
the efficiency comes at the cost of the
customer…
The process should be secondary to the
strategic principles of the firm
Stowe Boyd
The rise of networks, the end of process
The 10 commandments for the
entrepreneur
o Remember it is easier to ask for forgiveness than for
permission
o Come to work each day willing to be fired
o Circumvent any orders aimed at stopping your dream
o Do any job needed to make your project work, regardless
of your job description
o Find people to help you
o Follow your intuition about the people you choose, and
work only with the best
o Work underground as long as you can, - publicity triggers
the corporate immune mechanism
o Never bet on a race unless you are running in it
o Be true to your goals, but be realistic about the ways to
achieve them
o Honour your sponsors
The Digital Workplace Manifesto
• Work is no longer a place.
• Manage the outcome, not the process.
• The digital workplace should be a pleasure to
use.
• Let me be myself online.
• Learning is good for me and the company.
• Not everyone is an early-adopter.
• Work doesn’t stop at the firewall.
• Everything should be geared to helping me do the
work that matters.
• Working relationships involve understanding
each other.
• Collaboration only works if we do it the same
way.
• If I don’t like it, I can always leave thanks to Sam Marshall
To think To behave
To act
out of the box
“The only way to meet the
continuously unpredictable
challenges ahead of us is to
match them with continuously
unpredictable changes of our
own
