Toward a Human Centric Networked Society - Israel institutes of...

Copyright 2010 FUJITSU LABORATORIES LTD.1

Toward a Human Centric Networked SocietyShigeru Sasaki

Senior Vice PresidentFujitsu Laboratories, Ltd.

http://jp.fujitsu.com/labs/en/http://jp.fujitsu.com/labs/en/

August 29, 2010August 29, 2010

2 Copyright 2010 FUJITSU LABORATORIES LTD.2

Fujitsu at a Glance

Fujitsu Fujitsu Americas Americas 10,00010,000 Fujitsu Fujitsu

AsiaAsia--Pacific Pacific 25,00025,000

FJ LabUK

FJ LabChina

FJ LabSingapore

FJ LabUSA

Fujitsu Fujitsu EMEA EMEA

31,00031,000

Fujitsu Ltd.Fujitsu Ltd.Japan Japan

119,000119,000

Fujitsu Laboratories Ltd. Japan

Headquarters: Tokyo, Japan President: Masami Yamamoto Established: June 1935 Net Sales: US$49 billion Sales and Support Operations: over 70 countries Employees: 185,000 worldwide Core Business: ICT products, services and solutions R&D Lab Operations : 8 global labs and 1,500 researchers

3 Copyright 2010 FUJITSU LABORATORIES LTD.

Fujitsu’s Core Business Segments FujitsuFujitsu’’s Core Business Segments s Core Business Segments

Technology Technology SolutionsSolutions

US$32.85 billion

US$9.67 billion

US$5.76 billion

US$4.18 billion

• LSI Devices• Electronic Components• Others

• PCs/Mobile Phones• Hard Disk Drives• Others

• System Platforms• System Products• Network• Products

• Services

8%11%

18%63%

Note: Percentage breakdown for each segment is calculated as segment’s net sales / total consolidated net sales. US$1=¥95. FY2009 is fiscal year ended March 31, 2010.

Device SolutionsDevice Solutions

Other OperationsOther Operations

Ubiquitous Ubiquitous Product SolutionsProduct Solutions

• Car navigation systems • Vehicle electronic parts• Printed circuit boards

Net Sales Figures FY 2009


Global IT Services ShareGlobal IT Services ShareGlobal IT Services Share

Fujitsu is the 3rd Largest Global IT Services Vendor

*Source:Top 100 Research Foundation (2009)http://www.servicestop100.org/it-services-companies-top-100.php

9,103NEC10

10,498NTT Data9

11,154Capgemini8

12,318Hitachi7

12,454Northrop Grumman6

15,985Accenture5

16,680Computer Sciences Corporation (CSC)4

27,102Fujitsu3

27,745HP2

39,264IBM1

M US$

Services RevenueIT Services CompanyRank


Retail Financial Services Transport & Logistics Utilities

Public Sector Manufacturing Communications Health

Leaders in a wide range of fields look to Fujitsu for targeted, value-creating solutions that help them maintain and extend competitiveness

Industry ExpertiseIndustry ExpertiseIndustry Expertise


New & Existing MarketsNew & Existing Markets

Universities&

Research Institutes

FujitsuLabs.

Research Investment

TechnologyTransfer

&Incubation

GovernmentProjects

Fujitsu Ltd.

FujitsuSubsidiaries

Fujitsu Labs Role in Fujitsu GroupFujitsu Labs Role in Fujitsu Group

BusinessUnits

Technology & Market trends

Spin-out ventures

R&D Products & Solutions

Value

Customer & Partner needs

Fujitsu Group


Fujitsu’s History of InnovationFFujitsuujitsu’’s s History of InnovationHistory of Innovation

Relay based mainframe (first in Japan)1954

1974LSI based computer (fastest in the world)

1980High Electron Mobility Transistor (HEMT)

1992Ladder type SAW filter1989

Color plasma display

2005

１mm

Electronic paper

FACOM M-190

2003Palm vein authentication

25 nm

1968Establishment of Fujitsu laboratories ltd.

Code of Conduct:- Respect of technology- Favorable treatment to researchers

- Precise evaluation of development result

(Kanjiro Okada, fifth president)

1mm

Emission of single photon(wavelength band for communication) from quantum dot(Joint research with Tokyo Univ.) 201

2Peta-scalecomputing


Fujitsu Labs Leads Technology DevelopmentFujitsu Labs Leads Technology DevelopmentFujitsu Labs Leads Technology Development

Service & Solutions- Human Behavior Visualization- Social Model Design and OptimizationSecurity - Palm Vein AuthenticationPlatform - SaaS and Cloud Applications

Efficient Energy ConversionEnergy Management System

System LSICompound Semiconductor“Monozukuri”

Front-end SystemHuman InterfaceSensing & Actuation

PCsMobile PhonesITS solutions

LSI Devices

Electronic Components

UbiquitousSolutions

DeviceSolutions

Fujitsu LaboratoriesFujitsu Laboratories

IT System/Services

Service Platform - Energy and Cost-saving Network Control- Human-aware front network (PAN, BAN)Photonic - Digital Coherent Optical TRXWireless - LTE, SON

Network

Ubiquitous

Base Technology

Green Technology

FujitsuFujitsu’’s Products, Services & Solutionss Products, Services & Solutions

Services- Solutions- SI- Infrastructure Services

TechnologySolutions

-Services

System Platforms- Server System Products- Network Products- Others

TechnologySolutions

-SystemPlatform-


QD Laser, Inc., spin out venture from collaboration with University of Tokyo funded by Japanese government

• Commercialized world’s first green quantum dot laser (2010)

R&D office in China’s Suzhou Industrial Park (March, 2010)

• Started trial collaboration for development of inter-cloud technology with local Chinese company

R&D office in Singapore with A*STAR(May, 2010)

• Joint biomedical research for diagnosis of cancer and diseases• Joint software development on Asia’s fastest HPC provided by Fujitsu

Incubation of revolutionary protein analysis bio-chip technology at Technical University Munich

(April, 2010)

Global R&D Partnerships: Recent Success CasesGlobal R&D Partnerships: Recent Success Cases


Paradigm Shift in ICT Systems

Broadband

Wireless

Broadband

NetworkNetworkcentriccentric

General userGeneral user

Information Information gatheringgathering

Data processing

Mainframe

Computercentric

Specialist

From “Technology Centric” to “Human Centric”

HumanHumancentriccentric

Trusted Trusted environmentenvironment

Knowledge Knowledge basebase

Office

Home

Public

11 Copyright 2010 FUJITSU LABORATORIES LTD.11

Human Centric Networked SocietyHuman Centric Networked Society

HealthGovernment

Retail

Industry

Cities

Transportation

EducationAgriculture

Interfacing ICT into our real-world lives creates new value


ServerAdvanced network

Middleware

Supercomputer

Powermanagement Office/HomeHealthcareAgriculture ITS

Intelligent Society Multitude ofsensors and

mobile devices

Cloud Fusion Green Green

Data Center Data Center

Real-world discovery

Real-world value creation

Human Centric Computing

Understanding conditions around us

Adaptive service andsolution offering

- Real-time situational awareness- Human behavior analysis

Enabling a Human Centric Networked SocietyEnabling a Human Centric Networked Society


Cloud Computing Technology • Service Offerings over the Network• Access to High Performance Processing Power

Sensing and Device Technology • PC and Mobile Integrated Smart Phone• Various Sensor Technologies

Network Technology • Photonic Networking• Wide Area High Performance Mobile (LTE)• Ubiquitous and On-Demand Broadband

Human Centric Computing

Fujitsu is a leading provider of comprehensive ICT solutions harnessing the strength of Japan’s service oriented culture

Technology PositioningConverging innovative technology development to Fujitsu’s vision

Quick and Cost Efficient Service Deployment, Unified Data Management, Scalability


Hospital

Home

Personalmonitoring

Checks and alerts

Automatic recording andsharing of information,

Portableterminals

Sensors

RFIDtags

Sensors

RFID tags

Sensing and health data aggregation supports healthy lifestyles

Health insuranceprovider

Financial institution

Pharmacy

Improving health through better

interaction with health data

Ensuring medical safety

Cloud service

Schedules, clinical records, procedural records

Context-aware computing

Serv

ices p

rovi

sion

Behav

ior s

ensin

g

Healthcare Technology Solutions


A relationship between human and machine heals hearts

Can ICT help with mental or psychological support?

Offers healing and rehabilitation for elderly and mentally challenged

Diurnal rhythm, analysis of long-term changes, detection of unusual patterns, etc.

Approach

Interaction

Sensing reply

Non-verbal communicationEye contact

Social Robot Bear

Sachio

User: Sachio, 11:20 am

Degree of smile, motion activity, body temperature, blinking,

alertness level, etc

Socially Interactive Robot Bear


Knowledge management Sensing

Sensor Database

Knowledge Database

Data miningSensing infrastructureVisualization

Weather/Markets

Fujitsu cloud services

Cultivation planning, risk assessment, food safety control

Extraction and dispersion of field knowledge

Technologies to visualize agricultural production and improve management efficiencies

GPS, various sensors

Worker conditions, sunshine, wind, soil temperature, moisture, pH, etc.

Agriculturaladministrator

New Agricultural Management Technologies


Site A

Command

Site B

Site C

ConfirmConditions

Disaster Monitoring and Response System

CRM: Customer Relationship Management

Infrastructure Conditions

Personnel Conditions

Facilities Conditions

BuildingConditions

Disaster sites

Disaster sites

Disaster Management Office

Disaster Management Office

Data Source Mgmt

Current ConditionRecording

Current ConditionRecording

CRM

Cloud

Disaster

Disaster Conditions

Report Status

Confirm response

Report Status/ Conditions

Report Status/ Conditions

Command Response

Command Response

GatherInformation

GatherInformation


Smart Network Monitoring System

Energy Conservation

Disaster Prevention

Wireless Network

Fixed Line Network

****************

###########

##############

##

###

xxxxxx

xxxxxxxx

xxxxxxxxxxx

$$$$$$$$

$$$$$$$$$

$$

**** ### xxx $$$Cloud


Fujitsu’s Technologies

Ad-Hoc Routing Protocol (WisReed) Sensor Middleware• Autonomous Network Connection and

Failure Restoration• System Scalability• Prevention of Maintenance Cost Hikes

• Efficient Data Collection with LessStress on Servers and Applications

• Network Monitoring and Controlusing Ad-Hoc Communications

Sensors


Remote erasure of HDD content, PC lock

World’s first to show capability in power-off state

Secure systems promote confidence against sudden accidents or theft

LIFEBOOK P750/Amodel provides

CLEARSURE

① Erase / lock command

④Result report

⑤Result report PHS net

②Erase / lock command

InternetLost or stolen PC

BIOS

③Erase / lock HDD data

Encrypted HDD

Dedicated PHSCommunication module

Administrative server （Fujitsu-owned or operated）

Customer service department

CLEARSURE

Secure Technology for PC Data Leak Prevention

Clearsure is currently only available in the Japan domestic market.


20

Green Data Center TechnologiesGreen Data Center TechnologiesTotal technology

development process from device to facility

CPU module Board Server Data center

負荷に応じてVMを移動負荷に応じてVMを移動

Server cooling technology

Package＋ System＋

VM power management

Device

GaN power device

CPU IC

1 Transistor

90nm

1 Transistor

90nm90nm

1 Transistor

90nm

1 Transistor

90nm90nm

1 Transistor

90nm

1 Transistor

90nm90nm

Fujitsu Labs Technologies

Tatebayashi green

data center

Multi-point temp. measurement Smart air conditioning system

＋ Facility

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