Toronto Session - Infusion

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WHO IS INFUSION? Infusion solves business problems with a unique combination of DEVELOP DESIGN VENTURE

Transcript of Toronto Session - Infusion

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WHO ISINFUSION?

Infusion solvesbusiness problemswith a uniquecombination of DEVELOP DESIGN VENTU

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From New York

to Dubai, Infusion’s

got you covered.

London Kraków Dubai New York

GLOBAL OFFICES

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Infusion’s digital agency is

focused on innovation as a way

for business to flourish inturbulent times.

We synthesize consumer

trends, world-class design, and

emerging technology to deliver

breakthrough ideas and

execution for our clients.

INNOVATION

CONSUMERTRENDS

WORLD-CLASS

DESIGN

EMERGING

TECHNOLOGY

ONLINE MARKETUX DESIGN

DIGITAL STRATEG

DIGITAL AGENCY SERVICES

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UAE Web Award

2009 Winner for

Hospitality Sector

Best Design &

Website

Microsoft

Canada 2009

Impact Awards

Winner

Microsoft

Canada 2009

Impact Awards

Winner

Microsoft

Canada 2009

Impact Awards

Finalist

Microsoft Local

& Regional

Government

Awards, Winner

Microsoft

Canada 2007

Impact Awards

Finalist

Jumeriah Hotels

& Resorts

Partner of 

the Year

Custom

Development

Projects for

Push.ca

Custom

Development

Projects for

Re/Max

Best Innovation

Project for

City of Brampton

Information

Worker Solution

of the Year

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Notables

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Microsoft ®  Surface ®  9

PixelSense™ sees and responds to touch andobjects enabling innovative experiences

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Video

Microsoft ®  Surface ® Microsoft Confidential

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INFUSIONSURFACETIMELINE

First Award for Surface Development

Infusion CustomSurface Applications

Launch Globally-UK, UAE, Europe,US

Infusion awarded2010 Custom

DevelopmentPartner of the Yearin Canada 

Infusion participatesin Surface TAP andEarly AdoptionPrograms 

RBC SurfaceApplication selectedas launch applicationfor V2

Infusion purchases

50 units to DRIVEADOPTION

Microsoft SurfaceInitial Release 

Infusion Announced

as Surface StrategicPartner 

Custom Application

development for allverticals

Microsoft Surfaceplays defense atSuper Bowl

Participation inSurface V2 Tap

Surface V2 Preview

Release 

V2 FUTV1

2008 2009 2010 2011

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RETAIL CLIENT SOLUTIONS Key points of the customer decision process

There are key moments in the sales cycles which are make or break for a customer 

1.ATTRACT –

generate interest in your service2.DISCOVER  – allow customers to explore and

understand a service3.COLLABORATE – provide customers with han

subject matter expertise creates a personal touch4.COMMIT – remove any barrier to commit5.TAKE-AWAY  – ensure the take away is a satisf

extension of the experience

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DetermineNeeds

GeneralResearch

s

Testoptions

Consult forFeedback

Filterchoices

Compare

Determinebest fit

Commit

Take-Away

DetermineNeeds

GeneralResearch

s

Testoptions

Consult forFeedback

Filterchoices

Compare

Determinebest fit

Commit

Take-Away

RETAIL CUSTOMER PROCESS

 All retail interactionsconsist of some, if not all, of the following

steps. Presale

Sale

Sale

Sale

Close Attract

Discover

Collaborate

Commit

Take Away

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RBC

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Travel

Manitoba

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Amalga

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Lazzara Yachts Retail Concierge

Infusion created the Retail Concierge built onMicrosoft Surface to provide a more hands-on

buying experience for Lazzara's clientele.

View Demo

TECHNOLOGIES:• Surface•

WPF• Bing Maps

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Red Hawk High Rollers Table Surface Application

Infusion created the High Rollers Table Surfaceapplication, which allows users to interact with a

branded deck of cards and a set of casino chipson a simulated felt table in a realistic andenjoyable manner.

View Demo

TECHNOLOGIES:•

Surface• WPF

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Charles Schwab Surface Application for Conferences

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REUSABLE UI= COST EFFECTIVE, SECURE & ME

 All aspects of the sale cycle, from attract to take away, canbe presented on any device at any stage

 Present one optimal end to end interaction and deploy on multiple form factors. This is cost effective and enterprise secure. Also you can measure centrally the effectiveness of each delivery channel.

ATTRACT DISCOVER COLLABORATE COMMIT

GESTURAL UI NATURAL UI DESKTOP/TABLET WEB

CLOUD

DIGITAL WALLS

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DIGITAL WALLS

 As customers enter the lobby they encounter a fully interactive digital wall.

They use hand gestures to scan the weather, sports scores, and upcoming events.The brand placement is subtle, and invites further exploration.

A “cthe Weaevethro

TAGEveeasscapho

UNIFIED EXPERIENCE

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UNIFIED EXPERIENCECreate a reusable platform that can be quickly port the same UI and functionality across multiple devices

 Reusing the same interface saves you money and provides a cohesive branded experience

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StatPak Platform

HOW WE GET THERE

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HOW WE GET THERE

We use different combinations of our services to provide the best solution to our client 

 Below is an overview of the Infusion design and development process

BUILD LAUNCH

IMPLEMENT

DISCOVER DEFINE DESIGN

ENVISION

Analytics drive continuous improvement of experience.

= Design components = Engineering components

STRATEGIC SCHEDULE

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STRATEGIC SCHEDULE

We can provide three tiers of strategic engagement to provide the best recommendations for your industry.

Three standard levels of digital strategy and user experience engagements

Name Description SampleDuration SampleCost

ideateQuick tactical focus on concepts for oneapplication or experience.

2.5 weeks 12-15k D

envisioningA rapidly prototyped UX and technicalproof-of-concept approach.

5 weeks 50-75k C

futurecastingFull cross-channel strategic UX andtechnical engagement.

10 weeks 150-175kCC

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THANK YOU