Top Ways Agencies Can Use Google+services.google.com/fh/files/misc/googleplusbrochure.pdfiOS USE...

Top Ways Agencies Can Use Google+

CirclesYou share diff erent things with diff erent people. But sharing the right stuff with the right people shouldn’t be a hassle. Circles makes it easy to put your clients in one circle, your friends from Saturday night in another, and your boss in a circle by himself – just like real life.

HangoutsConversations are better face to face. How else can you see the reactions and emotions of the people you are talking to? An emoticon only says so much. With Hangouts, you can have face-to-face conversations online with up to 9 people – and, with Hangouts On Air, broadcast them to the world.

RipplesMany people post content online in the hope that it takes off and is shared like crazy across the web. Wouldn’t it be great to understand what sites, and even which specifi c people, help spread the post around? Ripples lets you watch how content is shared so you can learn from each post.

The basics

GOOGLE+Master Icon Stickersheet // Primary Icons UPDATED: Mar 4, 2012

RED

8, 86, 85, 1

221, 75, 57

#DD4B39PANTONE 1788 C PANTONE 7456 C PANTONE 362 C PANTONE 1235 C PANTONE 7527 C PANTONE 447 C PANTONE 7540 C PANTONE

Cool Gray 9 CPANTONECool Gray 4 C

PANTONECool Gray 1 C

BLUE

59, 38, 1, 0

111, 143, 199

#6F8FC7

GREEN

74, 1, 100, 0

65, 179, 73

#41B349

DEEP YELLOW

3, 28, 89, 0

254, 185, 81

#F6BA3A

WARM WHITE

7, 6, 13, 0

235, 231, 219

#EBE7DB

DARK GRAY

67, 60, 57, 40

71, 71, 73

#474749

MEDIUM GRAY

60, 51, 51, 20

102, 102, 102

#666666

GRAY

44, 36, 37, 2

149, 149, 149

#959595

LIGHT GRAY

19, 15, 16, 0

204, 204, 204

#CCCCCC

COOL WHITE

9, 6, 7, 0

229, 229, 229

#F5F5F5

FULL LOGO PHOTOSSTREAM PROFILE CIRCLES MESSENGER HANGOUT GAMES +PAGES

ACL

Public Circles Limited ExtendedCircles

Peoplewith Link

Domain OnlyYou

Verified

SHAREBOX

MISC

Groupoptionssettings close flagInvite Instant UploadCheck-in

SIDEBAR NAVIGATION 13x13

#e5e5e5

#cccccc

#666666

RED

8, 86, 85, 1

221, 75, 57

#DD4B39PANTONE 1788 C PANTONE

Cool Gray 9 C

GRAY

44, 36, 37, 2

149, 149, 149

#959595

Android (one color) g +1 (share) +1 (share)g+ logo g+ Messenger

RED

8, 86, 85, 1

221, 75, 57

#DD4B39PANTONE 1788 C

iOS (one color)iOS USE ONLY


RED

8, 86, 85, 1

221, 75, 57




BLUE

59, 38, 1, 0

111, 143, 199

#6F8FC7

GREEN

74, 1, 100, 0

65, 179, 73

#41B349

DEEP YELLOW

3, 28, 89, 0

254, 185, 81

#F6BA3A

WARM WHITE

7, 6, 13, 0

235, 231, 219

#EBE7DB

DARK GRAY

67, 60, 57, 40

71, 71, 73

#474749

MEDIUM GRAY

60, 51, 51, 20

102, 102, 102

#666666

GRAY

44, 36, 37, 2

149, 149, 149

#959595

LIGHT GRAY

19, 15, 16, 0

204, 204, 204

#CCCCCC

COOL WHITE

9, 6, 7, 0

229, 229, 229

#F5F5F5


ACL


Peoplewith Link

Domain OnlyYou

Verified

SHAREBOX

MISC



#e5e5e5

#cccccc

#666666

RED

8, 86, 85, 1

221, 75, 57


Cool Gray 9 C

GRAY

44, 36, 37, 2

149, 149, 149

#959595


RED

8, 86, 85, 1

221, 75, 57



Follow interesting peopleSee what industry experts, colleagues, peers and competitors – as well as celebrities, photographers and your friends – are sharing publicly. Check out these suggestions: google.com/+/whotofollow

Host focus groupsGet immediate feedback and insights from consumers via a Hangout. Have conversations online, as if you were in the same room.

See how your work gets sharedSee the earned media eff ects of a campaign by entering a URL or YouTube video into Ripples, which shows how posts are shared and reshared on Google+. Check out the Ripples from our Hangouts On Air launch: goo.gl/CgCSL

Review portfoliosCan’t visit every job fair? Host a Hangout to give live feedback on advertising and marketing students’ work. Announce on your Page ahead of time.

Get inspired

GOOGLE+Master Icon Stickersheet // Primary Icons UPDATED: Feb 10, 2012

RED

8, 86, 85, 1

221, 75, 57




BLUE

59, 38, 1, 0

111, 143, 199

#6F8FC7

GREEN

74, 1, 100, 0

65, 179, 73

#41B349

DEEP YELLOW

3, 28, 89, 0

254, 185, 81

#F6BA3A

WARM WHITE

7, 6, 13, 0

235, 231, 219

#EBE7DB

DARK GRAY

67, 60, 57, 40

71, 71, 73

#474749

MEDIUM GRAY

60, 51, 51, 20

102, 102, 102

#666666

GRAY

44, 36, 37, 2

149, 149, 149

#959595

LIGHT GRAY

19, 15, 16, 0

204, 204, 204

#CCCCCC

COOL WHITE

9, 6, 7, 0

229, 229, 229

#F5F5F5

ACL


Peoplewith Link

Domain OnlyYou

Verified

SHAREBOX

FULL LOGO

MISC

Groupoptionssettings close flag

PHOTOSSTREAM PROFILE CIRCLES MESSENGER HANGOUT GAMES +PAGES

UNIFIED NAVIGATION 18x18


#e5e5e5

#cccccc

#666666

RED

8, 86, 85, 1

221, 75, 57


Cool Gray 9 C

GRAY

44, 36, 37, 2

149, 149, 149

#959595

Android (one color)g+ logo

Hangouts on dark

g+ Messenger

RED

8, 86, 85, 1

221, 75, 57



Invite Instant Upload

Icon Library Full Color

Add to Circle

Linking to Website

Linking to Ads

Linking

Spread the Word Engage in Conversation

Measure

Influencers

Share

Share Content via +1

Social Activity Brand’s Rank

Review on G+

Broadcasting

Following

Share to Stream Post an Update Listening Hangout Global


Add to Circle

Linking to Website

Linking to Ads

Linking


Measure

Influencers

Share



Review on G+

Broadcasting

Following



Add to Circle

Linking to Website

Linking to Ads

Linking


Measure

Influencers

Share



Review on G+

Broadcasting

Following


Make communication easy

Meet with clientsConnect with your clients on a Hangout to review new initiatives, get feedback on creative or even hold a planning meeting. Utilize Screenshare or Google Docs to jointly view proposals.

Manage projectsTrying to keep everyone informed on your most recent project? Keep the team in the loop by creating a Circle just for everyone involved.

Communicate with clientsOrganize your contacts by client or even industry in Circles so you can share insights with the most relevant audience.


Add to Circle

Linking to Website

Linking to Ads

Linking


Measure

Influencers

Share



Review on G+

Broadcasting

Following



Add to Circle

Linking to Website

Linking to Ads

Linking


Measure

Influencers

Share



Review on G+

Broadcasting

Following



Add to Circle

Linking to Website

Linking to Ads

Linking


Measure

Influencers

Share



Review on G+

Broadcasting

Following


Build your brand

Lead the wayHost a Hangout On Air featuring infl uencers in your agency to shine a spotlight on research, share case studies or provide insights on trends.

Show and tellHave a piece of stellar creative you’ve completed or a great insight you just discovered? Share it on your Page and start a discussion with others who might learn from your experience.

Be seen on searchGive your stamp of approval to articles, videos, research and even creative that you would recommend. Your friends will see your recommendations when they search.


RED

8, 86, 85, 1

221, 75, 57




BLUE

59, 38, 1, 0

111, 143, 199

#6F8FC7

GREEN

74, 1, 100, 0

65, 179, 73

#41B349

DEEP YELLOW

3, 28, 89, 0

254, 185, 81

#F6BA3A

WARM WHITE

7, 6, 13, 0

235, 231, 219

#EBE7DB

DARK GRAY

67, 60, 57, 40

71, 71, 73

#474749

MEDIUM GRAY

60, 51, 51, 20

102, 102, 102

#666666

GRAY

44, 36, 37, 2

149, 149, 149

#959595

LIGHT GRAY

19, 15, 16, 0

204, 204, 204

#CCCCCC

COOL WHITE

9, 6, 7, 0

229, 229, 229

#F5F5F5


ACL


Peoplewith Link

Domain OnlyYou

Verified

SHAREBOX

MISC



#e5e5e5

#cccccc

#666666

RED

8, 86, 85, 1

221, 75, 57


Cool Gray 9 C

GRAY

44, 36, 37, 2

149, 149, 149

#959595


RED

8, 86, 85, 1

221, 75, 57




RED

8, 86, 85, 1

221, 75, 57




BLUE

59, 38, 1, 0

111, 143, 199

#6F8FC7

GREEN

74, 1, 100, 0

65, 179, 73

#41B349

DEEP YELLOW

3, 28, 89, 0

254, 185, 81

#F6BA3A

WARM WHITE

7, 6, 13, 0

235, 231, 219

#EBE7DB

DARK GRAY

67, 60, 57, 40

71, 71, 73

#474749

MEDIUM GRAY

60, 51, 51, 20

102, 102, 102

#666666

GRAY

44, 36, 37, 2

149, 149, 149

#959595

LIGHT GRAY

19, 15, 16, 0

204, 204, 204

#CCCCCC

COOL WHITE

9, 6, 7, 0

229, 229, 229

#F5F5F5


ACL


Peoplewith Link

Domain OnlyYou

Verified

SHAREBOX

MISC



#e5e5e5

#cccccc

#666666

RED

8, 86, 85, 1

221, 75, 57


Cool Gray 9 C

GRAY

44, 36, 37, 2

149, 149, 149

#959595


RED

8, 86, 85, 1

221, 75, 57




Add to Circle

Linking to Website

Linking to Ads

Linking


Measure

Influencers

Share



Review on G+

Broadcasting

Following


Get inspiredConnect with clients

Build your brand

Get inspiredConnect with clients

Build your brandWe know our agency partners We know our agency partners juggle 27 million tasks at once. juggle 27 million tasks at once. Between RFPs and last-minute Between RFPs and last-minute campaign launches, traffi c reports campaign launches, traffi c reports and research studies, there’s a and research studies, there’s a constant energy and eff ort toward constant energy and eff ort toward deadlines and deliverables. Let deadlines and deliverables. Let Google+ be the tool that keeps all Google+ be the tool that keeps all the moving pieces organized with the moving pieces organized with these 10 simple tips. these 10 simple tips.

Top Ways Agencies Can Use Google+services.google.com/fh/files/misc/googleplusbrochure.pdfiOS USE...

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