Top Basmati Rice Brands in India
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Top Basmati Rice Brands in India
• The top Basmati Rice brands in India are primarily local
companies. However, there are some international companies
operating over here as well. As per the Seeds Act 1966, more than
ten different types of basmati are grown in India.
• Basmati 386
• Pusa Basmati – 1
• Basmati 217
• Pusa Basmati 1121
• Ranbir Basmati
• Punjab Basmati – 1
• Karnal Local or Taraori Basmati
• Haryana Basmati – 1
• Basmati 370
• Kasturi and Mahi Sugandha
• Type 3 or Dehradooni Basmati
Regions in India which are major producers of
basmati rice in India
• Jammu and Kashmir
• Delhi
• Himachal Pradesh
• Uttarakhand
• Punjab
• Western parts of Uttar Pradesh
• Haryana
• Rajasthan
In 2011-12 India exported basmati rice worth INR
15,449.61 crores thus making it the biggest global
exporter of this product. The aggregate area being
used for cultivating basmati rice is approximately 776
thousand hectares.
• Haryana presently accounts for almost 60 percent of the
area being used for cultivating basmati rice. Karnal
district, which is often referred to as the rice bowl of India
produces the finest quality of basmati rice. Apart from
Karnal, Panipat, Kurukshetra, Kaithal, and Ambala are
the major rice growing districts in the northern state.
• Punjab and Uttar Pradesh are the next big names when
it comes to basmati rice cultivation.
India Basmati Rice Industry
India, at present, is the biggest exporter of basmati rice in
the world. It produces nearly 7.5 million tons and exports
approximately 2.5 million tons. Philippines, on the other
hand, is fairly self sufficient as far as rice production goes.
• Reports state that a 6000 hectare area has been
identified in Compostela Valley by the Philippine
government. It is being considered perfect for
production of basmati rice. It is aiming to target
the Middle East as a potential client base. Right
now, India is the most prominent exporter of
basmati rice to these countries as well as Iran.
List of Top Basmati Rice Brands in India
Following are the leading basmati rice brands available
in India:
• Lal Qilla
• Lal Qilla Basmati Rice is a product of S Amar Singh whose business started as a small establishment about 6 decades ago. Since then the company has emerged to become one of the top names in this market. It is also one of the leading rice manufacturing companies in the country. Following are the major brands of the organization in addition to Lal Qilla:
• Qilla
• Shahjahan
• Golden Qilla
• Amar
• President
• Double Diamond
• Double Diamond basmati rice is manufactured by
Golden Foods, which is one of the biggest
distributors and wholesalers of Indian and
Pakistani food and non food products in the
Scandinavian region. Apart from rice it also offers
other products such as oil, juices, flour, beans,
spices, and lentils. Following are its main basmati
products apart from Double Diamond:
• Double Zebra Basmati
• Kalra Sella Basmati Rice
• Blue Diamond Sella Basmati
• Sultan Basmati Rice
• Kalra Super Kernel Raw Basmati
• Hanuman
• Hanuman basmati rice is a product of RS Rice Mills that was set
up during 1976 at Amritsar, Punjab. After establishing its position
in India it has also explored the export option and has been
transacting in the following countries:
• The UK
• France
• Netherlands
• Norway
• Denmark
• Germany
• Belgium
• Kuwait
• In addition to Hanuman, following are its major brands:
• Double Diamond
• RST
• Satkar
Resham
Resham basmati rice is marketed by Parwaz Overseas Private
Limited. It deals in both white and brown basmati rice. Apart from
basmati, the company exports rice powder or flour and three
types of broken rice – short, long, and medium. The other major
brands of the company are Sugandha and Sharbati.
• Tilda
• Tilda, based in the UK, is one of the companies that
introduced basmati in the west more than 4 decades
back and since then has gained prominence as a global
food brand with presence in at least 50 countries such as
France, Middle East, Germany, and the US apart from
being a preferred brand of British Asians. It primarily
deals in dry basmati rice and steamed basmati rice
products.
• Pari
• Pari basmati rice is marketed in India by Pari India, which was earlier referred to as
Sachdeva and Sons. The company has been in this business for a minimum of 200
years and has been one of the leading processors, distributors, marketers, and
exporters of Indian rice. It has customers in various parts of the world including the
following regions:
• Middle East
• Africa
• Europe
• South East Asia
• North America
• Australia
• Apart from Pari, it also offers brands such as Royal and Trust and other forms of rice
such as the following:
• Sharbati
• Matta
• Long grain
• Ponni
• Sona masuri
• Smoked
• Idli
Adora
Adora basmati rice is a product of Tilda. It is primarily available in
packs of 10 pounds and costs around 14.99 dollars per pack.
• Daawat
• Daawat Basmati Rice is a product of LT Foods Limited.
The company’s head offices are at Gurgaon and it has
approximately 900 workers. In 2011 its net sales amounted
to INR 1281 crore. Daawat, the flagship brand was
introduced during the 1980s and is presently one of the top
names in the industry.
Its products are available in three ranges that may be
mentioned as below:
• Premium Range
• Food Service
• Consumer Range
• Kohinoor
• Kohinoor basmati rice is manufactured and marketed by
Kohinoor Foods Limited. Apart from basmati rice,
Kohinoor offers ready to eat products, spices, cooking
sauces, seasonings, cooking pastes, and frozen food. Its
products are available in Europe as well as the following
locations:
• US
• Japan
• UK
• Australia
• Dubai
• Singapore
• Canada
• Blue Label and Lal Haveli
• Blue Label and Lal Haveli are two of the three brands of basmati rice being manufactured and sold by TriStar Overseas. The organization was incorporated by Lala KantaPrasad during 1975. Following are its various products:
• Royal Malai Basmati Rice
• Sadabahar Basmati Rice
• Khushbu Basmati Rice
• Pearl Basmati Rice
• Manpasand Basmati Rice
• Punjabi Sella Basmati Rice
• Doon
• Doon Basmati Rice is a product of KRBL Limited, which was incorporated during 1889 and in its 120 years of existence it has become one of the leading exporters of basmati rice in the world. It is also regarded as one of the biggest rice millers in the world. In the Doonbrand following are the main variants:
• Basmati rice premium
• Mini dubar
• Basmati rice dubar
• Mogra
• Basmati rice Tibar
• Mini Mogra
• Other major basmati brands in India
• Amira
• Neesa
• Dunar
• Himalayan Crown
• India Salaam
• Indian Star
• Saffola Arise
• Tirupati
• Jagat
• For More information:
http://business.mapsofindia.com/top-brands-
india/top-basmati-rice-brands-in-india.html
For More Information:
http://www.amirafoundation.org
http://www.inpursuitofthepalate.com
http://www.amira.net